Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration
Autor(a) principal: | |
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Data de Publicação: | 2016 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Administração (São Paulo. Online) |
Texto Completo: | https://raep.emnuvens.com.br/raep/article/view/454 |
Resumo: | This study aimed to understand the perception and knowledge that students from the FEA-USP hold on the theme of social business. Social enterprises are businesses that align market logic and social logic, i.e., seek self-sufficiency through the sale of products and services along with creating social value. It was considered important to identify the extent to which Business Administration students have interest in this type of organization. We made a quantitative survey with a sample of 515 Business Administration undergraduate students from the FEA-USP. Among the findings, we highlight: most of the students believe that their knowledge is basic; they have high interest and think it is important; they have never participated in extracurricular activities; they depend on the recommendation of friends and relatives to understand and take part; they don't know the subject in depth, but they make many correct associations between concepts; and they believe that the major difficulties of social enterprises are financial self-sufficiency and attracting investors. The main contribution of this study is on the observation that there is a gap in Business Administration teaching regarding the training of managers for social enterprises. |
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Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business AdministrationNegócios sociais: a percepção, a consciência e o grau de interesse pelo tema para os alunos de graduação em AdministraçãoSocial businessKnowledgeUndergraduate studentsNegócios sociaisConhecimentoAlunos de graduaçãoThis study aimed to understand the perception and knowledge that students from the FEA-USP hold on the theme of social business. Social enterprises are businesses that align market logic and social logic, i.e., seek self-sufficiency through the sale of products and services along with creating social value. It was considered important to identify the extent to which Business Administration students have interest in this type of organization. We made a quantitative survey with a sample of 515 Business Administration undergraduate students from the FEA-USP. Among the findings, we highlight: most of the students believe that their knowledge is basic; they have high interest and think it is important; they have never participated in extracurricular activities; they depend on the recommendation of friends and relatives to understand and take part; they don't know the subject in depth, but they make many correct associations between concepts; and they believe that the major difficulties of social enterprises are financial self-sufficiency and attracting investors. The main contribution of this study is on the observation that there is a gap in Business Administration teaching regarding the training of managers for social enterprises.Este estudo teve como objetivo entender a percepção e o conhecimento dos alunos de administração da FEA-USP sobre o tema negócios sociais. Negócios Sociais são empreendimentos que alinham a lógica de mercado e a lógica social, ou seja, buscam a autossustentação pela venda de produtos e serviços juntamente com a geração de valor social. Considerou-se importante mapear até que ponto alunos de administração têm interesse nesse tipo de organização. Realizou-se um levantamento quantitativo com uma amostra de 515 alunos do curso de graduação em Administração de Empresas da FEA USP. Dentre os achados, destacaram-se: a maioria acredita que seu conhecimento é básico; tem alto interesse e acha importante; nunca participou de atividades extracurriculares; depende de recomendação de amigos e parentes para entender e fazer parte; não conhece o tema a fundo, mas faz muitas associações corretas de conceitos; e acredita que as maiores dificuldades dos empreendimentos sociais são autossustentação financeira e atração de investidores. A principal contribuição deste estudo está na observação que há uma lacuna no ensino de administração na formação de gestores para empreendimentos sociais. Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)2016-09-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://raep.emnuvens.com.br/raep/article/view/45410.13058/raep.2016.v17n3.454Administração: Ensino e Pesquisa; Vol. 17 No. 3 (2016): September-December; 537-566Administração: Ensino e Pesquisa; v. 17 n. 3 (2016): Setembro-Dezembro; 537-5662358-09172177-6083reponame:Administração (São Paulo. Online)instname:Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)instacron:ANGRADporhttps://raep.emnuvens.com.br/raep/article/view/454/pdfJahchan, Amanda LemeComini, Graziella MariaD'Amario, Edison Quirinoinfo:eu-repo/semantics/openAccess2020-10-29T14:43:22Zoai:ojs.raep.emnuvens.com.br:article/454Revistahttp://angrad.org.br/revistaPRIhttps://raep.emnuvens.com.br/raep/oaiangrad@angrad.org.br||raep@angrad.org.br2358-09172177-6083opendoar:2020-10-29T14:43:22Administração (São Paulo. Online) - Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)false |
dc.title.none.fl_str_mv |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration Negócios sociais: a percepção, a consciência e o grau de interesse pelo tema para os alunos de graduação em Administração |
title |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration |
spellingShingle |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration Jahchan, Amanda Leme Social business Knowledge Undergraduate students Negócios sociais Conhecimento Alunos de graduação |
title_short |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration |
title_full |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration |
title_fullStr |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration |
title_full_unstemmed |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration |
title_sort |
Social business: perception, awareness and the degree of interest of the theme for the undergraduate students in Business Administration |
author |
Jahchan, Amanda Leme |
author_facet |
Jahchan, Amanda Leme Comini, Graziella Maria D'Amario, Edison Quirino |
author_role |
author |
author2 |
Comini, Graziella Maria D'Amario, Edison Quirino |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Jahchan, Amanda Leme Comini, Graziella Maria D'Amario, Edison Quirino |
dc.subject.por.fl_str_mv |
Social business Knowledge Undergraduate students Negócios sociais Conhecimento Alunos de graduação |
topic |
Social business Knowledge Undergraduate students Negócios sociais Conhecimento Alunos de graduação |
description |
This study aimed to understand the perception and knowledge that students from the FEA-USP hold on the theme of social business. Social enterprises are businesses that align market logic and social logic, i.e., seek self-sufficiency through the sale of products and services along with creating social value. It was considered important to identify the extent to which Business Administration students have interest in this type of organization. We made a quantitative survey with a sample of 515 Business Administration undergraduate students from the FEA-USP. Among the findings, we highlight: most of the students believe that their knowledge is basic; they have high interest and think it is important; they have never participated in extracurricular activities; they depend on the recommendation of friends and relatives to understand and take part; they don't know the subject in depth, but they make many correct associations between concepts; and they believe that the major difficulties of social enterprises are financial self-sufficiency and attracting investors. The main contribution of this study is on the observation that there is a gap in Business Administration teaching regarding the training of managers for social enterprises. |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-09-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://raep.emnuvens.com.br/raep/article/view/454 10.13058/raep.2016.v17n3.454 |
url |
https://raep.emnuvens.com.br/raep/article/view/454 |
identifier_str_mv |
10.13058/raep.2016.v17n3.454 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://raep.emnuvens.com.br/raep/article/view/454/pdf |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
publisher.none.fl_str_mv |
Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
dc.source.none.fl_str_mv |
Administração: Ensino e Pesquisa; Vol. 17 No. 3 (2016): September-December; 537-566 Administração: Ensino e Pesquisa; v. 17 n. 3 (2016): Setembro-Dezembro; 537-566 2358-0917 2177-6083 reponame:Administração (São Paulo. Online) instname:Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) instacron:ANGRAD |
instname_str |
Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
instacron_str |
ANGRAD |
institution |
ANGRAD |
reponame_str |
Administração (São Paulo. Online) |
collection |
Administração (São Paulo. Online) |
repository.name.fl_str_mv |
Administração (São Paulo. Online) - Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
repository.mail.fl_str_mv |
angrad@angrad.org.br||raep@angrad.org.br |
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1754212518887161856 |