Moving Brands: An Eye-Tracking Study on Animated Logos

Detalhes bibliográficos
Autor(a) principal: MARCELO DE FREITAS HOMRICH
Data de Publicação: 2018
Tipo de documento: Dissertação
Título da fonte: Portal de Dados Abertos da CAPES
Texto Completo: https://sucupira.capes.gov.br/sucupira/public/consultas/coleta/trabalhoConclusao/viewTrabalhoConclusao.jsf?popup=true&id_trabalho=7250425
id BRCRIS_1c17ab5f50e9f262612b7a9a37149250
network_acronym_str CAPES
network_name_str Portal de Dados Abertos da CAPES
dc.title.pt-BR.fl_str_mv Moving Brands: An Eye-Tracking Study on Animated Logos
title Moving Brands: An Eye-Tracking Study on Animated Logos
spellingShingle Moving Brands: An Eye-Tracking Study on Animated Logos
attention
comportamento do consumidor
MARCELO DE FREITAS HOMRICH
title_short Moving Brands: An Eye-Tracking Study on Animated Logos
title_full Moving Brands: An Eye-Tracking Study on Animated Logos
title_fullStr Moving Brands: An Eye-Tracking Study on Animated Logos
Moving Brands: An Eye-Tracking Study on Animated Logos
title_full_unstemmed Moving Brands: An Eye-Tracking Study on Animated Logos
Moving Brands: An Eye-Tracking Study on Animated Logos
title_sort Moving Brands: An Eye-Tracking Study on Animated Logos
topic attention
comportamento do consumidor
publishDate 2018
format masterThesis
url https://sucupira.capes.gov.br/sucupira/public/consultas/coleta/trabalhoConclusao/viewTrabalhoConclusao.jsf?popup=true&id_trabalho=7250425
author_role author
author MARCELO DE FREITAS HOMRICH
author_facet MARCELO DE FREITAS HOMRICH
dc.contributor.authorLattes.fl_str_mv http://lattes.cnpq.br/4420587232122864
dc.publisher.none.fl_str_mv UNIVERSIDADE FEDERAL DO RIO GRANDE DO SUL
publisher.none.fl_str_mv UNIVERSIDADE FEDERAL DO RIO GRANDE DO SUL
instname_str UNIVERSIDADE FEDERAL DO RIO GRANDE DO SUL
dc.publisher.program.fl_str_mv ADMINISTRAÇÃO
dc.description.course.none.fl_txt_mv ADMINISTRAÇÃO
reponame_str Portal de Dados Abertos da CAPES
collection Portal de Dados Abertos da CAPES
spelling CAPESPortal de Dados Abertos da CAPESMoving Brands: An Eye-Tracking Study on Animated LogosMoving Brands: An Eye-Tracking Study on Animated LogosMoving Brands: An Eye-Tracking Study on Animated LogosMoving Brands: An Eye-Tracking Study on Animated LogosMoving Brands: An Eye-Tracking Study on Animated LogosMoving Brands: An Eye-Tracking Study on Animated LogosMoving Brands: An Eye-Tracking Study on Animated Logosattention2018masterThesishttps://sucupira.capes.gov.br/sucupira/public/consultas/coleta/trabalhoConclusao/viewTrabalhoConclusao.jsf?popup=true&id_trabalho=7250425authorMARCELO DE FREITAS HOMRICHhttp://lattes.cnpq.br/4420587232122864UNIVERSIDADE FEDERAL DO RIO GRANDE DO SULUNIVERSIDADE FEDERAL DO RIO GRANDE DO SULUNIVERSIDADE FEDERAL DO RIO GRANDE DO SULADMINISTRAÇÃOADMINISTRAÇÃOPortal de Dados Abertos da CAPESPortal de Dados Abertos da CAPES
identifier_str_mv HOMRICH, MARCELO DE FREITAS. Moving Brands: An Eye-Tracking Study on Animated Logos. 2018. Tese.
dc.identifier.citation.fl_str_mv HOMRICH, MARCELO DE FREITAS. Moving Brands: An Eye-Tracking Study on Animated Logos. 2018. Tese.
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