Terminology within the context of business companies: A case study

Detalhes bibliográficos
Autor(a) principal: Müller, Alexandra Feldekircher
Data de Publicação: 2016
Outros Autores: Krieger, Maria da Graça
Tipo de documento: Artigo
Idioma: por
Título da fonte: Calidoscópio (Online)
Texto Completo: https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12
Resumo: Within the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.Keywords: language, terminology, business terminology, organizational and operational term.
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spelling Terminology within the context of business companies: A case studyTerminologia no contexto das empresas: um estudo de casoWithin the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.Keywords: language, terminology, business terminology, organizational and operational term.No contexto dos estudos terminológicos, este artigo tem como objetivo apresentar uma descrição de termos que circulam em empresas e compõem a categoria da terminologia empresarial. A terminologia empresarial é um domínio novo de conhecimento, ainda pouco explorado. O estudo apresentado ampara-se teoricamente na abordagem linguístico-comunicacional da Terminologia, segundo a qual o termo é visto como um item lexical que pode assumir o valor especializado de acordo com o seu contexto comunicativo. Metodologicamente, apresenta-se o estudo de caso com a Empresa Y M&E Brasil, identificando-se que a terminologia empresarial é híbrida e está constituída por dois grandes eixos: o eixo da Terminologia de Operacionalização Administrativa e o eixo da Terminologia de Operacionalização de Processo e Produto. O estudo mostrou que esses dois eixos permitiram descrever a categoria terminológica empresarial e apresentar as características do que se denominou como Termo Organizacional e Termo Operacional. Palavras-chave: linguagem, terminologia, terminologia empresarial, termo organizacional e operacional.Unisinos2016-12-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12Calidoscópio; Vol. 14 No. 3 (2016): September/December; 489-498Calidoscópio; v. 14 n. 3 (2016): Setembro/Dezembro; 489-4982177-6202reponame:Calidoscópio (Online)instname:Universidade do Vale do Rio dos Sinos (UNISINOS)instacron:Unisinosporhttps://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12/5813Müller, Alexandra FeldekircherKrieger, Maria da Graçainfo:eu-repo/semantics/openAccess2017-03-17T13:00:20Zoai:ojs2.revistas.unisinos.br:article/10048Revistahttps://revistas.unisinos.br/index.php/calidoscopioPUBhttps://revistas.unisinos.br/index.php/calidoscopio/oaicmira@unisinos.br || cmira@unisinos.br2177-62022177-6202opendoar:2017-03-17T13:00:20Calidoscópio (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS)false
dc.title.none.fl_str_mv Terminology within the context of business companies: A case study
Terminologia no contexto das empresas: um estudo de caso
title Terminology within the context of business companies: A case study
spellingShingle Terminology within the context of business companies: A case study
Müller, Alexandra Feldekircher
title_short Terminology within the context of business companies: A case study
title_full Terminology within the context of business companies: A case study
title_fullStr Terminology within the context of business companies: A case study
title_full_unstemmed Terminology within the context of business companies: A case study
title_sort Terminology within the context of business companies: A case study
author Müller, Alexandra Feldekircher
author_facet Müller, Alexandra Feldekircher
Krieger, Maria da Graça
author_role author
author2 Krieger, Maria da Graça
author2_role author
dc.contributor.author.fl_str_mv Müller, Alexandra Feldekircher
Krieger, Maria da Graça
description Within the context of terminological studies, this paper aims at describing terms that circulate within business companies and compose the business terminology category. Business terminology is a new area of knowledge, to which little attention has yet been paid. To carry this study, the theoretical framework we use is the linguistic-communication theory of Terminology, which establishes that terms are lexical units which assume a specialized value in accordance with their communicative context. Concerning methodology, this paper presents a case study carried out at the Y M&E Brasil Company, identifying that business terminology terminology is hybrid, because it is constituted by two major axes: the Terminology of Administrative Operationalization axis and the Terminology of Product and Process Operationalization axis. The study showed that these two axes enabled a description of the respective terminological category, as well as an introduction to characteristics of the Organizational Term and Operational Term categories.Keywords: language, terminology, business terminology, organizational and operational term.
publishDate 2016
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dc.identifier.uri.fl_str_mv https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12
url https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2016.143.12/5813
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
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dc.publisher.none.fl_str_mv Unisinos
publisher.none.fl_str_mv Unisinos
dc.source.none.fl_str_mv Calidoscópio; Vol. 14 No. 3 (2016): September/December; 489-498
Calidoscópio; v. 14 n. 3 (2016): Setembro/Dezembro; 489-498
2177-6202
reponame:Calidoscópio (Online)
instname:Universidade do Vale do Rio dos Sinos (UNISINOS)
instacron:Unisinos
instname_str Universidade do Vale do Rio dos Sinos (UNISINOS)
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institution Unisinos
reponame_str Calidoscópio (Online)
collection Calidoscópio (Online)
repository.name.fl_str_mv Calidoscópio (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS)
repository.mail.fl_str_mv cmira@unisinos.br || cmira@unisinos.br
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