Representative, communicational and institutional changes in the Brazilian associations of food industries
Autor(a) principal: | |
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Data de Publicação: | 2022 |
Tipo de documento: | Artigo |
Idioma: | eng por |
Título da fonte: | Cadernos de Saúde Pública |
Texto Completo: | https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634 |
Resumo: | As the agenda for promoting adequate and healthy food is strengthened in Brazil, national food industries associations have changed their corporate political activity (CPA). Highlighting the Brazilian Food Industry Association (ABIA), the Brazilian Dairy Association and the Sugarcane Industry Union, and addressing the period between 2014 and 2020, this article analyzes this change in its representative, communicational and institutional dimensions. Methodologically based on the CPA identification model, the sources of the work comprise records of participant observation in the Pensar Agropecuária Institute (IPA) and in the Brazilian National Congress, notes of interviews with directors and technicians from business and political associations, in addition to various documents and websites of the associations, the State and civil society. The results show that, in the representative dimension, the food industries associations reformulated their lobbying in Congress, creating a commission in the IPA for that purpose; in the communicational dimension, there was increased prominence of a narrative of appropriation of the agenda for adequate and healthy food, a discursive strategy that was followed by two other narratives, one in opposition to the agenda, the other of shifting corporate responsibilities to individual decisions; finally, in the institutional dimension, there were notable changes in the ABIA, in addition to the creation of other associations and networks. The conclusion indicates that the CPA of the main food industries associations in the country is changing sharply to respond to criticisms of the commercial determinants of health. |
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Representative, communicational and institutional changes in the Brazilian associations of food industriesInflexões representativas, comunicacionais e institucionais em associações das indústrias de alimentos brasileirasFood IndustryHealthy DietFood SecurityLobbyingLegislativeIndústria AlimentíciaDieta SaudávelSegurança AlimentarManobras PolíticasPoder LegislativoAs the agenda for promoting adequate and healthy food is strengthened in Brazil, national food industries associations have changed their corporate political activity (CPA). Highlighting the Brazilian Food Industry Association (ABIA), the Brazilian Dairy Association and the Sugarcane Industry Union, and addressing the period between 2014 and 2020, this article analyzes this change in its representative, communicational and institutional dimensions. Methodologically based on the CPA identification model, the sources of the work comprise records of participant observation in the Pensar Agropecuária Institute (IPA) and in the Brazilian National Congress, notes of interviews with directors and technicians from business and political associations, in addition to various documents and websites of the associations, the State and civil society. The results show that, in the representative dimension, the food industries associations reformulated their lobbying in Congress, creating a commission in the IPA for that purpose; in the communicational dimension, there was increased prominence of a narrative of appropriation of the agenda for adequate and healthy food, a discursive strategy that was followed by two other narratives, one in opposition to the agenda, the other of shifting corporate responsibilities to individual decisions; finally, in the institutional dimension, there were notable changes in the ABIA, in addition to the creation of other associations and networks. The conclusion indicates that the CPA of the main food industries associations in the country is changing sharply to respond to criticisms of the commercial determinants of health.En Brasil, conforme se fortalece la agenda de promoción de una alimentación adecuada y saludable, asociaciones nacionales de las industrias de alimentos han modificado su actividad política corporativa (CPA). Destacando la Asociación Brasileña de la Industria de Alimentos (ABIA), la Asociación Brasileña de Lácteos y la Unión de la Industria de Caña de Azúcar, y considerando el período entre 2014 y 2020, este artículo analiza esta inflexión en sus dimensiones representativas, comunicacionales e institucionales. Fundamentado metodológicamente en el modelo de identificación de la CPA, el trabajo tiene como fuentes: registros de la observación participante en el Instituto Pensar Agropecuária (IPA) y en el poder legislativo, anotaciones de entrevistas con dirigentes y técnicos de asociaciones empresariales y políticos, además de diversos documentos y sitios web de entidades, del Estado y de la sociedad civil. Los resultados demuestran que, en la dimensión representativa, las asociaciones de las industrias de alimentos reformularon su lobbying en el Legislativo, para conseguirlo crearon una comisión en el IPA; mientras que en la dimensión comunicacional hubo un aumento de la preeminencia de una narración de apropiación de la agenda de la alimentación adecuada y saludable, estrategia discursiva que pasó a flanquear otras dos narraciones: una de contraposición a la agenda, otra de desplazamiento de las responsabilidades corporativa hacia decisiones individuales; finalmente, en la dimensión institucional, se produjeron notables transformaciones en la ABIA, además de la creación de otras asociaciones y redes. La conclusión indica que la CPA de las principales asociaciones de industrias de alimentos en el país se está alterando de modo acentuado para responder a las críticas hacia los determinantes comerciales de la salud.Conforme se fortalece, no Brasil, a agenda de promoção da alimentação adequada e saudável, associações nacionais das indústrias de alimentos têm inflexionado sua atividade política corporativa (CPA). Destacando a Associação Brasileira da Indústria de Alimentos (ABIA), a Associação Brasileira de Laticínios e a União da Indústria de Cana-de-Açúcar, e tratando do período entre 2014 e 2020, este artigo analisa tal inflexão em suas dimensões representativas, comunicacionais e institucionais. Fundamentado metodologicamente no