Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups

Detalhes bibliográficos
Autor(a) principal: Corrêa, Marina Sampaio
Data de Publicação: 2023
Tipo de documento: Dissertação
Idioma: por
Título da fonte: Biblioteca Digital de Teses e Dissertações da ESPM
Texto Completo: http://tede2.espm.br/handle/tede/732
Resumo: This study aims to elucidate how open innovation programs run by large companies influence the development of dynamic capabilities in startups that attended these programs. To achieve the goal, the research focused on the development of dynamic capabilities in startups because of the contact with maintaining companies. Specifically, it seeks to analyze how such capabilities flow between them during open innovation programs. The study will use the phenomenological qualitative approach, via multiple case studies, through in-depth interviews with executives of startups and maintaining companies that participated in an open innovation program in Brazil. Such executives will be selected from the database list of the largest Brazilian open innovation consultancies and via LinkedIn. To observe the commonalities of the phenomenon and avoid possible conflicts, were interviewed startups and large companies that participated in different corporate open innovation programs and who had no relationship with each other. Documental research was carried out for later triangulation with data collected in interviews to confirm the findings and demonstrate the phenomenon. As a theoretical contribution, the study intends to expand the understanding of the nature of the dynamic capabilities developed by startups in light of the specificities of open innovation. In terms of implications for practice, this study provided an understanding of the most beneficial moments for startups to participate in corporate open innovation programs, elucidating the role of open innovation in the transition of startups and their level of maturity.
id ESPM_2e457a91625e1c4ef897b3f56b93d16e
oai_identifier_str oai:tede2.espm.br:tede/732
network_acronym_str ESPM
network_name_str Biblioteca Digital de Teses e Dissertações da ESPM
repository_id_str
spelling Vasconcellos, Silvio Luis deOgasavara, Mario HenriqueRosseto, Carlos Ricardo9911973727https://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K8041867E2&tokenCaptchar=03AFcWeA44SQYXcyz6MKWErtAhevf75akBSjeoQhE0qdhpA0mCZwkz50EbwpfXjWTPFoSTEWS3quaP1m5XBafKZCuXTC_NlI0gu7z7xAQpysjb6Ecqq-_aoDkGPfI-_xlgWWPososyuaTj3mZURARwa5xkQtJGSHRXiN5Wlnkw6JISvKXVWnJoGdHW2S47zhC6Kia1niyYciAvXy6pRXlOj7T_YoLE8d43eQNNv7dPd1t1eXwkBDT5GeEFDltVtl0BWOIaqGEqZ2IZkxwbZEpChuF0MB8byDdPrTfT9ORWbVUOqKQO_RKw10VcgvRC3RV27TkwD1bx7GwXp98AVTq-bsw9btUhd7vJwTBfVU0rkixGg7Mytyv2sh_BcMLRmhiu7CKNnawo8MgUZtbfM3DI2Kz1iwTb2MWHNKDcAm9_CCCDg0euw4RTA_yiytQcrfUTb-UpFjCbMtNpQS-8GDTCRqiWVaaimoFsLs62T79S8sT0tAuKliTGLcJJH3a35wN5XdAM8HKo8zYx3Xgrf7V4Wl7j1KUHwQ3l1uKEQ-ZF8TrAa_hUpkwxCwqG8WTT5Rj7M0XzTNTxBRS3617lDbTycCKRhyVs4Y5QoT54gxLInwaPjBVCO2eOpNrTvTZIWAx4RBuFxE2pGiV5e3lXnTpSuxxIRPBJOayw7-U3gGcOtoue8rv4Ksydgz8Corrêa, Marina Sampaio2024-05-31T14:36:44Z2023-12-13Corrêa, Marina Sampaio. Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups. 2023. [74 f.]. Dissertação (Programa de Mestrado em Administração em Gestão Internacional) - Escola Superior de Propaganda e Marketing, [São Paulo] .http://tede2.espm.br/handle/tede/732This study aims to elucidate how open innovation programs run by large companies influence the development of dynamic capabilities in startups that attended these programs. To achieve the goal, the research focused on the development of dynamic capabilities in startups because of the contact with maintaining companies. Specifically, it seeks to analyze how such capabilities flow between them during open innovation programs. The study will use the phenomenological qualitative approach, via multiple case studies, through in-depth interviews with executives of startups and maintaining companies that participated in an open innovation program in Brazil. Such executives will be selected from the database list of the largest Brazilian open innovation consultancies and via LinkedIn. To observe the commonalities