Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process

Detalhes bibliográficos
Autor(a) principal: Cassano, Francisco Américo
Data de Publicação: 2012
Outros Autores: Veronese, Gabriel, dos Santos, Juliana Rosa, da Silva Siqueira Santos, Karla Cristiane, Dias, Mayra Montero, Moreira Teles, Ricardo de Almeida
Tipo de documento: Artigo
Idioma: por
Título da fonte: Internext
Texto Completo: https://internext.espm.br/internext/article/view/125
Resumo: The following study has the primary objective of identifying the major competitive advantages owned by Brazilian beef processing plants in their internationalization process. In order to reach it, it was carried out an exploratory research, based on the survey of official data and publications concerning world’s beef cattle production, followed by a literature review and finally, by a single case study. This case study was conducted through an interview with former employee of Redenção Frigorífico do Pará Ltda. The obtained results allowed the identification of the major competitive advantages of the studied company in its internationalization process, such as the raw material quality and availability, production scale, Brazilian cattle’s extensive production system, and control and prevention of main cattle diseases. It was concluded that Brazilian beef production plants really have competitive advantages within the internationalization process context, some of them practically observed in the studied company, and others that can be effectively corroborated by future studies.
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spelling Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization ProcessVantagens Competitivas dos Frigoríficos Brasileiros no Processo de Internacionalização Vantagens Competitivas dos Frigoríficos Brasileiros no Processo de InternacionalizaçãoInternacionalizaçãoVantagens CompetitivasFrigoríficos BrasileirosTransnational corporations [561] MT 6.75 Organization and management UF International business enterprisesThe following study has the primary objective of identifying the major competitive advantages owned by Brazilian beef processing plants in their internationalization process. In order to reach it, it was carried out an exploratory research, based on the survey of official data and publications concerning world’s beef cattle production, followed by a literature review and finally, by a single case study. This case study was conducted through an interview with former employee of Redenção Frigorífico do Pará Ltda. The obtained results allowed the identification of the major competitive advantages of the studied company in its internationalization process, such as the raw material quality and availability, production scale, Brazilian cattle’s extensive production system, and control and prevention of main cattle diseases. It was concluded that Brazilian beef production plants really have competitive advantages within the internationalization process context, some of them practically observed in the studied company, and others that can be effectively corroborated by future studies.O presente trabalho teve como principal objetivo a identificação das principais vantagens competitivas apresentadas pelos frigoríficos brasileiros em seu processo de internacionalização. Para atingi-lo foi realizada uma pesquisa de caráter exploratório, fundamentada em levantamento de dados oficiais e em publicações do setor pecuário nacional, associada a uma revisão de literatura sobre o tema e a um estudo único de caso. O estudo de caso foi elaborado com base em entrevista com ex-funcionário da empresa Redenção Frigorífico do Pará Ltda. Os resultados obtidos permitiram identificar as principais vantagens competitivas da empresa estudada em seu processo de internacionalização: a qualidade e a disponibilidade da matéria-prima; a escala de produção; o sistema de produção extensivo da pecuária nacional; o controle de enfermidades do rebanho. Concluiu-se que, de fato, os frigoríficos brasileiros apresentam vantagens competitivas que lhe conferem diferenciação dentro do contexto da internacionalização, sendo algumas verificadas na própria empresa estudada e outras que poderão ser devidamente comprovadas por meio de estudos futuros.Escola Superior de Propaganda e Marketing - ESPM2012-06-06info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://internext.espm.br/internext/article/view/12510.18568/1980-4865.6290-115Internext - International Business and Management Review ; Vol. 6 No. 2 (2011); 90-115Internext; v. 6 n. 2 (2011); 90-1151980-4865reponame:Internextinstname:Escola Superior de Propaganda e Marketing (ESPM)instacron:ESPMporhttps://internext.espm.br/internext/article/view/125/121Copyright (c) 2015 Internextinfo:eu-repo/semantics/openAccessCassano, Francisco AméricoVeronese, Gabrieldos Santos, Juliana Rosada Silva Siqueira Santos, Karla CristianeDias, Mayra MonteroMoreira Teles, Ricardo de Almeida2023-03-27T20:31:53Zoai:ojs.emnuvens.com.br:article/125Revistahttps://internext.espm.br/internextPRIhttps://internext.espm.br/internext/oaiinternext@espm.br1980-48651980-4865opendoar:2023-03-27T20:31:53Internext - Escola Superior de Propaganda e Marketing (ESPM)false
