Health Management: A Study on Communication and Public Participation in the context of a Public Organization

Detalhes bibliográficos
Autor(a) principal: Bretas, Paula Fernandes Furbino
Data de Publicação: 2013
Outros Autores: Ferreira, Úrsula Fuscaldi, Furtado, Raquel Alves
Tipo de documento: Artigo
Idioma: por
Título da fonte: Cadernos Gestão Pública e Cidadania (Online)
Texto Completo: https://periodicos.fgv.br/cgpc/article/view/4192
Resumo: AbstractThis article discusses the dialogic communication that creates bonds between a public organization and its users. The aim is to understand how communication processes occur, emphasizing popular participation, which is different from the simple adaptation of business practices to public management. The research was developed at a health-care center in the city of Belo Horizonte. It was observed that the communication process there is based on the emitter-receiver model. However, dialogic communication based on exchange and negotiation should be developed. Keywords: Communication. Dialogic. Participation. Public Management. Health.
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spelling Health Management: A Study on Communication and Public Participation in the context of a Public OrganizationGestão em Saúde: um estudo sobre Comunicação e Participação Popular no contexto de uma Organização PúblicaAbstractThis article discusses the dialogic communication that creates bonds between a public organization and its users. The aim is to understand how communication processes occur, emphasizing popular participation, which is different from the simple adaptation of business practices to public management. The research was developed at a health-care center in the city of Belo Horizonte. It was observed that the communication process there is based on the emitter-receiver model. However, dialogic communication based on exchange and negotiation should be developed. Keywords: Communication. Dialogic. Participation. Public Management. Health. RESUMOEste artigo discute a comunicação dialógica para a criação de vínculos na relação entre organização pública e usuários. Pretende-se compreender como ocorrem os processos de comunicação, enfatizando a participação popular, diferentemente da simples adaptação mercadológica na gestão pública. A pesquisa foi feita em um Centro de Saúde de Belo Horizonte. Observou-se que a comunicação é desenvolvida a partir do modelo emissor-receptor e que há necessidade de se realizar uma comunicação dialógica, com base na troca e negociação.Palavras-chave: Comunicação. Dialógica. Participação. Gestão pública. Saúde. AbstractThis article discusses the dialogic communication that creates bonds between a public organization and its users. The aim is to understand how communication processes occur, emphasizing popular participation, which is different from the simple adaptation of business practices to public management. The research was developed at a health-care center in the city of Belo Horizonte. It was observed that the communication process there is based on the emitter-receiver model. However, dialogic communication based on exchange and negotiation should be developed. Keywords: Communication. Dialogic. Participation. Public Management. Health. FGV EAESP Pesquisa e Publicações2013-07-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.fgv.br/cgpc/article/view/419210.12660/cgpc.v18n63.4192Cadernos Gestão Pública e Cidadania; Vol. 18 No. 63 (2013): julho-dezembroCadernos Gestão Pública e Cidadania; Vol. 18 Núm. 63 (2013): julho-dezembroCadernos Gestão Pública e Cidadania; v. 18 n. 63 (2013): julho-dezembro2236-57101806-2261reponame:Cadernos Gestão Pública e Cidadania (Online)instname:Fundação Getulio Vargas (FGV)instacron:FGVporhttps://periodicos.fgv.br/cgpc/article/view/4192/13479Bretas, Paula Fernandes FurbinoFerreira, Úrsula FuscaldiFurtado, Raquel Alvesinfo:eu-repo/semantics/openAccess2017-05-03T16:30:48Zoai:ojs.periodicos.fgv.br:article/4192Revistahttp://bibliotecadigital.fgv.br/ojs/index.php/cgpc/indexPRIhttp://bibliotecadigital.fgv.br/ojs/index.php/cgpc/oaicadernosgpc-edicao@fgv.br||cadernosgpc-edicao@fgv.br2236-57101806-2261opendoar:2017-05-03T16:30:48Cadernos Gestão Pública e Cidadania (Online) - Fundação Getulio Vargas (FGV)false
dc.title.none.fl_str_mv Health Management: A Study on Communication and Public Participation in the context of a Public Organization
Gestão em Saúde: um estudo sobre Comunicação e Participação Popular no contexto de uma Organização Pública
title Health Management: A Study on Communication and Public Participation in the context of a Public Organization
spellingShingle Health Management: A Study on Communication and Public Participation in the context of a Public Organization
Bretas, Paula Fernandes Furbino
title_short Health Management: A Study on Communication and Public Participation in the context of a Public Organization
title_full Health Management: A Study on Communication and Public Participation in the context of a Public Organization
title_fullStr Health Management: A Study on Communication and Public Participation in the context of a Public Organization
title_full_unstemmed Health Management: A Study on Communication and Public Participation in the context of a Public Organization
title_sort Health Management: A Study on Communication and Public Participation in the context of a Public Organization
author Bretas, Paula Fernandes Furbino
author_facet Bretas, Paula Fernandes Furbino
Ferreira, Úrsula Fuscaldi
Furtado, Raquel Alves
author_role author
author2 Ferreira, Úrsula Fuscaldi
Furtado, Raquel Alves
author2_role author
author
dc.contributor.author.fl_str_mv Bretas, Paula Fernandes Furbino
Ferreira, Úrsula Fuscaldi
Furtado, Raquel Alves
description AbstractThis article discusses the dialogic communication that creates bonds between a public organization and its users. The aim is to understand how communication processes occur, emphasizing popular participation, which is different from the simple adaptation of business practices to public management. The research was developed at a health-care center in the city of Belo Horizonte. It was observed that the communication process there is based on the emitter-receiver model. However, dialogic communication based on exchange and negotiation should be developed. Keywords: Communication. Dialogic. Participation. Public Management. Health.
publishDate 2013
dc.date.none.fl_str_mv 2013-07-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.fgv.br/cgpc/article/view/4192
10.12660/cgpc.v18n63.4192
url https://periodicos.fgv.br/cgpc/article/view/4192
identifier_str_mv 10.12660/cgpc.v18n63.4192
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.fgv.br/cgpc/article/view/4192/13479
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv FGV EAESP Pesquisa e Publicações
publisher.none.fl_str_mv FGV EAESP Pesquisa e Publicações
dc.source.none.fl_str_mv Cadernos Gestão Pública e Cidadania; Vol. 18 No. 63 (2013): julho-dezembro
Cadernos Gestão Pública e Cidadania; Vol. 18 Núm. 63 (2013): julho-dezembro
Cadernos Gestão Pública e Cidadania; v. 18 n. 63 (2013): julho-dezembro
2236-5710
1806-2261
reponame:Cadernos Gestão Pública e Cidadania (Online)
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reponame_str Cadernos Gestão Pública e Cidadania (Online)
collection Cadernos Gestão Pública e Cidadania (Online)
repository.name.fl_str_mv Cadernos Gestão Pública e Cidadania (Online) - Fundação Getulio Vargas (FGV)
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