The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market

Detalhes bibliográficos
Autor(a) principal: Rezende, Sérgio Fernando Loureiro
Data de Publicação: 2014
Outros Autores: Correa, Plínio Weller, Versiani, Angela França
Tipo de documento: Artigo
Idioma: por
eng
Título da fonte: Internext
Texto Completo: https://internext.espm.br/internext/article/view/191
Resumo: Grounded on subsidiary typology and subsidiary development literature, we point to a mismatch between the evolution of the subsidiary of multinationals and the groups of causal factors that act upon it. Whereas the former is conceptualized from a dynamic standpoint, the latter is viewed statically. This is the starting point of this article, whose aim is to analyze the dynamics of causal factors pools in the evolution of a subsidiary of a multinational. Based on the case study of the evolution of the IBM’s Brazilian subsidiary, our results suggest that the occurrence of the causal factors related to the subsidiary, the headquarters and the context seems to be more complex than the literature has portrayed it. This is because the causal factors are liable to three properties: combination, frequency and temporal position
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spelling The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian marketA dinâmica dos fatores causais na evolução de subsidiárias de multinacionais: a IBM no mercado brasileiroSubsidiaryEvolutionCausal factorsMultinationalsSubsidiáriaEvoluçãoFatores causaisMultinacionaisEvolução de SubsidiáriasGrounded on subsidiary typology and subsidiary development literature, we point to a mismatch between the evolution of the subsidiary of multinationals and the groups of causal factors that act upon it. Whereas the former is conceptualized from a dynamic standpoint, the latter is viewed statically. This is the starting point of this article, whose aim is to analyze the dynamics of causal factors pools in the evolution of a subsidiary of a multinational. Based on the case study of the evolution of the IBM’s Brazilian subsidiary, our results suggest that the occurrence of the causal factors related to the subsidiary, the headquarters and the context seems to be more complex than the literature has portrayed it. This is because the causal factors are liable to three properties: combination, frequency and temporal positionA revisão da literatura de tipologias e desenvolvimento de subsidiárias de multinacionais aponta para a existência de um descompasso entre a maneira de se conceber e ou operacionalizar a evolução da subsidiária e os grupos de fatores causais que atuam neste processo. Enquanto a evolução é usualmente concebida a partir de um enfoque dinâmico, os grupos de fatores causais são enquadrados estaticamente. Tendo este descompasso como ponto de partida, o objetivo do presente trabalho é o de analisar a dinâmica dos grupos de fatores causais na evolução de subsidiárias de multinacionais. Com base no estudo de caso da evolução da subsidiária brasileira da IBM, os resultados indicam que a manifestação dos grupos de fatores de causais é mais complexa do que a retratada pela literatura, estando sujeita a três propriedades: combinação, frequência e posição temporal.Escola Superior de Propaganda e Marketing - ESPM2014-04-23info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://internext.espm.br/internext/article/view/19110.18568/1980-4865.911-21Internext - International Business and Management Review ; Vol. 9 No. 1 (2014): janeiro/abril; 1-21Internext; v. 9 n. 1 (2014): janeiro/abril; 1-211980-4865reponame:Internextinstname:Escola Superior de Propaganda e Marketing (ESPM)instacron:ESPMporenghttps://internext.espm.br/internext/article/view/191/171https://internext.espm.br/internext/article/view/191/184Copyright (c) 2015 Internextinfo:eu-repo/semantics/openAccessRezende, Sérgio Fernando LoureiroCorrea, Plínio WellerVersiani, Angela França2023-06-06T20:34:21Zoai:ojs.emnuvens.com.br:article/191Revistahttps://internext.espm.br/internextPRIhttps://internext.espm.br/internext/oaiinternext@espm.br1980-48651980-4865opendoar:2023-06-06T20:34:21Internext - Escola Superior de Propaganda e Marketing (ESPM)false
dc.title.none.fl_str_mv The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
A dinâmica dos fatores causais na evolução de subsidiárias de multinacionais: a IBM no mercado brasileiro
title The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
spellingShingle The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
Rezende, Sérgio Fernando Loureiro
Subsidiary
Evolution
Causal factors
Multinationals
Subsidiária
Evolução
Fatores causais
Multinacionais
Evolução de Subsidiárias
title_short The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
title_full The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
title_fullStr The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
title_full_unstemmed The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
title_sort The dynamics of causal factors in the evolution of the subsidiary of multinationals: IBM in the brazilian market
author Rezende, Sérgio Fernando Loureiro
author_facet Rezende, Sérgio Fernando Loureiro
Correa, Plínio Weller
Versiani, Angela França
author_role author
author2 Correa, Plínio Weller
Versiani, Angela França
author2_role author
author
dc.contributor.author.fl_str_mv Rezende, Sérgio Fernando Loureiro
Correa, Plínio Weller
Versiani, Angela França
dc.subject.por.fl_str_mv Subsidiary
Evolution
Causal factors
Multinationals
Subsidiária
Evolução
Fatores causais
Multinacionais
Evolução de Subsidiárias
topic Subsidiary
Evolution
Causal factors
Multinationals
Subsidiária
Evolução
Fatores causais
Multinacionais
Evolução de Subsidiárias
description Grounded on subsidiary typology and subsidiary development literature, we point to a mismatch between the evolution of the subsidiary of multinationals and the groups of causal factors that act upon it. Whereas the former is conceptualized from a dynamic standpoint, the latter is viewed statically. This is the starting point of this article, whose aim is to analyze the dynamics of causal factors pools in the evolution of a subsidiary of a multinational. Based on the case study of the evolution of the IBM’s Brazilian subsidiary, our results suggest that the occurrence of the causal factors related to the subsidiary, the headquarters and the context seems to be more complex than the literature has portrayed it. This is because the causal factors are liable to three properties: combination, frequency and temporal position
publishDate 2014
dc.date.none.fl_str_mv 2014-04-23
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://internext.espm.br/internext/article/view/191
10.18568/1980-4865.911-21
url https://internext.espm.br/internext/article/view/191
identifier_str_mv 10.18568/1980-4865.911-21
dc.language.iso.fl_str_mv por
eng
language por
eng
dc.relation.none.fl_str_mv https://internext.espm.br/internext/article/view/191/171
https://internext.espm.br/internext/article/view/191/184
dc.rights.driver.fl_str_mv Copyright (c) 2015 Internext
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2015 Internext
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing - ESPM
publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing - ESPM
dc.source.none.fl_str_mv Internext - International Business and Management Review ; Vol. 9 No. 1 (2014): janeiro/abril; 1-21
Internext; v. 9 n. 1 (2014): janeiro/abril; 1-21
1980-4865
reponame:Internext
instname:Escola Superior de Propaganda e Marketing (ESPM)
instacron:ESPM
instname_str Escola Superior de Propaganda e Marketing (ESPM)
instacron_str ESPM
institution ESPM
reponame_str Internext
collection Internext
repository.name.fl_str_mv Internext - Escola Superior de Propaganda e Marketing (ESPM)
repository.mail.fl_str_mv internext@espm.br
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