The influence of human values on holiday destination choice in Australia and Brazil
Autor(a) principal: | |
---|---|
Data de Publicação: | 2007 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | BAR - Brazilian Administration Review |
Texto Completo: | http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1807-76922007000300006 |
Resumo: | Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism. |
id |
ANPAD-1_551c468a01adef611949018f759b42bb |
---|---|
oai_identifier_str |
oai:scielo:S1807-76922007000300006 |
network_acronym_str |
ANPAD-1 |
network_name_str |
BAR - Brazilian Administration Review |
repository_id_str |
|
spelling |
The influence of human values on holiday destination choice in Australia and Brazilconsumer behaviordestination choicehuman valuesproduct judgment and meaningtwo-route modelAllen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism.ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração2007-12-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersiontext/htmlhttp://old.scielo.br/scielo.php?script=sci_arttext&pid=S1807-76922007000300006BAR - Brazilian Administration Review v.4 n.3 2007reponame:BAR - Brazilian Administration Reviewinstname:Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)instacron:ANPAD10.1590/S1807-76922007000300006info:eu-repo/semantics/openAccessTorres,Claudio VazPérez-Nebra,Amalia Raqueleng2009-09-25T00:00:00Zoai:scielo:S1807-76922007000300006Revistahttp://www.scielo.br/scielo.php?script=sci_serial&pid=1807-7692&lng=pt&nrm=isohttps://old.scielo.br/oai/scielo-oai.php||bar@anpad.org.br1807-76921807-7692opendoar:2009-09-25T00:00BAR - Brazilian Administration Review - Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)false |
dc.title.none.fl_str_mv |
The influence of human values on holiday destination choice in Australia and Brazil |
title |
The influence of human values on holiday destination choice in Australia and Brazil |
spellingShingle |
The influence of human values on holiday destination choice in Australia and Brazil Torres,Claudio Vaz consumer behavior destination choice human values product judgment and meaning two-route model |
title_short |
The influence of human values on holiday destination choice in Australia and Brazil |
title_full |
The influence of human values on holiday destination choice in Australia and Brazil |
title_fullStr |
The influence of human values on holiday destination choice in Australia and Brazil |
title_full_unstemmed |
The influence of human values on holiday destination choice in Australia and Brazil |
title_sort |
The influence of human values on holiday destination choice in Australia and Brazil |
author |
Torres,Claudio Vaz |
author_facet |
Torres,Claudio Vaz Pérez-Nebra,Amalia Raquel |
author_role |
author |
author2 |
Pérez-Nebra,Amalia Raquel |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Torres,Claudio Vaz Pérez-Nebra,Amalia Raquel |
dc.subject.por.fl_str_mv |
consumer behavior destination choice human values product judgment and meaning two-route model |
topic |
consumer behavior destination choice human values product judgment and meaning two-route model |
description |
Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism. |
publishDate |
2007 |
dc.date.none.fl_str_mv |
2007-12-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1807-76922007000300006 |
url |
http://old.scielo.br/scielo.php?script=sci_arttext&pid=S1807-76922007000300006 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
10.1590/S1807-76922007000300006 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
text/html |
dc.publisher.none.fl_str_mv |
ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração |
publisher.none.fl_str_mv |
ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração |
dc.source.none.fl_str_mv |
BAR - Brazilian Administration Review v.4 n.3 2007 reponame:BAR - Brazilian Administration Review instname:Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) instacron:ANPAD |
instname_str |
Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) |
instacron_str |
ANPAD |
institution |
ANPAD |
reponame_str |
BAR - Brazilian Administration Review |
collection |
BAR - Brazilian Administration Review |
repository.name.fl_str_mv |
BAR - Brazilian Administration Review - Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) |
repository.mail.fl_str_mv |
||bar@anpad.org.br |
_version_ |
1754209122903916544 |