Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy

Detalhes bibliográficos
Autor(a) principal: Marinho, Rhoger Fellipe
Data de Publicação: 2009
Outros Autores: Lagioia, Umbelina Cravo Teixeira, Maciel, Carolina Veloso, Rodrigues, Raimundo Nonato
Tipo de documento: Artigo
Idioma: por
eng
spa
Título da fonte: Revista Brasileira de Gestão de Negócios (Online)
Texto Completo: https://rbgn.fecap.br/RBGN/article/view/432
Resumo: The objective of this study was to replicate the research conducted by Kahneman and Tversky (1979), seeking to verify students in Accounting from a public university and two private colleges in the evolution of rational decision-making process over the period and also the influence of gender to issues related to losses and risk exposure. To achieve the objective, we used a field survey, through questionnaires; the original model proposed by the authors cited above. Simultaneously, there was a comparison between the results obtained from the research of precursors and other authors who also replicated this research in the Brazilian context in regard to the effects studied (certainty effect, isolation and reflection). The results indicated that there is no influence of developments in rational decision-making process, we have observed that the position of the pupil in the course does not change the way they perceive the risk or the intensity of aversion to losses. It was also observed that the gender of the respondents influences the decision-making risk, because the females have a stronger aversion to risk than men. Finally, while comparing the results in the current study with results from other authors, it was found that these were very similar and that the behavioral aspects studied are little influenced by cultural biases and rational.Key words: Modern finance. Behavioral finance. Prospect theory.
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spelling Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancyFinanzas Comportamentales: un estudio comparativo que utiliza la teoría de las perspectivas con los alumnos de graduación del curso de ciencias contablesFinanças Comportamentais: um estudo comparativo utilizando a teoria dos prospectos com os alunos de graduação do curso de ciências contábeisModern finance. Behavioral finance. Prospect theory.Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.Finanças modernas. Finanças comportamentais. Teoria dos prospectos.The objective of this study was to replicate the research conducted by Kahneman and Tversky (1979), seeking to verify students in Accounting from a public university and two private colleges in the evolution of rational decision-making process over the period and also the influence of gender to issues related to losses and risk exposure. To achieve the objective, we used a field survey, through questionnaires; the original model proposed by the authors cited above. Simultaneously, there was a comparison between the results obtained from the research of precursors and other authors who also replicated this research in the Brazilian context in regard to the effects studied (certainty effect, isolation and reflection). The results indicated that there is no influence of developments in rational decision-making process, we have observed that the position of the pupil in the course does not change the way they perceive the risk or the intensity of aversion to losses. It was also observed that the gender of the respondents influences the decision-making risk, because the females have a stronger aversion to risk than men. Finally, while comparing the results in the current study with results from other authors, it was found that these were very similar and that the behavioral aspects studied are little influenced by cultural biases and rational.Key words: Modern finance. Behavioral finance. Prospect theory.Este estudio tuvo por objetivo replicar la investigación empírica desarrollada por Kahneman y Tversky (1979), para verificar, entre los estudiantes de Ciencias Contables de una universidad pública y de dos universidades privadas, la evolución racional en el proceso decisorio durante los períodos y también la influencia del género en cuestiones relacionadas con pérdidas y exposición al riesgo. Para ello se utilizó un estudio de campo, con aplicación de cuestionarios, según el modelo original propuesto por los autores antes mencionados. Al mismo