Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production
Autor(a) principal: | |
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Data de Publicação: | 2015 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Revista Brasileira de Gestão de Negócios (Online) |
Texto Completo: | https://rbgn.fecap.br/RBGN/article/view/2134 |
Resumo: | Objective – The aim of this paper was to identify the strategiesdeveloped for internationalization in order to create value in theartisanal cachaça sector of Brazil.Design/methodology/approach – A multiple-case study was appliedin two artisanal cachaçarias. we carried out in-depth, semi-structuredinterviews with different stakeholders involved in supportinginternationalization of these companies. To select the stakeholders weused snowball sampling. The content of the interviews was categorizedand analysed according to accepted theory.Findings – Our study provides an overview of the organization andstructure of the cachaçarias and reveals how internationalization isadding value to this network from a multi-stakeholder view. Thesupport of the multi-stakeholder network is in an early stage, butit offers a promising future, since there is a consumer market beingdeveloped. Political power is needed to regulate the industry.Practical implications – Business internationalization of thehandmade cachaça sector is a challenge, as most companies are smalland do not have adequate financial resources or proper knowledgeregarding international markets. Regulatory stakeholders support thecachaçarias in standardizing production and developing internationalstrategies. The results can help to better understand the importance ofcollaboration embedded in stakeholder network relationships.Originality/value – Empirical research on internationalization indeveloping countries, especially in small and mediums sized firms isstill very limited. We have shown that companies can benefit fromspecific organization structures when developing relationships withinmulti-stakeholder networks. |
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Revista Brasileira de Gestão de Negócios (Online) |
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Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça productionvalue creationcachaçamulti-stakeholdercompetitiveness.StakeholderstakeholderStakeholderObjective – The aim of this paper was to identify the strategiesdeveloped for internationalization in order to create value in theartisanal cachaça sector of Brazil.Design/methodology/approach – A multiple-case study was appliedin two artisanal cachaçarias. we carried out in-depth, semi-structuredinterviews with different stakeholders involved in supportinginternationalization of these companies. To select the stakeholders weused snowball sampling. The content of the interviews was categorizedand analysed according to accepted theory.Findings – Our study provides an overview of the organization andstructure of the cachaçarias and reveals how internationalization isadding value to this network from a multi-stakeholder view. Thesupport of the multi-stakeholder network is in an early stage, butit offers a promising future, since there is a consumer market beingdeveloped. Political power is needed to regulate the industry.Practical implications – Business internationalization of thehandmade cachaça sector is a challenge, as most companies are smalland do not have adequate financial resources or proper knowledgeregarding international markets. Regulatory stakeholders support thecachaçarias in standardizing production and developing internationalstrategies. The results can help to better understand the importance ofcollaboration embedded in stakeholder network relationships.Originality/value – Empirical research on internationalization indeveloping countries, especially in small and mediums sized firms isstill very limited. We have shown that companies can benefit fromspecific organization structures when developing relationships withinmulti-stakeholder networks.FECAP2015-09-25info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado por paresapplication/pdfhttps://rbgn.fecap.br/RBGN/article/view/213410.7819/rbgn.v17i55.2134Review of Business Management; Vol. 17 No. 55 (2015): Special Issue - Stakeholder Theory; 890-910RBGN Revista Brasileira de Gestão de Negócios; Vol. 17 Núm. 55 (2015): Special Issue - Stakeholder Theory; 890-910RBGN - Revista Brasileira de Gestão de Negócios; v. 17 n. 55 (2015): Special Issue - Stakeholder Theory; 890-9101983-08071806-4892reponame:Revista Brasileira de Gestão de Negócios (Online)instname:Fundação Escola de Comércio Álvares Penteado (FECAP)instacron:FECAPenghttps://rbgn.fecap.br/RBGN/article/view/2134/pdfCopyright (c) 2015 Review of Business Managementinfo:eu-repo/semantics/openAccessNeutzling, Daiane MullingSantos, Manoela Silveira dosBarcellos, Marcia Dutra deLauren Land, Anna2021-07-21T16:28:20Zoai:ojs.emnuvens.com.br:article/2134Revistahttp://rbgn.fecap.br/RBGN/indexhttps://rbgn.fecap.br/RBGN/oai||jmauricio@fecap.br1983-08071806-4892opendoar:2021-07-21T16:28:20Revista Brasileira de Gestão de Negócios (Online) - Fundação Escola de Comércio Álvares Penteado (FECAP)false |
