ADOÇÃO DE SISTEMAS DE ARMAZENAMENTO DE DADOS NA NUVEM: UM ESTUDO COM USUÁRIOS FINAIS

• Autor(a) principal: Andrade, Adrianne Paula Vieira
• Data de Publicação: 2015
• Outros Autores: Dias, Gabriela Figueiredo, Ramos, Anatalia Saraiva Martins, Sousa Neto, Manoel Veras de
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista de Administração e Inovação
• Texto Completo: https://www.revistas.usp.br/rai/article/view/101243
• topic: Innovation; Cloud Computing; Cloud Storage Systems Adoption.; Inovação; Computação em Nuvem; Adoção de Sistemas de Armazenamento na Nuvem.

The system of data storage is a service of cloud computing, that modifying the way that end users and companies use information technology. Although this phenomenon gets attention of professionals and the academic community, there are still few studies on the theme. This study aims to identify the factors influencing the adoption of online data storage systems based in the Diffusion of Innovations (DOI) Theory. Users of a social network compose the sample of the research. Data collection was made through an online survey. They were validated 189 answers. The technique used for data analysis was confirmatory factor analysis and structural equation modeling, using the method of partial least squares PLS-PM. The results showed that factors such as Compatibility, Ease of Use, Relative Advantage and Visibility determine the adoption of storage systems in the cloud. From these results, the companies that provide these services can create strategies for wider dissemination and commercialization of this innovation. The study is also advancing in theoretical adoption of cloud computing.