tiempo, se realizó un estudio comparativo entre los resultados obtenidos en la investigación de estos precursores y los resultados de otros autores que también replicaron esta investigación en el contexto brasileño, en lo referente a los efectos estudiados (efecto certeza, aislamiento y reflexión). Los resultados indicaron que no hay influencia de la evolución racional en el proceso decisorio, pues se observó que la posición del alumno en el curso no modifica su modo de percibir el riesgo ni la intensidad de su aversión a las pérdidas. También se observó que el género de los encuestados influye en las decisiones de riesgo, pues el sexo femenino tiene mayor aversión al riesgo que el sexo masculino. Finalmente, comparando simultáneamente los resultados encontrados en la investigación actual con los resultados de otros autores, se constató que eran muy similares y que los aspectos culturales y racionales no tienen gran influencia sobre los aspectos de comportamiento estudiados.Palabras clave: Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.O objetivo deste estudo foi replicar a investigação empírica desenvolvida por Kahneman e Tversky (1979), buscando verificar, em estudantes de Ciências Contábeis de uma universidade pública e duas faculdades particulares, a evolução racional no processo decisório ao longo dos períodos e também a influência do gênero para questões relacionadas a perdas e exposição ao risco. Para tal, utilizou-se de uma pesquisa de campo, por meio da aplicação de questionários, no modelo original proposto pelos autores retro citados. Simultaneamente, realizou-se um estudo comparativo dos resultados obtidos com a pesquisa desses precursores e de outros autores que também replicaram essa pesquisa no contexto brasileiro no que concerne aos efeitos estudados (efeito certeza, isolamento e reflexo). Os resultados indicaram que não há influência da evolução racional no processo decisório, pois se observou que a posição do aluno no curso não altera o seu modo de perceber o risco e nem a sua intensidade de aversão às perdas. Observou-se também que o gênero dos respondentes influencia na decisão de tomada de risco, pois o sexo feminino possui uma aversão mais acentuada ao risco que o masculino. Por fim, comparando-se simultaneamente os resultados encontrados na pesquisa atual com os resultados de outros autores, verificou-se que esses eram bastante semelhantes e que os aspectos comportamentais estudados são pouco influenciados por vieses culturais e racionais.Palavras-chave: Finanças modernas. Finanças comportamentais. Teoria dos prospectos.FECAP2009-12-17info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado por paresapplication/pdfapplication/pdfapplication/pdfhttps://rbgn.fecap.br/RBGN/article/view/43210.7819/rbgn.v11i33.432Review of Business Management; Vol. 11 No. 33 (2009); 383-403RBGN Revista Brasileira de Gestão de Negócios; Vol. 11 Núm. 33 (2009); 383-403RBGN - Revista Brasileira de Gestão de Negócios; v. 11 n. 33 (2009); 383-4031983-08071806-4892reponame:Revista Brasileira de Gestão de Negócios (Online)instname:Fundação Escola de Comércio Álvares Penteado (FECAP)instacron:FECAPporengspahttps://rbgn.fecap.br/RBGN/article/view/432/567https://rbgn.fecap.br/RBGN/article/view/432/568https://rbgn.fecap.br/RBGN/article/view/432/569Copyright (c) 2014 Review of Business Managementinfo:eu-repo/semantics/openAccessMarinho, Rhoger FellipeLagioia, Umbelina Cravo TeixeiraMaciel, Carolina VelosoRodrigues, Raimundo Nonato2009-12-17T15:05:30Zoai:ojs.emnuvens.com.br:article/432Revistahttp://rbgn.fecap.br/RBGN/indexhttps://rbgn.fecap.br/RBGN/oai||jmauricio@fecap.br1983-08071806-4892opendoar:2009-12-17T15:05:30Revista Brasileira de Gestão de Negócios (Online) - Fundação Escola de Comércio Álvares Penteado (FECAP)false
dc.title.none.fl_str_mv Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
Finanzas Comportamentales: un estudio comparativo que utiliza la teoría de las perspectivas con los alumnos de graduación del curso de ciencias contables
Finanças Comportamentais: um estudo comparativo utilizando a teoria dos prospectos com os alunos de graduação do curso de ciências contábeis
title Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
spellingShingle Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
Marinho, Rhoger Fellipe
Modern finance. Behavioral finance. Prospect theory.
Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.