of the phenomenon and avoid possible conflicts, were interviewed startups and large companies that participated in different corporate open innovation programs and who had no relationship with each other. Documental research was carried out for later triangulation with data collected in interviews to confirm the findings and demonstrate the phenomenon. As a theoretical contribution, the study intends to expand the understanding of the nature of the dynamic capabilities developed by startups in light of the specificities of open innovation. In terms of implications for practice, this study provided an understanding of the most beneficial moments for startups to participate in corporate open innovation programs, elucidating the role of open innovation in the transition of startups and their level of maturity.Esta pesquisa tem como objetivo elucidar como os programas de inovação aberta organizados por empresas de grande porte influenciam o desenvolvimento de capacidades dinâmicas em startups que participaram desses programas. Para atingir o objetivo, o foco da pesquisa é o desenvolvimento de capacidades dinâmicas de startups a partir de empresas mantenedoras de grande porte. Especificamente, buscou-se analisar como tais capacidades fluem entre elas durante os programas de inovação aberta. O estudo utilizou a abordagem qualitativa fenomenológica, via estudos de casos múltiplos, por meio de entrevistas em profundidade com executivos das startups e empresas mantenedoras que participaram de um programa de inovação aberta no Brasil. Tais executivos foram selecionados a partir da lista do banco de dados das maiores consultorias brasileiras em inovação aberta e via LinkedIn. Para observar as comunalidades do fenômeno e evitar eventuais conflitos, foram entrevistados startups e mantenedoras que participaram de programas corporativos de inovação aberta distintos e que não possuíam relação entre si. Também foi realizada pesquisa documental e posterior triangulação com dados coletados em entrevistas para confirmação dos achados e demonstração do fenômeno. Como contribuição teórica, o estudo pretendeu ampliar a compreensão da natureza das capacidades dinâmicas desenvolvidas por startups sob a luz do fenômeno da inovação aberta. Nas implicações para a prática, este estudo propiciou o entendimento dos momentos mais proveitosos para a startup participar de programas de inovação aberta corporativos, elucidando o papel da inovação aberta na transição de startups e seu nível de maturidade.Submitted by Débora Silva (deborasilva@espm.br) on 2024-05-31T14:35:54Z No. of bitstreams: 1 Marina Sampaio Correa.pdf: 948766 bytes, checksum: 07e5a025032bc00e7b1c9f4ed598cc6c (MD5)Approved for entry into archive by Débora Silva (deborasilva@espm.br) on 2024-05-31T14:36:12Z (GMT) No. of bitstreams: 1 Marina Sampaio Correa.pdf: 948766 bytes, checksum: 07e5a025032bc00e7b1c9f4ed598cc6c (MD5)Approved for entry into archive by Débora Silva (deborasilva@espm.br) on 2024-05-31T14:36:23Z (GMT) No. of bitstreams: 1 Marina Sampaio Correa.pdf: 948766 bytes, checksum: 07e5a025032bc00e7b1c9f4ed598cc6c (MD5)Made available in DSpace on 2024-05-31T14:36:44Z (GMT). No. of bitstreams: 1 Marina Sampaio Correa.pdf: 948766 bytes, checksum: 07e5a025032bc00e7b1c9f4ed598cc6c (MD5) Previous issue date: 2023-12-13application/pdfhttp://tede2.espm.br/retrieve/2625/Marina%20Sampaio%20Correa.pdf.jpgporEscola Superior de Propaganda e MarketingPrograma de Mestrado em Administração em Gestão InternacionalESPMBrasilESPM::Pós-Graduação Stricto Sensuinovação; inovação aberta; capacidades dinâmicas; startups; programas de inovação aberta; estratégia; gestão da inovaçãoinnovation; open innovation; dynamic capabilities; startups; open innovation programs; strategy; innovation managementCIENCIAS SOCIAIS APLICADAS::ADMINISTRACAOProgramas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startupsCorporate open innovation programs as drivers of dynamic capabilities in startupsinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesis-6845443146620134701500500600-44551937530918523288024035432632778221info:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações da ESPMinstname:Escola Superior de Propaganda e Marketing (ESPM)instacron:ESPMTHUMBNAILMarina Sampaio Correa.pdf.jpgMarina Sampaio Correa.pdf.jpgimage/jpeg3224http://tede2.espm.br:8080/tede/bitstream/tede/732/4/Marina+Sampaio+Correa.pdf.jpg62fe403184d013ee81099992e4468ceeMD54TEXTMarina Sampaio Correa.pdf.txtMarina Sampaio Correa.pdf.txttext/plain147040http://tede2.espm.br:8080/tede/bitstream/tede/732/3/Marina+Sampaio+Correa.pdf.txt72e3665e67ce3ff62f24d9496b1739ccMD53ORIGINALMarina Sampaio Correa.pdfMarina Sampaio Correa.pdfapplication/pdf948766http://tede2.espm.br:8080/tede/bitstream/tede/732/2/Marina+Sampaio+Correa.pdf07e5a025032bc00e7b1c9f4ed598cc6cMD52LICENSElicense.txtlicense.txttext/plain; charset=utf-81912http://tede2.espm.br:8080/tede/bitstream/tede/732/1/license.txt652c58b294e08ded719d10bdbc42f8ceMD51tede/7322024-06-01 01:00:32.003oai:tede2.espm.br: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Biblioteca Digital de Teses e Dissertaçõeshttps://tede2.espm.br/http://tede2.espm.br/oai/requestacervodigital@espm.br||hribeiro@espm.bropendoar:2024-06-01T04:00:32Biblioteca Digital de Teses e Dissertações da ESPM - Escola Superior de Propaganda e Marketing (ESPM)false
dc.title.por.fl_str_mv Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
dc.title.alternative.eng.fl_str_mv Corporate open innovation programs as drivers of dynamic capabilities in startups
title Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
spellingShingle Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
Corrêa, Marina Sampaio
inovação; inovação aberta; capacidades dinâmicas; startups; programas de inovação aberta; estratégia; gestão da inovação
innovation; open innovation; dynamic capabilities; startups; open innovation programs; strategy; innovation management
CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
title_short Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
title_full Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
title_fullStr Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
title_full_unstemmed Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
title_sort Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups
author Corrêa, Marina Sampaio
author_facet Corrêa, Marina Sampaio
author_role author
dc.contributor.advisor1.fl_str_mv Vasconcellos, Silvio Luis de
dc.contributor.referee1.fl_str_mv Ogasavara, Mario Henrique
dc.contributor.referee2.fl_str_mv Rosseto, Carlos Ricardo
dc.contributor.authorID.fl_str_mv 9911973727
dc.contributor.authorLattes.fl_str_mv https://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K8041867E2&tokenCaptchar=03AFcWeA44SQYXcyz6MKWErtAhevf75akBSjeoQhE0qdhpA0mCZwkz50EbwpfXjWTPFoSTEWS3quaP1m5XBafKZCuXTC_NlI0gu7z7xAQpysjb6Ecqq-_aoDkGPfI-_xlgWWPososyuaTj3mZURARwa5xkQtJGSHRXiN5Wlnkw6JISvKXVWnJoGdHW2S47zhC6Kia1niyYciAvXy6pRXlOj7T_YoLE8d43eQNNv7dPd1t1eXwkBDT5GeEFDltVtl0BWOIaqGEqZ2IZkxwbZEpChuF0MB8byDdPrTfT9ORWbVUOqKQO_RKw10VcgvRC3RV27TkwD1bx7GwXp98AVTq-bsw9btUhd7vJwTBfVU0rkixGg7Mytyv2sh_BcMLRmhiu7CKNnawo8MgUZtbfM3DI2Kz1iwTb2MWHNKDcAm9_CCCDg0euw4RTA_yiytQcrfUTb-UpFjCbMtNpQS-8GDTCRqiWVaaimoFsLs62T79S8sT0tAuKliTGLcJJH3a35wN5XdAM8HKo8zYx3Xgrf7V4Wl7j1KUHwQ3l1uKEQ-ZF8TrAa_hUpkwxCwqG8WTT5Rj7M0XzTNTxBRS3617lDbTycCKRhyVs4Y5QoT54gxLInwaPjBVCO2eOpNrTvTZIWAx4RBuFxE2pGiV5e3lXnTpSuxxIRPBJOayw7-U3gGcOtoue8rv4Ksydgz8
dc.contributor.author.fl_str_mv Corrêa, Marina Sampaio
contributor_str_mv Vasconcellos, Silvio Luis de
Ogasavara, Mario Henrique
Rosseto, Carlos Ricardo
dc.subject.por.fl_str_mv inovação; inovação aberta; capacidades dinâmicas; startups; programas de inovação aberta; estratégia; gestão da inovação
topic inovação; inovação aberta; capacidades dinâmicas; startups; programas de inovação aberta; estratégia; gestão da inovação
innovation; open innovation; dynamic capabilities; startups; open innovation programs; strategy; innovation management
CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
dc.subject.eng.fl_str_mv innovation; open innovation; dynamic capabilities; startups; open innovation programs; strategy; innovation management
dc.subject.cnpq.fl_str_mv CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
