Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game

Detalhes bibliográficos
Autor(a) principal: de Andrade Lima, Daniel Magalhães
Data de Publicação: 2020
Outros Autores: Castanha, Cesar de Siqueira
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Diálogo
Texto Completo: https://revistas.unilasalle.edu.br/index.php/Dialogo/article/view/5867
Resumo: Avengers: Endgame was released in April 2019 and became Marvel's most lucrative movie in its cinematic history. In this article, we seek to investigate the ways in which Marvel, cinematically, articulates performances, subjectivities, taste constructions and networks assemblages. To achieve this, we investigated the opening night of the film at Shopping Recife, in Recife (PE), through three theoretical access keys: the first one being concerned with heterogeneous globalizations and senses of belonging; a second one that investigates performances of taste and constructions of self; and, finally, we discuss the crossings of networks of heroes, fans and experiences. In the end, we conclude that the way Marvel organizes itself narratively intertwines with productive and consumer networks. Those networks are also materialized in the opening night through constructions of senses of belonging.
id UNILASALLE-5_64b9feb25cf668e66880eefb7f7045fd
oai_identifier_str oai:ojs.revistas.unilasalle.edu.br:article/5867
network_acronym_str UNILASALLE-5
network_name_str Revista Diálogo
repository_id_str
spelling Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End GamePragmáticas da estréia: globalizações heterogêneas, performances de gosto e formações de rede em Vingadores: UltimatoCultural studiesperformancecinemaPop cultureMarvelfansEstudos culturaisperformancecinemacultura PopMarvelfãsAvengers: Endgame was released in April 2019 and became Marvel's most lucrative movie in its cinematic history. In this article, we seek to investigate the ways in which Marvel, cinematically, articulates performances, subjectivities, taste constructions and networks assemblages. To achieve this, we investigated the opening night of the film at Shopping Recife, in Recife (PE), through three theoretical access keys: the first one being concerned with heterogeneous globalizations and senses of belonging; a second one that investigates performances of taste and constructions of self; and, finally, we discuss the crossings of networks of heroes, fans and experiences. In the end, we conclude that the way Marvel organizes itself narratively intertwines with productive and consumer networks. Those networks are also materialized in the opening night through constructions of senses of belonging.Vingadores: Ultimato foi lançado em abril de 2019 e se tornou o filme mais lucrativo da Marvel nos cinemas. Neste artigo, buscamos investigar, nesse contexto, as maneiras pelas quais a Marvel, cinematograficamente, articula performances, formações de sujeitos, construções de gosto e agenciamentos em redes. Para tal, investigamos a noite de estreia do filme no Shopping Recife, em Recife (PE), a partir de três chaves conceituais de acesso: globalizações heterogêneas e senso de pertencimento; performances de gosto e construções de si; e atravessamentos de redes de heróis, fãs e experiências. Ao fim, concluímos que a maneira como a Marvel se organiza narrativamente se entrecruza com redes produtivas e de consumo e também se materializam na estreia a partir de construções de sensos de pertencimento.Universidade LaSalle - Unilasalle Canoas2020-04-13info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.unilasalle.edu.br/index.php/Dialogo/article/view/586710.18316/dialogo.v0i43.5867Diálogo; n. 43 (2020); p. 09-202238-9024reponame:Revista Diálogoinstname:Universidade La Salle (UNILASALLE)instacron:UNILASALLEporhttps://revistas.unilasalle.edu.br/index.php/Dialogo/article/view/5867/pdfCopyright (c) 2020 Diálogoinfo:eu-repo/semantics/openAccessde Andrade Lima, Daniel MagalhãesCastanha, Cesar de Siqueira2022-12-28T19:31:48Zoai:ojs.revistas.unilasalle.edu.br:article/5867Revistahttps://revistas.unilasalle.edu.br/index.php/DialogoONGhttps://revistas.unilasalle.edu.br/index.php/Dialogo/oairevistas@unilasalle.edu.br||dialogo@unilasalle.edu.br2238-90241519-3640opendoar:2022-12-28T19:31:48Revista Diálogo - Universidade La Salle (UNILASALLE)false
dc.title.none.fl_str_mv Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
Pragmáticas da estréia: globalizações heterogêneas, performances de gosto e formações de rede em Vingadores: Ultimato
title Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
spellingShingle Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
de Andrade Lima, Daniel Magalhães
Cultural studies
performance
cinema
Pop culture
Marvel
fans
Estudos culturais
performance
cinema
cultura Pop
Marvel
fãs
title_short Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
title_full Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
title_fullStr Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
title_full_unstemmed Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
title_sort Pragmatics: heterogeneous globalizations, taste performance and networking in Avengers: End Game
author de Andrade Lima, Daniel Magalhães
author_facet de Andrade Lima, Daniel Magalhães
Castanha, Cesar de Siqueira
author_role author
author2 Castanha, Cesar de Siqueira
author2_role author
dc.contributor.author.fl_str_mv de Andrade Lima, Daniel Magalhães
Castanha, Cesar de Siqueira
dc.subject.por.fl_str_mv Cultural studies
performance
cinema
Pop culture
Marvel
fans
Estudos culturais
performance
cinema
cultura Pop
Marvel
fãs
topic Cultural studies
performance
cinema
Pop culture
Marvel
fans
Estudos culturais
performance
cinema
cultura Pop
Marvel
fãs
description Avengers: Endgame was released in April 2019 and became Marvel's most lucrative movie in its cinematic history. In this article, we seek to investigate the ways in which Marvel, cinematically, articulates performances, subjectivities, taste constructions and networks assemblages. To achieve this, we investigated the opening night of the film at Shopping Recife, in Recife (PE), through three theoretical access keys: the first one being concerned with heterogeneous globalizations and senses of belonging; a second one that investigates performances of taste and constructions of self; and, finally, we discuss the crossings of networks of heroes, fans and experiences. In the end, we conclude that the way Marvel organizes itself narratively intertwines with productive and consumer networks. Those networks are also materialized in the opening night through constructions of senses of belonging.
publishDate 2020
dc.date.none.fl_str_mv 2020-04-13
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistas.unilasalle.edu.br/index.php/Dialogo/article/view/5867
10.18316/dialogo.v0i43.5867
url https://revistas.unilasalle.edu.br/index.php/Dialogo/article/view/5867
identifier_str_mv 10.18316/dialogo.v0i43.5867
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistas.unilasalle.edu.br/index.php/Dialogo/article/view/5867/pdf
dc.rights.driver.fl_str_mv Copyright (c) 2020 Diálogo
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Diálogo
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade LaSalle - Unilasalle Canoas
publisher.none.fl_str_mv Universidade LaSalle - Unilasalle Canoas
dc.source.none.fl_str_mv Diálogo; n. 43 (2020); p. 09-20
2238-9024
reponame:Revista Diálogo
instname:Universidade La Salle (UNILASALLE)
instacron:UNILASALLE
instname_str Universidade La Salle (UNILASALLE)
instacron_str UNILASALLE
institution UNILASALLE
reponame_str Revista Diálogo
collection Revista Diálogo
repository.name.fl_str_mv Revista Diálogo - Universidade La Salle (UNILASALLE)
repository.mail.fl_str_mv revistas@unilasalle.edu.br||dialogo@unilasalle.edu.br
_version_ 1800217362303025152

Registros relacionados