Finanças modernas. Finanças comportamentais. Teoria dos prospectos.
title_short Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
title_full Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
title_fullStr Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
title_full_unstemmed Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
title_sort Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
author Marinho, Rhoger Fellipe
author_facet Marinho, Rhoger Fellipe
Lagioia, Umbelina Cravo Teixeira
Maciel, Carolina Veloso
Rodrigues, Raimundo Nonato
author_role author
author2 Lagioia, Umbelina Cravo Teixeira
Maciel, Carolina Veloso
Rodrigues, Raimundo Nonato
author2_role author
author
author
dc.contributor.author.fl_str_mv Marinho, Rhoger Fellipe
Lagioia, Umbelina Cravo Teixeira
Maciel, Carolina Veloso
Rodrigues, Raimundo Nonato
dc.subject.por.fl_str_mv Modern finance. Behavioral finance. Prospect theory.
Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.
Finanças modernas. Finanças comportamentais. Teoria dos prospectos.
topic Modern finance. Behavioral finance. Prospect theory.
Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.
Finanças modernas. Finanças comportamentais. Teoria dos prospectos.
description The objective of this study was to replicate the research conducted by Kahneman and Tversky (1979), seeking to verify students in Accounting from a public university and two private colleges in the evolution of rational decision-making process over the period and also the influence of gender to issues related to losses and risk exposure. To achieve the objective, we used a field survey, through questionnaires; the original model proposed by the authors cited above. Simultaneously, there was a comparison between the results obtained from the research of precursors and other authors who also replicated this research in the Brazilian context in regard to the effects studied (certainty effect, isolation and reflection). The results indicated that there is no influence of developments in rational decision-making process, we have observed that the position of the pupil in the course does not change the way they perceive the risk or the intensity of aversion to losses. It was also observed that the gender of the respondents influences the decision-making risk, because the females have a stronger aversion to risk than men. Finally, while comparing the results in the current study with results from other authors, it was found that these were very similar and that the behavioral aspects studied are little influenced by cultural biases and rational.Key words: Modern finance. Behavioral finance. Prospect theory.
publishDate 2009
dc.date.none.fl_str_mv 2009-12-17
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Avaliado por pares
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dc.identifier.uri.fl_str_mv https://rbgn.fecap.br/RBGN/article/view/432
10.7819/rbgn.v11i33.432
url https://rbgn.fecap.br/RBGN/article/view/432
identifier_str_mv 10.7819/rbgn.v11i33.432
dc.language.iso.fl_str_mv por
eng
spa
language por
eng
spa
dc.relation.none.fl_str_mv https://rbgn.fecap.br/RBGN/article/view/432/567
https://rbgn.fecap.br/RBGN/article/view/432/568
https://rbgn.fecap.br/RBGN/article/view/432/569
dc.rights.driver.fl_str_mv Copyright (c) 2014 Review of Business Management
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2014 Review of Business Management
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
application/pdf
dc.publisher.none.fl_str_mv FECAP
publisher.none.fl_str_mv FECAP
dc.source.none.fl_str_mv Review of Business Management; Vol. 11 No. 33 (2009); 383-403
RBGN Revista Brasileira de Gestão de Negócios; Vol. 11 Núm. 33 (2009); 383-403
RBGN - Revista Brasileira de Gestão de Negócios; v. 11 n. 33 (2009); 383-403
1983-0807
1806-4892
reponame:Revista Brasileira de Gestão de Negócios (Online)
instname:Fundação Escola de Comércio Álvares Penteado (FECAP)
instacron:FECAP
instname_str Fundação Escola de Comércio Álvares Penteado (FECAP)
instacron_str FECAP
institution FECAP
reponame_str Revista Brasileira de Gestão de Negócios (Online)
collection Revista Brasileira de Gestão de Negócios (Online)
repository.name.fl_str_mv Revista Brasileira de Gestão de Negócios (Online) - Fundação Escola de Comércio Álvares Penteado (FECAP)
repository.mail.fl_str_mv ||jmauricio@fecap.br
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