dc.title.none.fl_str_mv Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
Vantagens Competitivas dos Frigoríficos Brasileiros no Processo de Internacionalização Vantagens Competitivas dos Frigoríficos Brasileiros no Processo de Internacionalização
title Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
spellingShingle Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
Cassano, Francisco Américo
Internacionalização
Vantagens Competitivas
Frigoríficos Brasileiros
Transnational corporations [561] MT 6.75 Organization and management UF International business enterprises
title_short Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
title_full Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
title_fullStr Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
title_full_unstemmed Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
title_sort Competitive advantages of the Brazilian Beef Processing Plants in their Internationalization Process
author Cassano, Francisco Américo
author_facet Cassano, Francisco Américo
Veronese, Gabriel
dos Santos, Juliana Rosa
da Silva Siqueira Santos, Karla Cristiane
Dias, Mayra Montero
Moreira Teles, Ricardo de Almeida
author_role author
author2 Veronese, Gabriel
dos Santos, Juliana Rosa
da Silva Siqueira Santos, Karla Cristiane
Dias, Mayra Montero
Moreira Teles, Ricardo de Almeida
author2_role author
author
author
author
author
dc.contributor.author.fl_str_mv Cassano, Francisco Américo
Veronese, Gabriel
dos Santos, Juliana Rosa
da Silva Siqueira Santos, Karla Cristiane
Dias, Mayra Montero
Moreira Teles, Ricardo de Almeida
dc.subject.por.fl_str_mv Internacionalização
Vantagens Competitivas
Frigoríficos Brasileiros
Transnational corporations [561] MT 6.75 Organization and management UF International business enterprises
topic Internacionalização
Vantagens Competitivas
Frigoríficos Brasileiros
Transnational corporations [561] MT 6.75 Organization and management UF International business enterprises
description The following study has the primary objective of identifying the major competitive advantages owned by Brazilian beef processing plants in their internationalization process. In order to reach it, it was carried out an exploratory research, based on the survey of official data and publications concerning world’s beef cattle production, followed by a literature review and finally, by a single case study. This case study was conducted through an interview with former employee of Redenção Frigorífico do Pará Ltda. The obtained results allowed the identification of the major competitive advantages of the studied company in its internationalization process, such as the raw material quality and availability, production scale, Brazilian cattle’s extensive production system, and control and prevention of main cattle diseases. It was concluded that Brazilian beef production plants really have competitive advantages within the internationalization process context, some of them practically observed in the studied company, and others that can be effectively corroborated by future studies.
publishDate 2012
dc.date.none.fl_str_mv 2012-06-06
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://internext.espm.br/internext/article/view/125
10.18568/1980-4865.6290-115
url https://internext.espm.br/internext/article/view/125
identifier_str_mv 10.18568/1980-4865.6290-115
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://internext.espm.br/internext/article/view/125/121
dc.rights.driver.fl_str_mv Copyright (c) 2015 Internext
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2015 Internext
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing - ESPM
publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing - ESPM
dc.source.none.fl_str_mv Internext - International Business and Management Review ; Vol. 6 No. 2 (2011); 90-115
Internext; v. 6 n. 2 (2011); 90-115
1980-4865
reponame:Internext
instname:Escola Superior de Propaganda e Marketing (ESPM)
instacron:ESPM
instname_str Escola Superior de Propaganda e Marketing (ESPM)
instacron_str ESPM
institution ESPM
reponame_str Internext
collection Internext
repository.name.fl_str_mv Internext - Escola Superior de Propaganda e Marketing (ESPM)
repository.mail.fl_str_mv internext@espm.br
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