Push and pull motivations of Brazilian travel lovers

Detalhes bibliográficos
Autor(a) principal: Pereira, Gisele de Araujo
Data de Publicação: 2019
Outros Autores: Gosling, Marlusa
Tipo de documento: Artigo
Idioma: eng
por
Título da fonte: BBR. Brazilian Business Review (English edition. Online)
Texto Completo: http://www.bbronline.com.br/index.php/bbr/article/view/508
Resumo: Some people are more interested in traveling than others. What factors motivate people to travel? What are the factors that drive them to travel (push motives), and what are those that drive them to choose a certain type of trip (pull motives)? To answer these questions, this study conducted a twophase investigation with Brazilians citizens: an exploratory and qualitative phase with 16 in-depth interviews and a descriptive and quantitative phase based on a model supported by the 3M Model of Motivation and Personality (Mowen, 2000), and interpreted using structural equation modeling, with partial least squares (PLS). The most important motives identified were push motives (to search for self-knowledge and personal development) and pull motives (to face adventures and challenges, seek novelty, have stories to tell, and experience cultural diversity).
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spelling Push and pull motivations of Brazilian travel loversMotivações push e pull de brasileiros que amam viajarSome people are more interested in traveling than others. What factors motivate people to travel? What are the factors that drive them to travel (push motives), and what are those that drive them to choose a certain type of trip (pull motives)? To answer these questions, this study conducted a twophase investigation with Brazilians citizens: an exploratory and qualitative phase with 16 in-depth interviews and a descriptive and quantitative phase based on a model supported by the 3M Model of Motivation and Personality (Mowen, 2000), and interpreted using structural equation modeling, with partial least squares (PLS). The most important motives identified were push motives (to search for self-knowledge and personal development) and pull motives (to face adventures and challenges, seek novelty, have stories to tell, and experience cultural diversity).Algumas pessoas são mais interessadas em viajar do que outras. Quais fatores motivam as pessoas a viajar? Quais são os fatores que as levam a viajar (motivos push) e quais são os fatores que as levam a escolher um certo tipo de viagem (motivos pull)? Para responder a essas questões, foi realizada uma investigação em duas fases com cidadãos brasileiros: uma fase exploratória e qualitativa com 16 entrevistas em profundidade e uma fase descritiva e quantitativa baseada em um modelo apoiado pelo Modelo 3M de Motivação e Personalidade (Mowen, 2000), e interpretado usando modelagem de equações estruturais, com mínimos quadrados parciais (PLS). Os motivos mais importantes identificados foram: buscar autoconhecimento e desenvolvimento pessoal (motivo push) e vivenciar aventuras e desafios, buscar novidades, ter histórias para contar e vivenciar a diversidade cultural (motivos pull).FUCAPE Business Shool2019-01-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionPeer-reviewed ArticleArtigo revisado pelos paresapplication/pdfapplication/pdfhttp://www.bbronline.com.br/index.php/bbr/article/view/50810.15728/bbr.2019.16.1.5Brazilian Business Review; Vol. 16 No. 1 (2019): January to February 2019; 63-86Brazilian Business Review; v. 16 n. 1 (2019): Janeiro a Fevereiro 2019; 63-861808-23861807-734Xreponame:BBR. Brazilian Business Review (English edition. Online)instname:Fucape Business School (FBS)instacron:FBSengporhttp://www.bbronline.com.br/index.php/bbr/article/view/508/770http://www.bbronline.com.br/index.php/bbr/article/view/508/771Copyright (c) 2019 Brazilian Business Reviewhttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessPereira, Gisele de AraujoGosling, Marlusa2019-01-01T09:05:46Zoai:ojs.pkp.sfu.ca:article/508Revistahttps://www.bbronline.com.br/index.php/bbr/indexONGhttp://www.bbronline.com.br/index.php/bbr/oai|| bbronline@bbronline.com.br1808-23861808-2386opendoar:2019-01-01T09:05:46BBR. Brazilian Business Review (English edition. Online) - Fucape Business School (FBS)false
dc.title.none.fl_str_mv Push and pull motivations of Brazilian travel lovers
Motivações push e pull de brasileiros que amam viajar
title Push and pull motivations of Brazilian travel lovers
spellingShingle Push and pull motivations of Brazilian travel lovers
Pereira, Gisele de Araujo
title_short Push and pull motivations of Brazilian travel lovers
title_full Push and pull motivations of Brazilian travel lovers
title_fullStr Push and pull motivations of Brazilian travel lovers
title_full_unstemmed Push and pull motivations of Brazilian travel lovers
title_sort Push and pull motivations of Brazilian travel lovers
author Pereira, Gisele de Araujo
author_facet Pereira, Gisele de Araujo
Gosling, Marlusa
author_role author
author2 Gosling, Marlusa
author2_role author
dc.contributor.author.fl_str_mv Pereira, Gisele de Araujo
Gosling, Marlusa
description Some people are more interested in traveling than others. What factors motivate people to travel? What are the factors that drive them to travel (push motives), and what are those that drive them to choose a certain type of trip (pull motives)? To answer these questions, this study conducted a twophase investigation with Brazilians citizens: an exploratory and qualitative phase with 16 in-depth interviews and a descriptive and quantitative phase based on a model supported by the 3M Model of Motivation and Personality (Mowen, 2000), and interpreted using structural equation modeling, with partial least squares (PLS). The most important motives identified were push motives (to search for self-knowledge and personal development) and pull motives (to face adventures and challenges, seek novelty, have stories to tell, and experience cultural diversity).
publishDate 2019
dc.date.none.fl_str_mv 2019-01-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
Artigo revisado pelos pares
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://www.bbronline.com.br/index.php/bbr/article/view/508
10.15728/bbr.2019.16.1.5
url http://www.bbronline.com.br/index.php/bbr/article/view/508
identifier_str_mv 10.15728/bbr.2019.16.1.5
dc.language.iso.fl_str_mv eng
por
language eng
por
dc.relation.none.fl_str_mv http://www.bbronline.com.br/index.php/bbr/article/view/508/770
http://www.bbronline.com.br/index.php/bbr/article/view/508/771
dc.rights.driver.fl_str_mv Copyright (c) 2019 Brazilian Business Review
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2019 Brazilian Business Review
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv FUCAPE Business Shool
publisher.none.fl_str_mv FUCAPE Business Shool
dc.source.none.fl_str_mv Brazilian Business Review; Vol. 16 No. 1 (2019): January to February 2019; 63-86
Brazilian Business Review; v. 16 n. 1 (2019): Janeiro a Fevereiro 2019; 63-86
1808-2386
1807-734X
reponame:BBR. Brazilian Business Review (English edition. Online)
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reponame_str BBR. Brazilian Business Review (English edition. Online)
collection BBR. Brazilian Business Review (English edition. Online)
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