CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment
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Data de Publicação: | 2016 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Estudos do CEPE |
Texto Completo: | https://online.unisc.br/seer/index.php/cepe/article/view/6852 |
Resumo: | Culture is the personality of a society, formed by meanings, rituals, norms and traditions shared among members of an organization or of a society, which leads to the conclusion that it has become responsible for a system that reproduces social meanings. This qualitative study is a bibliographic survey that assesses the current state of the art of marketing research on consumer culture and on consumers´ personal values, and that, through its critical analysis, proposes a behavioural framework. |
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CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessmentCultura de consumo e valores pessoais do consumidor: resgate de contribuições científicas e uma avaliação críticaComportamento do ConsumidorCultura do ConsumoValores PessoaisCulture is the personality of a society, formed by meanings, rituals, norms and traditions shared among members of an organization or of a society, which leads to the conclusion that it has become responsible for a system that reproduces social meanings. This qualitative study is a bibliographic survey that assesses the current state of the art of marketing research on consumer culture and on consumers´ personal values, and that, through its critical analysis, proposes a behavioural framework.O objetivo desse estudo qualitativo é verificar o atual estado da arte da pesquisa acadêmica de Marketing sobre cultura de consumo e sobre valores pessoais do consumidor, por meio de levantamento bibliográfico das obras de autores recentes e ou considerados seminais. Após esse levantamento foi elaborada análise crítica a respeito das ideias garimpadas, salientando que a cultura é uma espécie de personalidade de uma sociedade. Formada pelo acúmulo de significados, de rituais, de normas e de tradições, compartilhados entre os membros de uma organização ou de uma sociedade, conclui-se que ela se tornou responsável por um sistema que reproduz significações sociais.Universidade de Santa Cruz do Sul2016-01-10info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://online.unisc.br/seer/index.php/cepe/article/view/685210.17058/cepe.v0i43.6852Estudos do CEPE; Nº 43 - Janeiro/Junho 2016; 35-481982-6729reponame:Estudos do CEPEinstname:Universidade de Santa Cruz do Sul (UNISC)instacron:UNISCporhttps://online.unisc.br/seer/index.php/cepe/article/view/6852/5039Copyright (c) 2016 Estudos do CEPEinfo:eu-repo/semantics/openAccessZafaneli, Eduardo Santos RochaTroccoli, Irene RaguenetScatulino, Patricia Leite da Silva2016-08-11T13:59:50Zoai:ojs.online.unisc.br:article/6852Revistahttp://online.unisc.br/seer/index.php/cepePUBhttp://online.unisc.br/seer/index.php/cepe/oaianadapper@mx2.unisc.br||ralievi@unisc.br|| carolina_haas@hotmail.com1982-67291413-4128opendoar:2016-08-11T13:59:50Estudos do CEPE - Universidade de Santa Cruz do Sul (UNISC)false |
dc.title.none.fl_str_mv |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment Cultura de consumo e valores pessoais do consumidor: resgate de contribuições científicas e uma avaliação crítica |
title |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment |
spellingShingle |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment Zafaneli, Eduardo Santos Rocha Comportamento do Consumidor Cultura do Consumo Valores Pessoais |
title_short |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment |
title_full |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment |
title_fullStr |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment |
title_full_unstemmed |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment |
title_sort |
CConsumption culture and consumers personal values: recalling scientific contributions and a critical assessment |
author |
Zafaneli, Eduardo Santos Rocha |
author_facet |
Zafaneli, Eduardo Santos Rocha Troccoli, Irene Raguenet Scatulino, Patricia Leite da Silva |
author_role |
author |
author2 |
Troccoli, Irene Raguenet Scatulino, Patricia Leite da Silva |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Zafaneli, Eduardo Santos Rocha Troccoli, Irene Raguenet Scatulino, Patricia Leite da Silva |
dc.subject.por.fl_str_mv |
Comportamento do Consumidor Cultura do Consumo Valores Pessoais |
topic |
Comportamento do Consumidor Cultura do Consumo Valores Pessoais |
description |
Culture is the personality of a society, formed by meanings, rituals, norms and traditions shared among members of an organization or of a society, which leads to the conclusion that it has become responsible for a system that reproduces social meanings. This qualitative study is a bibliographic survey that assesses the current state of the art of marketing research on consumer culture and on consumers´ personal values, and that, through its critical analysis, proposes a behavioural framework. |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-01-10 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://online.unisc.br/seer/index.php/cepe/article/view/6852 10.17058/cepe.v0i43.6852 |
url |
https://online.unisc.br/seer/index.php/cepe/article/view/6852 |
identifier_str_mv |
10.17058/cepe.v0i43.6852 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://online.unisc.br/seer/index.php/cepe/article/view/6852/5039 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2016 Estudos do CEPE info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2016 Estudos do CEPE |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade de Santa Cruz do Sul |
publisher.none.fl_str_mv |
Universidade de Santa Cruz do Sul |
dc.source.none.fl_str_mv |
Estudos do CEPE; Nº 43 - Janeiro/Junho 2016; 35-48 1982-6729 reponame:Estudos do CEPE instname:Universidade de Santa Cruz do Sul (UNISC) instacron:UNISC |
instname_str |
Universidade de Santa Cruz do Sul (UNISC) |
instacron_str |
UNISC |
institution |
UNISC |
reponame_str |
Estudos do CEPE |
collection |
Estudos do CEPE |
repository.name.fl_str_mv |
Estudos do CEPE - Universidade de Santa Cruz do Sul (UNISC) |
repository.mail.fl_str_mv |
anadapper@mx2.unisc.br||ralievi@unisc.br|| carolina_haas@hotmail.com |
_version_ |
1800219514170769408 |