dc.title.none.fl_str_mv |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
title |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
spellingShingle |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production Neutzling, Daiane Mulling value creation cachaça multi-stakeholder competitiveness. Stakeholder stakeholder Stakeholder |
title_short |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
title_full |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
title_fullStr |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
title_full_unstemmed |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
title_sort |
Value Creation from Internationalization of Sugar Cane by-products: a multi-stakeholder view of artisanal cachaça production |
author |
Neutzling, Daiane Mulling |
author_facet |
Neutzling, Daiane Mulling Santos, Manoela Silveira dos Barcellos, Marcia Dutra de Lauren Land, Anna |
author_role |
author |
author2 |
Santos, Manoela Silveira dos Barcellos, Marcia Dutra de Lauren Land, Anna |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Neutzling, Daiane Mulling Santos, Manoela Silveira dos Barcellos, Marcia Dutra de Lauren Land, Anna |
dc.subject.por.fl_str_mv |
value creation cachaça multi-stakeholder competitiveness. Stakeholder stakeholder Stakeholder |
topic |
value creation cachaça multi-stakeholder competitiveness. Stakeholder stakeholder Stakeholder |
description |
Objective – The aim of this paper was to identify the strategiesdeveloped for internationalization in order to create value in theartisanal cachaça sector of Brazil.Design/methodology/approach – A multiple-case study was appliedin two artisanal cachaçarias. we carried out in-depth, semi-structuredinterviews with different stakeholders involved in supportinginternationalization of these companies. To select the stakeholders weused snowball sampling. The content of the interviews was categorizedand analysed according to accepted theory.Findings – Our study provides an overview of the organization andstructure of the cachaçarias and reveals how internationalization isadding value to this network from a multi-stakeholder view. Thesupport of the multi-stakeholder network is in an early stage, butit offers a promising future, since there is a consumer market beingdeveloped. Political power is needed to regulate the industry.Practical implications – Business internationalization of thehandmade cachaça sector is a challenge, as most companies are smalland do not have adequate financial resources or proper knowledgeregarding international markets. Regulatory stakeholders support thecachaçarias in standardizing production and developing internationalstrategies. The results can help to better understand the importance ofcollaboration embedded in stakeholder network relationships.Originality/value – Empirical research on internationalization indeveloping countries, especially in small and mediums sized firms isstill very limited. We have shown that companies can benefit fromspecific organization structures when developing relationships withinmulti-stakeholder networks. |
publishDate |
2015 |
dc.date.none.fl_str_mv |
2015-09-25 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Avaliado por pares |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://rbgn.fecap.br/RBGN/article/view/2134 10.7819/rbgn.v17i55.2134 |
url |
https://rbgn.fecap.br/RBGN/article/view/2134 |
identifier_str_mv |
10.7819/rbgn.v17i55.2134 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
https://rbgn.fecap.br/RBGN/article/view/2134/pdf |
dc.rights.driver.fl_str_mv |
Copyright (c) 2015 Review of Business Management info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2015 Review of Business Management |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
FECAP |
publisher.none.fl_str_mv |
FECAP |
dc.source.none.fl_str_mv |
Review of Business Management; Vol. 17 No. 55 (2015): Special Issue - Stakeholder Theory; 890-910 RBGN Revista Brasileira de Gestão de Negócios; Vol. 17 Núm. 55 (2015): Special Issue - Stakeholder Theory; 890-910 RBGN - Revista Brasileira de Gestão de Negócios; v. 17 n. 55 (2015): Special Issue - Stakeholder Theory; 890-910 1983-0807 1806-4892 reponame:Revista Brasileira de Gestão de Negócios (Online) instname:Fundação Escola de Comércio Álvares Penteado (FECAP) instacron:FECAP |
instname_str |
Fundação Escola de Comércio Álvares Penteado (FECAP) |
instacron_str |
FECAP |
institution |
FECAP |
reponame_str |
Revista Brasileira de Gestão de Negócios (Online) |
collection |
Revista Brasileira de Gestão de Negócios (Online) |
repository.name.fl_str_mv |
Revista Brasileira de Gestão de Negócios (Online) - Fundação Escola de Comércio Álvares Penteado (FECAP) |
repository.mail.fl_str_mv |
||jmauricio@fecap.br |
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