O gênero infográfico: uma análise sociorretórica

• Autor(a) principal: Fogolari, Lis Airê
• Data de Publicação: 2009
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Universitário da Ânima (RUNA)
• Texto Completo: https://repositorio.animaeducacao.com.br/handle/ANIMA/3399
• topic: Infográfico; Sociorretórica; Gênero textual

This research aims at studying the infographic textual genre, more precisely text published in printed journalism. The study was conducted in light of the sociorhetorical theory, more specifically based on the work of Swales (1990), Miller (1984 and 1994) and Bazerman (2005). The corpus that makes up the research consists of infographics published during the month of November 2007 in the newspaper Folha de São Paulo (Brazilian newspaper printed and sold in the state of São Paulo), comprising a total of 123 infographics. The research seeks to meet three objectives: to determine the infographic genre relationship to the newspaper; survey the rhetorical organization of the infographic genre; and determine the relation between that genre and the text it complements, focusing on the genre system they account and relations of content that are established. The research highlights three main findings. The first of which is that infographics are more constantly present in certain subjects of the newspaper (daily life, money, health), indicating their privileged relationship with certain themes and practices within the newspaper. The data show, secondly, that the infographics studied are organized by three rhetorical processes: the identification of the infographic as a text in the paper, its composition (the core of the information shown in a statistical form, category description, description by comparison, description by temporal ordering and item mapping), and its context (by means of verbal texts or other graphical resources). Finally, in terms of its relationship with the text that serves as a base to it, the infographic usually shows complementary information, which do not centrally consist in a paraphrase, or a resumption, of the text first.