The influence of human values on holiday destination choice in Australia and Brazil

Detalhes bibliográficos
Autor(a) principal: Torres, Claudio Vaz
Data de Publicação: 2007
Outros Autores: Pérez-Nebra, Amalia Raquel
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Institucional da UnB
Texto Completo: http://repositorio.unb.br/handle/10482/27126
https://dx.doi.org/10.1590/S1807-76922007000300006
Resumo: Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism.
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spelling The influence of human values on holiday destination choice in Australia and BrazilComportamento do consumidorValores humanosJulgamento e significado do ProdutoModelo de duas rotasAllen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism.Em processamentoANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração2017-12-07T04:48:59Z2017-12-07T04:48:59Z2007info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfBAR, Braz. Adm. Rev.,v.4,n.3,p.63-76,2007http://repositorio.unb.br/handle/10482/27126https://dx.doi.org/10.1590/S1807-76922007000300006Torres, Claudio VazPérez-Nebra, Amalia Raquelinfo:eu-repo/semantics/openAccessengreponame:Repositório Institucional da UnBinstname:Universidade de Brasília (UnB)instacron:UNB2024-08-28T19:04:11Zoai:repositorio.unb.br:10482/27126Repositório InstitucionalPUBhttps://repositorio.unb.br/oai/requestrepositorio@unb.bropendoar:2024-08-28T19:04:11Repositório Institucional da UnB - Universidade de Brasília (UnB)false
dc.title.none.fl_str_mv The influence of human values on holiday destination choice in Australia and Brazil
title The influence of human values on holiday destination choice in Australia and Brazil
spellingShingle The influence of human values on holiday destination choice in Australia and Brazil
Torres, Claudio Vaz
Comportamento do consumidor
Valores humanos
Julgamento e significado do Produto
Modelo de duas rotas
title_short The influence of human values on holiday destination choice in Australia and Brazil
title_full The influence of human values on holiday destination choice in Australia and Brazil
title_fullStr The influence of human values on holiday destination choice in Australia and Brazil
title_full_unstemmed The influence of human values on holiday destination choice in Australia and Brazil
title_sort The influence of human values on holiday destination choice in Australia and Brazil
author Torres, Claudio Vaz
author_facet Torres, Claudio Vaz
Pérez-Nebra, Amalia Raquel
author_role author
author2 Pérez-Nebra, Amalia Raquel
author2_role author
dc.contributor.author.fl_str_mv Torres, Claudio Vaz
Pérez-Nebra, Amalia Raquel
dc.subject.por.fl_str_mv Comportamento do consumidor
Valores humanos
Julgamento e significado do Produto
Modelo de duas rotas
topic Comportamento do consumidor
Valores humanos
Julgamento e significado do Produto
Modelo de duas rotas
description Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism.
publishDate 2007
dc.date.none.fl_str_mv 2007
2017-12-07T04:48:59Z
2017-12-07T04:48:59Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv BAR, Braz. Adm. Rev.,v.4,n.3,p.63-76,2007
http://repositorio.unb.br/handle/10482/27126
https://dx.doi.org/10.1590/S1807-76922007000300006
identifier_str_mv BAR, Braz. Adm. Rev.,v.4,n.3,p.63-76,2007
url http://repositorio.unb.br/handle/10482/27126
https://dx.doi.org/10.1590/S1807-76922007000300006
dc.language.iso.fl_str_mv eng
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dc.publisher.none.fl_str_mv ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração
publisher.none.fl_str_mv ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração
dc.source.none.fl_str_mv reponame:Repositório Institucional da UnB
instname:Universidade de Brasília (UnB)
instacron:UNB
instname_str Universidade de Brasília (UnB)
instacron_str UNB
institution UNB
reponame_str Repositório Institucional da UnB
collection Repositório Institucional da UnB
repository.name.fl_str_mv Repositório Institucional da UnB - Universidade de Brasília (UnB)
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