Usability, interactivity and cognition of a multicampi University website

Detalhes bibliográficos
Autor(a) principal: Barcellos, Lívia Inglesis [UNESP]
Data de Publicação: 2019
Outros Autores: Botura, Galdenoro [UNESP], Barcellos, Ekaterina Emmanuil Inglesis [UNESP], Barcellos, Eric Inglesis
Tipo de documento: Artigo de conferência
Idioma: eng
Título da fonte: Repositório Institucional da UNESP
Texto Completo: http://dx.doi.org/10.1007/978-3-319-93888-2_6
http://hdl.handle.net/11449/221107
Resumo: Universities’ websites operate as channels of efficient communication with society, providing essential information for the community. However, if they do not present a suitable user interface design (UI) or user interface engineering that expedites its own comprehensibility, they damage the brand and the image of the institution. This article presents an analysis of the website of a famous Brazilian multicampi University, using Nielsen and Molich method, to identify the factors that influence the cognition and the effective interactivity of the subjects. The methodology adopted made use of an online questionnaire, totalizing 40 respondents, in which the results indicated that, at least, half of the participants face difficulties to find basic information, and about 2/3 report problems when accessing specific pages to locate the desired information contained in the sites, indicating the need for changes and adjustments.
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spelling Usability, interactivity and cognition of a multicampi University websiteHeuristicsUsabilityWebsitesUniversities’ websites operate as channels of efficient communication with society, providing essential information for the community. However, if they do not present a suitable user interface design (UI) or user interface engineering that expedites its own comprehensibility, they damage the brand and the image of the institution. This article presents an analysis of the website of a famous Brazilian multicampi University, using Nielsen and Molich method, to identify the factors that influence the cognition and the effective interactivity of the subjects. The methodology adopted made use of an online questionnaire, totalizing 40 respondents, in which the results indicated that, at least, half of the participants face difficulties to find basic information, and about 2/3 report problems when accessing specific pages to locate the desired information contained in the sites, indicating the need for changes and adjustments.Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)São Paulo State University, Av. Engenheiro Luiz Edmundo Carrijo Coube, Nº 14-01Fundação Armando Álvares Penteado - FAAP, Rua Alagoas, 903, HigienópolisSão Paulo State University, Av. Engenheiro Luiz Edmundo Carrijo Coube, Nº 14-01FAPESP: 11169-4Universidade Estadual Paulista (UNESP)Fundação Armando Álvares Penteado - FAAPBarcellos, Lívia Inglesis [UNESP]Botura, Galdenoro [UNESP]Barcellos, Ekaterina Emmanuil Inglesis [UNESP]Barcellos, Eric Inglesis2022-04-28T19:09:39Z2022-04-28T19:09:39Z2019-01-01info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/conferenceObject60-71http://dx.doi.org/10.1007/978-3-319-93888-2_6Advances in Intelligent Systems and Computing, v. 796, p. 60-71.2194-5357http://hdl.handle.net/11449/22110710.1007/978-3-319-93888-2_62-s2.0-85049344209Scopusreponame:Repositório Institucional da UNESPinstname:Universidade Estadual Paulista (UNESP)instacron:UNESPengAdvances in Intelligent Systems and Computinginfo:eu-repo/semantics/openAccess2022-04-28T19:09:39Zoai:repositorio.unesp.br:11449/221107Repositório InstitucionalPUBhttp://repositorio.unesp.br/oai/requestopendoar:29462024-08-05T23:40:16.065454Repositório Institucional da UNESP - Universidade Estadual Paulista (UNESP)false
dc.title.none.fl_str_mv Usability, interactivity and cognition of a multicampi University website
title Usability, interactivity and cognition of a multicampi University website
spellingShingle Usability, interactivity and cognition of a multicampi University website
Barcellos, Lívia Inglesis [UNESP]
Heuristics
Usability
Websites
title_short Usability, interactivity and cognition of a multicampi University website
title_full Usability, interactivity and cognition of a multicampi University website
title_fullStr Usability, interactivity and cognition of a multicampi University website
title_full_unstemmed Usability, interactivity and cognition of a multicampi University website
title_sort Usability, interactivity and cognition of a multicampi University website
author Barcellos, Lívia Inglesis [UNESP]
author_facet Barcellos, Lívia Inglesis [UNESP]
Botura, Galdenoro [UNESP]
Barcellos, Ekaterina Emmanuil Inglesis [UNESP]
Barcellos, Eric Inglesis
author_role author
author2 Botura, Galdenoro [UNESP]
Barcellos, Ekaterina Emmanuil Inglesis [UNESP]
Barcellos, Eric Inglesis
author2_role author
author
author
dc.contributor.none.fl_str_mv Universidade Estadual Paulista (UNESP)
Fundação Armando Álvares Penteado - FAAP
dc.contributor.author.fl_str_mv Barcellos, Lívia Inglesis [UNESP]
Botura, Galdenoro [UNESP]
Barcellos, Ekaterina Emmanuil Inglesis [UNESP]
Barcellos, Eric Inglesis
dc.subject.por.fl_str_mv Heuristics
Usability
Websites
topic Heuristics
Usability
Websites
description Universities’ websites operate as channels of efficient communication with society, providing essential information for the community. However, if they do not present a suitable user interface design (UI) or user interface engineering that expedites its own comprehensibility, they damage the brand and the image of the institution. This article presents an analysis of the website of a famous Brazilian multicampi University, using Nielsen and Molich method, to identify the factors that influence the cognition and the effective interactivity of the subjects. The methodology adopted made use of an online questionnaire, totalizing 40 respondents, in which the results indicated that, at least, half of the participants face difficulties to find basic information, and about 2/3 report problems when accessing specific pages to locate the desired information contained in the sites, indicating the need for changes and adjustments.
publishDate 2019
dc.date.none.fl_str_mv 2019-01-01
2022-04-28T19:09:39Z
2022-04-28T19:09:39Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/conferenceObject
format conferenceObject
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://dx.doi.org/10.1007/978-3-319-93888-2_6
Advances in Intelligent Systems and Computing, v. 796, p. 60-71.
2194-5357
http://hdl.handle.net/11449/221107
10.1007/978-3-319-93888-2_6
2-s2.0-85049344209
url http://dx.doi.org/10.1007/978-3-319-93888-2_6
http://hdl.handle.net/11449/221107
identifier_str_mv Advances in Intelligent Systems and Computing, v. 796, p. 60-71.
2194-5357
10.1007/978-3-319-93888-2_6
2-s2.0-85049344209
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv Advances in Intelligent Systems and Computing
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 60-71
dc.source.none.fl_str_mv Scopus
reponame:Repositório Institucional da UNESP
instname:Universidade Estadual Paulista (UNESP)
instacron:UNESP
instname_str Universidade Estadual Paulista (UNESP)
instacron_str UNESP
institution UNESP
reponame_str Repositório Institucional da UNESP
collection Repositório Institucional da UNESP
repository.name.fl_str_mv Repositório Institucional da UNESP - Universidade Estadual Paulista (UNESP)
repository.mail.fl_str_mv
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