Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy
Autor(a) principal: | |
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Data de Publicação: | 2009 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | por eng spa |
Título da fonte: | Revista Brasileira de Gestão de Negócios (Online) |
Texto Completo: | https://rbgn.fecap.br/RBGN/article/view/432 |
Resumo: | The objective of this study was to replicate the research conducted by Kahneman and Tversky (1979), seeking to verify students in Accounting from a public university and two private colleges in the evolution of rational decision-making process over the period and also the influence of gender to issues related to losses and risk exposure. To achieve the objective, we used a field survey, through questionnaires; the original model proposed by the authors cited above. Simultaneously, there was a comparison between the results obtained from the research of precursors and other authors who also replicated this research in the Brazilian context in regard to the effects studied (certainty effect, isolation and reflection). The results indicated that there is no influence of developments in rational decision-making process, we have observed that the position of the pupil in the course does not change the way they perceive the risk or the intensity of aversion to losses. It was also observed that the gender of the respondents influences the decision-making risk, because the females have a stronger aversion to risk than men. Finally, while comparing the results in the current study with results from other authors, it was found that these were very similar and that the behavioral aspects studied are little influenced by cultural biases and rational.Key words: Modern finance. Behavioral finance. Prospect theory. |
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Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancyFinanzas Comportamentales: un estudio comparativo que utiliza la teoría de las perspectivas con los alumnos de graduación del curso de ciencias contablesFinanças Comportamentais: um estudo comparativo utilizando a teoria dos prospectos com os alunos de graduação do curso de ciências contábeisModern finance. Behavioral finance. Prospect theory.Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.Finanças modernas. Finanças comportamentais. Teoria dos prospectos.The objective of this study was to replicate the research conducted by Kahneman and Tversky (1979), seeking to verify students in Accounting from a public university and two private colleges in the evolution of rational decision-making process over the period and also the influence of gender to issues related to losses and risk exposure. To achieve the objective, we used a field survey, through questionnaires; the original model proposed by the authors cited above. Simultaneously, there was a comparison between the results obtained from the research of precursors and other authors who also replicated this research in the Brazilian context in regard to the effects studied (certainty effect, isolation and reflection). The results indicated that there is no influence of developments in rational decision-making process, we have observed that the position of the pupil in the course does not change the way they perceive the risk or the intensity of aversion to losses. It was also observed that the gender of the respondents influences the decision-making risk, because the females have a stronger aversion to risk than men. Finally, while comparing the results in the current study with results from other authors, it was found that these were very similar and that the behavioral aspects studied are little influenced by cultural biases and rational.Key words: Modern finance. Behavioral finance. Prospect theory.Este estudio tuvo por objetivo replicar la investigación empírica desarrollada por Kahneman y Tversky (1979), para verificar, entre los estudiantes de Ciencias Contables de una universidad pública y de dos universidades privadas, la evolución racional en el proceso decisorio durante los períodos y también la influencia del género en cuestiones relacionadas con pérdidas y exposición al riesgo. Para ello se utilizó un estudio de campo, con aplicación de cuestionarios, según el modelo original propuesto por los autores antes mencionados. Al mismo tiempo, se realizó un estudio comparativo entre los resultados obtenidos en la investigación de estos precursores y los resultados de otros autores que también replicaron esta investigación en el contexto brasileño, en lo referente a los efectos estudiados (efecto certeza, aislamiento y reflexión). Los resultados indicaron que no hay influencia de la evolución racional en el proceso decisorio, pues se observó que la posición del alumno en el curso no modifica su modo de percibir el riesgo ni la intensidad de su aversión a las pérdidas. También se observó que el género de los encuestados influye en las decisiones de riesgo, pues el sexo femenino tiene mayor aversión al riesgo que el sexo masculino. Finalmente, comparando simultáneamente los resultados encontrados en la investigación actual con los resultados de otros autores, se constató que eran muy similares y que los aspectos culturales y racionales no tienen gran influencia sobre los aspectos de comportamiento estudiados.Palabras clave: Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas.O objetivo deste estudo foi replicar a investigação empírica desenvolvida por Kahneman e Tversky (1979), buscando verificar, em estudantes de Ciências Contábeis de uma universidade pública e duas faculdades particulares, a evolução racional no processo decisório ao longo dos períodos e também a influência do gênero para questões relacionadas a perdas e exposição ao risco. Para tal, utilizou-se de uma pesquisa de campo, por meio da aplicação de questionários, no modelo original proposto pelos autores retro citados. Simultaneamente, realizou-se um estudo comparativo dos resultados obtidos com a pesquisa desses precursores e de outros autores que também replicaram essa pesquisa no contexto brasileiro no que concerne aos efeitos estudados (efeito certeza, isolamento e reflexo). Os resultados indicaram que não há influência da evolução racional no processo decisório, pois se observou que a posição do aluno no curso não altera o seu modo de perceber o risco e nem a sua intensidade de aversão às perdas. Observou-se também que o gênero dos respondentes influencia na decisão de tomada de risco, pois o sexo feminino possui uma aversão mais acentuada ao risco que o masculino. Por fim, comparando-se simultaneamente os resultados encontrados na