Análise da desverticalização e das condições favoráveis à produção "in house"

• Autor(a) principal: Garfinkel, Alexandre
• Data de Publicação: 2002
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Institucional do FGV (FGV Repositório Digital)
• Texto Completo: http://hdl.handle.net/10438/3724
• topic: Integração vertical; Desverticalização; Produção "in house"; Rede de suprimentos; Decisões logísticas; Planejamento da produção; Parceria; Espaço físico; Relação entre cliente e fornecedor; Tecnologia e investimento de recursos; Vertical integration; Disverticalization; "In house" production; Supply chain; Logistic decisions; Production planning; Partnership; Physical space; Customer - Client relationship; Technology and investment of resources; Administração de empresas; Integração vertical

This work aims at to understanding a reasonably specific business-oriented environment. The companies facing the phenomena of globalization and the growing requirements imposed by the consumers (better products at lower prices) will search various solutions to meet this challenge. Solutions to optimize their supply chains will be one of the possible answers for this problem. The supply chains, the more efficient they are, the more they will be adding value to the end product, causing a minimum impact in the costs of the product, having an important role to play in the strategy of the company to overcome this challenge. Along this dissertation, the relations between customer and supplier will be evaluated, focussing in the variables which could affect this relationship. By means of analyzing the strategies of verticalization, one will be evaluating other supplying possibilities that can be more attractive for the companies, concerning the management their network of suppliers. This work is focussed in the analysis of the strategy of verticalization and how to create the conditions which could support the disverticalization, leading the company to the supply solution through an 'in house' production. The industrial sector will be taken as an example of this type of relationship, more specifically, the segment of production of plastic packaging. The 'in house' production, as it will be described in details ahead in this study, is established as follows: a productive unit of a strategic supplier is built inside the physical facilities of the customer. From this site, the provides the needs of the customer related to one or various items necessary to the accomplishment of its industrial activity. Various matters will be explored in this work, namely: in what situations is it worth either to keep a vertically integrated operation or to outsource the operation presently is vertically integrated? Under which conditions to select the best solution for the supplying of the basic input for the production? This work will be based on a bibliographical review and also on a field work, involving the analysis of various real situations. viii How to identify that the vertical integration of a segment will offer the expected advantages? What are the main factors that we must take into account for this analysis? What type of disverticalization model, can be more suitable for the customer company? What measures can be taken to develop the relationship with the 'in house' supplier? This study presents some proposals to answer the questions formulated above.