Concentração de mercado e desempenho das indústrias brasileiras de papel e celulose - recorrendo à modelagem de Fleuriet para analisar o paradigma ECD

• Autor(a) principal: Costa, Flavio
• Data de Publicação: 2009
• Outros Autores: Garcias, Paulo Mello
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista de contabilidade e organizações
• Texto Completo: https://www.revistas.usp.br/rco/article/view/34745
• topic: concentração de mercado; desempenho; paradigma Estrutura-Conduta-Desempenho; Modelagem de Fleuriet; market concentration; performance; Structure-Condut-Performance paradigm; Fleuriet Modeling

This study aimed to analyze whether there is a relationship between the performance of pulp and paper industries, through the use of Fleuriet modeling and the concentration levels of the market, between the years 2003 and 2007. Methodologically, this paper can be categorized as: [1] formal study, [2] ex post facto, [3] descriptive and causal and, [4] longitudinal, because it is done over a period of five years. The data source used for identification and classification of Brazilian pulp and paper industries was the database of BRACELPA - Associação Brasileira de Celulose e Papel. It was decided to use the CRk and Hirschman-Herfindahl Index (HH) to measure the concentration of pulp and paper market. It was found that the balance in cash (T), the working capital (CCL) and the need for working capital (IOG), which define the operational and financial performance of organizations, the Fleuriet methodology, remained at levels acceptable and very robust for the four largest companies in the industry, except for the first years analyzed, while the concentration remained a slight downward trend.The results indicate that the relationship between concentration and performance depends on the time series and indicators used.