Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration

Detalhes bibliográficos
Autor(a) principal: Jahchan, Amanda Leme
Data de Publicação: 2016
Outros Autores: Comini, Graziella Maria, D'Amario, Edison Quirino
Tipo de documento: Artigo
Idioma: por
Título da fonte: Administração (São Paulo. Online)
Texto Completo: https://raep.emnuvens.com.br/raep/article/view/454
Resumo: This study aimed to understand the perception and knowledge that students from the FEA-USP hold on the theme of social business. Social enterprises are businesses that align market logic and social logic, i.e., seek self-sufficiency through the sale of products and services along with creating social value. It was considered important to identify the extent to which Business Administration students have interest in this type of organization. We made a quantitative survey with a sample of 515 Business Administration undergraduate students from the FEA-USP. Among the findings, we highlight: most of the students believe that their knowledge is basic; they have high interest and think it is important; they have never participated in extracurricular activities; they depend on the recommendation of friends and relatives to understand and take part; they don't know the subject in depth, but they make many correct associations between concepts; and they believe that the major difficulties of social enterprises are financial self-sufficiency and attracting investors. The main contribution of this study is on the observation that there is a gap in Business Administration teaching regarding the training of managers for social enterprises.
id ANGRAD-1_b6383ce0392529f5d4fcea6d652aa160
oai_identifier_str oai:ojs.raep.emnuvens.com.br:article/454
network_acronym_str ANGRAD-1
network_name_str Administração (São Paulo. Online)
repository_id_str
spelling Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business AdministrationNegócios sociais: a percepção, a consciência e o grau de interesse pelo tema para os alunos de graduação em AdministraçãoSocial businessKnowledgeUndergraduate studentsNegócios sociaisConhecimentoAlunos de graduaçãoThis study aimed to understand the perception and knowledge that students from the FEA-USP hold on the theme of social business. Social enterprises are businesses that align market logic and social logic, i.e., seek self-sufficiency through the sale of products and services along with creating social value. It was considered important to identify the extent to which Business Administration students have interest in this type of organization. We made a quantitative survey with a sample of 515 Business Administration undergraduate students from the FEA-USP. Among the findings, we highlight: most of the students believe that their knowledge is basic; they have high interest and think it is important; they have never participated in extracurricular activities; they depend on the recommendation of friends and relatives to understand and take part; they don't know the subject in depth, but they make many correct associations between concepts; and they believe that the major difficulties of social enterprises are financial self-sufficiency and attracting investors. The main contribution of this study is on the observation that there is a gap in Business Administration teaching regarding the training of managers for social enterprises.Este estudo teve como objetivo entender a percepção e o conhecimento dos alunos de administração da FEA-USP sobre o tema negócios sociais. Negócios Sociais são empreendimentos que alinham a lógica de mercado e a lógica social, ou seja, buscam a autossustentação pela venda de produtos e serviços juntamente com a geração de valor social. Considerou-se importante mapear até que ponto alunos de administração têm interesse nesse tipo de organização. Realizou-se um levantamento quantitativo com uma amostra de 515 alunos do curso de graduação em Administração de Empresas da FEA USP. Dentre os achados, destacaram-se: a maioria acredita que seu conhecimento é básico; tem alto interesse e acha importante; nunca participou de atividades extracurriculares; depende de recomendação de amigos e parentes para entender e fazer parte; não conhece o tema a fundo, mas faz muitas associações corretas de conceitos; e acredita que as maiores dificuldades dos empreendimentos sociais são autossustentação financeira e atração de investidores. A principal contribuição deste estudo está na observação que há uma lacuna no ensino de administração na formação de gestores para empreendimentos sociais.  Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)2016-09-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://raep.emnuvens.com.br/raep/article/view/45410.13058/raep.2016.v17n3.454Administração: Ensino e Pesquisa; Vol. 17 No. 3 (2016): September-December; 537-566Administração: Ensino e Pesquisa; v. 17 n. 3 (2016): Setembro-Dezembro; 537-5662358-09172177-6083reponame:Administração (São Paulo. Online)instname:Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)instacron:ANGRADporhttps://raep.emnuvens.com.br/raep/article/view/454/pdfJahchan, Amanda LemeComini, Graziella MariaD'Amario, Edison Quirinoinfo:eu-repo/semantics/openAccess2020-10-29T14:43:22Zoai:ojs.raep.emnuvens.com.br:article/454Revistahttp://angrad.org.br/revistaPRIhttps://raep.emnuvens.com.br/raep/oaiangrad@angrad.org.br||raep@angrad.org.br2358-09172177-6083opendoar:2020-10-29T14:43:22Administração (São Paulo. Online) - Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)false
dc.title.none.fl_str_mv Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
Negócios sociais: a percepção, a consciência e o grau de interesse pelo tema para os alunos de graduação em Administração
title Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
spellingShingle Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
Jahchan, Amanda Leme
Social business
Knowledge
Undergraduate students
Negócios sociais
Conhecimento
Alunos de graduação
title_short Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
title_full Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
title_fullStr Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
title_full_unstemmed Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
title_sort Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
author Jahchan, Amanda Leme
author_facet Jahchan, Amanda Leme
Comini, Graziella Maria
D'Amario, Edison Quirino
author_role author
author2 Comini, Graziella Maria
D'Amario, Edison Quirino
author2_role author
author
dc.contributor.author.fl_str_mv Jahchan, Amanda Leme
Comini, Graziella Maria
D'Amario, Edison Quirino
dc.subject.por.fl_str_mv Social business
Knowledge
Undergraduate students
Negócios sociais
Conhecimento
Alunos de graduação
topic Social business
Knowledge
Undergraduate students
Negócios sociais
Conhecimento
Alunos de graduação
description This study aimed to understand the perception and knowledge that students from the FEA-USP hold on the theme of social business. Social enterprises are businesses that align market logic and social logic, i.e., seek self-sufficiency through the sale of products and services along with creating social value. It was considered important to identify the extent to which Business Administration students have interest in this type of organization. We made a quantitative survey with a sample of 515 Business Administration undergraduate students from the FEA-USP. Among the findings, we highlight: most of the students believe that their knowledge is basic; they have high interest and think it is important; they have never participated in extracurricular activities; they depend on the recommendation of friends and relatives to understand and take part; they don't know the subject in depth, but they make many correct associations between concepts; and they believe that the major difficulties of social enterprises are financial self-sufficiency and attracting investors. The main contribution of this study is on the observation that there is a gap in Business Administration teaching regarding the training of managers for social enterprises.
publishDate 2016
dc.date.none.fl_str_mv 2016-09-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://raep.emnuvens.com.br/raep/article/view/454
10.13058/raep.2016.v17n3.454
url https://raep.emnuvens.com.br/raep/article/view/454
identifier_str_mv 10.13058/raep.2016.v17n3.454
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://raep.emnuvens.com.br/raep/article/view/454/pdf
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)
publisher.none.fl_str_mv Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)
dc.source.none.fl_str_mv Administração: Ensino e Pesquisa; Vol. 17 No. 3 (2016): September-December; 537-566
Administração: Ensino e Pesquisa; v. 17 n. 3 (2016): Setembro-Dezembro; 537-566
2358-0917
2177-6083
reponame:Administração (São Paulo. Online)
instname:Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)
instacron:ANGRAD
instname_str Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)
instacron_str ANGRAD
institution ANGRAD
reponame_str Administração (São Paulo. Online)
collection Administração (São Paulo. Online)
repository.name.fl_str_mv Administração (São Paulo. Online) - Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)
repository.mail.fl_str_mv angrad@angrad.org.br||raep@angrad.org.br
_version_ 1754212518887161856