Terminology within the context of business companies: A case study
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Data de Publicação: | 2016 |
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Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Calidoscópio (Online) |
Texto Completo: | https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12 |
Resumo: | Within the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.Keywords: language, terminology, business terminology, organizational and operational term. |
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Terminology within the context of business companies: A case studyTerminologia no contexto das empresas: um estudo de casoWithin the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.Keywords: language, terminology, business terminology, organizational and operational term.No contexto dos estudos terminológicos, este artigo tem como objetivo apresentar uma descrição de termos que circulam em empresas e compõem a categoria da terminologia empresarial. A terminologia empresarial é um domínio novo de conhecimento, ainda pouco explorado. O estudo apresentado ampara-se teoricamente na abordagem linguístico-comunicacional da Terminologia, segundo a qual o termo é visto como um item lexical que pode assumir o valor especializado de acordo com o seu contexto comunicativo. Metodologicamente, apresenta-se o estudo de caso com a Empresa Y M&E Brasil, identificando-se que a terminologia empresarial é híbrida e está constituída por dois grandes eixos: o eixo da Terminologia de Operacionalização Administrativa e o eixo da Terminologia de Operacionalização de Processo e Produto. O estudo mostrou que esses dois eixos permitiram descrever a categoria terminológica empresarial e apresentar as características do que se denominou como Termo Organizacional e Termo Operacional. Palavras-chave: linguagem, terminologia, terminologia empresarial, termo organizacional e operacional.Unisinos2016-12-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12Calidoscópio; Vol. 14 No. 3 (2016): September/December; 489-498Calidoscópio; v. 14 n. 3 (2016): Setembro/Dezembro; 489-4982177-6202reponame:Calidoscópio (Online)instname:Universidade do Vale do Rio dos Sinos (UNISINOS)instacron:Unisinosporhttps://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12/5813Müller, Alexandra FeldekircherKrieger, Maria da Graçainfo:eu-repo/semantics/openAccess2017-03-17T13:00:20Zoai:ojs2.revistas.unisinos.br:article/10048Revistahttps://revistas.unisinos.br/index.php/calidoscopioPUBhttps://revistas.unisinos.br/index.php/calidoscopio/oaicmira@unisinos.br || cmira@unisinos.br2177-62022177-6202opendoar:2017-03-17T13:00:20Calidoscópio (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS)false |
dc.title.none.fl_str_mv |
Terminology within the context of business companies: A case study Terminologia no contexto das empresas: um estudo de caso |
title |
Terminology within the context of business companies: A case study |
spellingShingle |
Terminology within the context of business companies: A case study Müller, Alexandra Feldekircher |
title_short |
Terminology within the context of business companies: A case study |
title_full |
Terminology within the context of business companies: A case study |
title_fullStr |
Terminology within the context of business companies: A case study |
title_full_unstemmed |
Terminology within the context of business companies: A case study |
title_sort |
Terminology within the context of business companies: A case study |
author |
Müller, Alexandra Feldekircher |
author_facet |
Müller, Alexandra Feldekircher Krieger, Maria da Graça |
author_role |
author |
author2 |
Krieger, Maria da Graça |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Müller, Alexandra Feldekircher Krieger, Maria da Graça |
description |
Within the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.Keywords: language, terminology, business terminology, organizational and operational term. |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-12-07 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12 |
url |
https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12/5813 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Unisinos |
publisher.none.fl_str_mv |
Unisinos |
dc.source.none.fl_str_mv |
Calidoscópio; Vol. 14 No. 3 (2016): September/December; 489-498 Calidoscópio; v. 14 n. 3 (2016): Setembro/Dezembro; 489-498 2177-6202 reponame:Calidoscópio (Online) instname:Universidade do Vale do Rio dos Sinos (UNISINOS) instacron:Unisinos |
instname_str |
Universidade do Vale do Rio dos Sinos (UNISINOS) |
instacron_str |
Unisinos |
institution |
Unisinos |
reponame_str |
Calidoscópio (Online) |
collection |
Calidoscópio (Online) |
repository.name.fl_str_mv |
Calidoscópio (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS) |
repository.mail.fl_str_mv |
cmira@unisinos.br || cmira@unisinos.br |
_version_ |
1792203886663041024 |