description This study aims to elucidate how open innovation programs run by large companies influence the development of dynamic capabilities in startups that attended these programs. To achieve the goal, the research focused on the development of dynamic capabilities in startups because of the contact with maintaining companies. Specifically, it seeks to analyze how such capabilities flow between them during open innovation programs. The study will use the phenomenological qualitative approach, via multiple case studies, through in-depth interviews with executives of startups and maintaining companies that participated in an open innovation program in Brazil. Such executives will be selected from the database list of the largest Brazilian open innovation consultancies and via LinkedIn. To observe the commonalities of the phenomenon and avoid possible conflicts, were interviewed startups and large companies that participated in different corporate open innovation programs and who had no relationship with each other. Documental research was carried out for later triangulation with data collected in interviews to confirm the findings and demonstrate the phenomenon. As a theoretical contribution, the study intends to expand the understanding of the nature of the dynamic capabilities developed by startups in light of the specificities of open innovation. In terms of implications for practice, this study provided an understanding of the most beneficial moments for startups to participate in corporate open innovation programs, elucidating the role of open innovation in the transition of startups and their level of maturity.
publishDate 2023
dc.date.issued.fl_str_mv 2023-12-13
dc.date.accessioned.fl_str_mv 2024-05-31T14:36:44Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.citation.fl_str_mv Corrêa, Marina Sampaio. Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups. 2023. [74 f.]. Dissertação (Programa de Mestrado em Administração em Gestão Internacional) - Escola Superior de Propaganda e Marketing, [São Paulo] .
dc.identifier.uri.fl_str_mv http://tede2.espm.br/handle/tede/732
identifier_str_mv Corrêa, Marina Sampaio. Programas corporativos de inovação aberta como impulsionadores de capacidades dinâmicas em startups. 2023. [74 f.]. Dissertação (Programa de Mestrado em Administração em Gestão Internacional) - Escola Superior de Propaganda e Marketing, [São Paulo] .
url http://tede2.espm.br/handle/tede/732
dc.language.iso.fl_str_mv por
language por
dc.relation.program.fl_str_mv -6845443146620134701
dc.relation.confidence.fl_str_mv 500
500
600
dc.relation.department.fl_str_mv -4455193753091852328
dc.relation.cnpq.fl_str_mv 8024035432632778221
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing
dc.publisher.program.fl_str_mv Programa de Mestrado em Administração em Gestão Internacional
dc.publisher.initials.fl_str_mv ESPM
dc.publisher.country.fl_str_mv Brasil
dc.publisher.department.fl_str_mv ESPM::Pós-Graduação Stricto Sensu
publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing
dc.source.none.fl_str_mv reponame:Biblioteca Digital de Teses e Dissertações da ESPM
instname:Escola Superior de Propaganda e Marketing (ESPM)
instacron:ESPM
instname_str Escola Superior de Propaganda e Marketing (ESPM)
instacron_str ESPM
institution ESPM
reponame_str Biblioteca Digital de Teses e Dissertações da ESPM
collection Biblioteca Digital de Teses e Dissertações da ESPM
bitstream.url.fl_str_mv http://tede2.espm.br:8080/tede/bitstream/tede/732/4/Marina+Sampaio+Correa.pdf.jpg
http://tede2.espm.br:8080/tede/bitstream/tede/732/3/Marina+Sampaio+Correa.pdf.txt
http://tede2.espm.br:8080/tede/bitstream/tede/732/2/Marina+Sampaio+Correa.pdf
http://tede2.espm.br:8080/tede/bitstream/tede/732/1/license.txt
bitstream.checksum.fl_str_mv 62fe403184d013ee81099992e4468cee
72e3665e67ce3ff62f24d9496b1739cc
07e5a025032bc00e7b1c9f4ed598cc6c
652c58b294e08ded719d10bdbc42f8ce
bitstream.checksumAlgorithm.fl_str_mv MD5
MD5
MD5
MD5
repository.name.fl_str_mv Biblioteca Digital de Teses e Dissertações da ESPM - Escola Superior de Propaganda e Marketing (ESPM)
repository.mail.fl_str_mv acervodigital@espm.br||hribeiro@espm.br
_version_ 1809112867436232704