pesquisa atual com os resultados de outros autores, verificou-se que esses eram bastante semelhantes e que os aspectos comportamentais estudados são pouco influenciados por vieses culturais e racionais.Palavras-chave: Finanças modernas. Finanças comportamentais. Teoria dos prospectos.FECAP2009-12-17info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado por paresapplication/pdfapplication/pdfapplication/pdfhttps://rbgn.fecap.br/RBGN/article/view/43210.7819/rbgn.v11i33.432Review of Business Management; Vol. 11 No. 33 (2009); 383-403RBGN Revista Brasileira de Gestão de Negócios; Vol. 11 Núm. 33 (2009); 383-403RBGN - Revista Brasileira de Gestão de Negócios; v. 11 n. 33 (2009); 383-4031983-08071806-4892reponame:Revista Brasileira de Gestão de Negócios (Online)instname:Fundação Escola de Comércio Álvares Penteado (FECAP)instacron:FECAPporengspahttps://rbgn.fecap.br/RBGN/article/view/432/567https://rbgn.fecap.br/RBGN/article/view/432/568https://rbgn.fecap.br/RBGN/article/view/432/569Copyright (c) 2014 Review of Business Managementinfo:eu-repo/semantics/openAccessMarinho, Rhoger FellipeLagioia, Umbelina Cravo TeixeiraMaciel, Carolina VelosoRodrigues, Raimundo Nonato2009-12-17T15:05:30Zoai:ojs.emnuvens.com.br:article/432Revistahttp://rbgn.fecap.br/RBGN/indexhttps://rbgn.fecap.br/RBGN/oai||jmauricio@fecap.br1983-08071806-4892opendoar:2009-12-17T15:05:30Revista Brasileira de Gestão de Negócios (Online) - Fundação Escola de Comércio Álvares Penteado (FECAP)false |
dc.title.none.fl_str_mv |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy Finanzas Comportamentales: un estudio comparativo que utiliza la teoría de las perspectivas con los alumnos de graduación del curso de ciencias contables Finanças Comportamentais: um estudo comparativo utilizando a teoria dos prospectos com os alunos de graduação do curso de ciências contábeis |
title |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy |
spellingShingle |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy Marinho, Rhoger Fellipe Modern finance. Behavioral finance. Prospect theory. Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas. Finanças modernas. Finanças comportamentais. Teoria dos prospectos. |
title_short |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy |
title_full |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy |
title_fullStr |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy |
title_full_unstemmed |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy |
title_sort |
Behavioral Finance: a comparative study using the prospect theory at the undergraduate course in accountancy |
author |
Marinho, Rhoger Fellipe |
author_facet |
Marinho, Rhoger Fellipe Lagioia, Umbelina Cravo Teixeira Maciel, Carolina Veloso Rodrigues, Raimundo Nonato |
author_role |
author |
author2 |
Lagioia, Umbelina Cravo Teixeira Maciel, Carolina Veloso Rodrigues, Raimundo Nonato |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Marinho, Rhoger Fellipe Lagioia, Umbelina Cravo Teixeira Maciel, Carolina Veloso Rodrigues, Raimundo Nonato |
dc.subject.por.fl_str_mv |
Modern finance. Behavioral finance. Prospect theory. Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas. Finanças modernas. Finanças comportamentais. Teoria dos prospectos. |
topic |
Modern finance. Behavioral finance. Prospect theory. Finanzas modernas. Finanzas comportamentales. Teoría de las perspectivas. Finanças modernas. Finanças comportamentais. Teoria dos prospectos. |
description |
The objective of this study was to replicate the research conducted by Kahneman and Tversky (1979), seeking to verify students in Accounting from a public university and two private colleges in the evolution of rational decision-making process over the period and also the influence of gender to issues related to losses and risk exposure. To achieve the objective, we used a field survey, through questionnaires; the original model proposed by the authors cited above. Simultaneously, there was a comparison between the results obtained from the research of precursors and other authors who also replicated this research in the Brazilian context in regard to the effects studied (certainty effect, isolation and reflection). The results indicated that there is no influence of developments in rational decision-making process, we have observed that the position of the pupil in the course does not change the way they perceive the risk or the intensity of aversion to losses. It was also observed that the gender of the respondents influences the decision-making risk, because the females have a stronger aversion to risk than men. Finally, while comparing the results in the current study with results from other authors, it was found that these were very similar and that the behavioral aspects studied are little influenced by cultural biases and rational.Key words: Modern finance. Behavioral finance. Prospect theory. |
publishDate |
2009 |
dc.date.none.fl_str_mv |
2009-12-17 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Avaliado por pares |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://rbgn.fecap.br/RBGN/article/view/432 10.7819/rbgn.v11i33.432 |
url |
https://rbgn.fecap.br/RBGN/article/view/432 |
identifier_str_mv |
10.7819/rbgn.v11i33.432 |
dc.language.iso.fl_str_mv |
por eng spa |
language |
por eng spa |
dc.relation.none.fl_str_mv |
https://rbgn.fecap.br/RBGN/article/view/432/567 https://rbgn.fecap.br/RBGN/article/view/432/568 https://rbgn.fecap.br/RBGN/article/view/432/569 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2014 Review of Business Management info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2014 Review of Business Management |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
FECAP |
publisher.none.fl_str_mv |
FECAP |
dc.source.none.fl_str_mv |
Review of Business Management; Vol. 11 No. 33 (2009); 383-403 RBGN Revista Brasileira de Gestão de Negócios; Vol. 11 Núm. 33 (2009); 383-403 RBGN - Revista Brasileira de Gestão de Negócios; v. 11 n. 33 (2009); 383-403 1983-0807 1806-4892 reponame:Revista Brasileira de Gestão de Negócios (Online) instname:Fundação Escola de Comércio Álvares Penteado (FECAP) instacron:FECAP |
instname_str |
Fundação Escola de Comércio Álvares Penteado (FECAP) |
instacron_str |
FECAP |
institution |
FECAP |
reponame_str |
Revista Brasileira de Gestão de Negócios (Online) |
collection |
Revista Brasileira de Gestão de Negócios (Online) |
repository.name.fl_str_mv |
Revista Brasileira de Gestão de Negócios (Online) - Fundação Escola de Comércio Álvares Penteado (FECAP) |
repository.mail.fl_str_mv |
||jmauricio@fecap.br |
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