modelo de identificação da CPA, o trabalho tem como fontes registros da observação participante no Instituto Pensar Agropecuária (IPA) e no Legislativo, anotações de entrevistas com dirigentes e técnicos de associações empresariais e políticos, além de diversos documentos e websites das entidades, do Estado e da sociedade civil. Os resultados demonstram que, na dimensão representativa, as associações das indústrias de alimentos reformularam seu lobbying no Legislativo, para isso criando uma comissão no IPA; na dimensão comunicacional, houve aumento da proeminência de uma narrativa de apropriação da agenda da alimentação adequada e saudável, estratégia discursiva que passou a ladear outras duas narrativas, uma de contraposição à agenda, outra de deslocamento das responsabilidades corporativas para decisões individuais; finalmente, na dimensão institucional, ocorreram notáveis transformações na ABIA, além da criação de outras associações e redes. A conclusão indica que a CPA das principais associações de indústrias de alimentos no país está se alterando de modo acentuado para responder às críticas aos determinantes comerciais da saúde.Reports in Public HealthCadernos de Saúde Pública2022-03-18info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersiontext/htmltext/htmlapplication/pdfapplication/pdfhttps://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634Reports in Public Health; Vol. 37 No. 13 (2021): Supplement 1Cadernos de Saúde Pública; v. 37 n. 13 (2021): Suplemento 11678-44640102-311Xreponame:Cadernos de Saúde Públicainstname:Fundação Oswaldo Cruz (FIOCRUZ)instacron:FIOCRUZengporhttps://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17022https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17023https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17024https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17025Caio Pompeiainfo:eu-repo/semantics/openAccess2024-03-06T15:30:05Zoai:ojs.teste-cadernos.ensp.fiocruz.br:article/7634Revistahttps://cadernos.ensp.fiocruz.br/ojs/index.php/csphttps://cadernos.ensp.fiocruz.br/ojs/index.php/csp/oaicadernos@ensp.fiocruz.br||cadernos@ensp.fiocruz.br1678-44640102-311Xopendoar:2024-03-06T13:08:47.078408Cadernos de Saúde Pública - Fundação Oswaldo Cruz (FIOCRUZ)true |
dc.title.none.fl_str_mv |
Representative, communicational and institutional changes in the Brazilian associations of food industries Inflexões representativas, comunicacionais e institucionais em associações das indústrias de alimentos brasileiras |
title |
Representative, communicational and institutional changes in the Brazilian associations of food industries |
spellingShingle |
Representative, communicational and institutional changes in the Brazilian associations of food industries Caio Pompeia Food Industry Healthy Diet Food Security Lobbying Legislative Indústria Alimentícia Dieta Saudável Segurança Alimentar Manobras Políticas Poder Legislativo |
title_short |
Representative, communicational and institutional changes in the Brazilian associations of food industries |
title_full |
Representative, communicational and institutional changes in the Brazilian associations of food industries |
title_fullStr |
Representative, communicational and institutional changes in the Brazilian associations of food industries |
title_full_unstemmed |
Representative, communicational and institutional changes in the Brazilian associations of food industries |
title_sort |
Representative, communicational and institutional changes in the Brazilian associations of food industries |
author |
Caio Pompeia |
author_facet |
Caio Pompeia |
author_role |
author |
dc.contributor.author.fl_str_mv |
Caio Pompeia |
dc.subject.por.fl_str_mv |
Food Industry Healthy Diet Food Security Lobbying Legislative Indústria Alimentícia Dieta Saudável Segurança Alimentar Manobras Políticas Poder Legislativo |
topic |
Food Industry Healthy Diet Food Security Lobbying Legislative Indústria Alimentícia Dieta Saudável Segurança Alimentar Manobras Políticas Poder Legislativo |
description |
As the agenda for promoting adequate and healthy food is strengthened in Brazil, national food industries associations have changed their corporate political activity (CPA). Highlighting the Brazilian Food Industry Association (ABIA), the Brazilian Dairy Association and the Sugarcane Industry Union, and addressing the period between 2014 and 2020, this article analyzes this change in its representative, communicational and institutional dimensions. Methodologically based on the CPA identification model, the sources of the work comprise records of participant observation in the Pensar Agropecuária Institute (IPA) and in the Brazilian National Congress, notes of interviews with directors and technicians from business and political associations, in addition to various documents and websites of the associations, the State and civil society. The results show that, in the representative dimension, the food industries associations reformulated their lobbying in Congress, creating a commission in the IPA for that purpose; in the communicational dimension, there was increased prominence of a narrative of appropriation of the agenda for adequate and healthy food, a discursive strategy that was followed by two other narratives, one in opposition to the agenda, the other of shifting corporate responsibilities to individual decisions; finally, in the institutional dimension, there were notable changes in the ABIA, in addition to the creation of other associations and networks. The conclusion indicates that the CPA of the main food industries associations in the country is changing sharply to respond to criticisms of the commercial determinants of health. |
publishDate |
2022 |
dc.date.none.fl_str_mv |
2022-03-18 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634 |
url |
https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634 |
dc.language.iso.fl_str_mv |
eng por |
language |
eng por |
dc.relation.none.fl_str_mv |
https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17022 https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17023 https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17024 https://cadernos.ensp.fiocruz.br/ojs/index.php/csp/article/view/7634/17025 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
text/html text/html application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
Reports in Public Health Cadernos de Saúde Pública |
publisher.none.fl_str_mv |
Reports in Public Health Cadernos de Saúde Pública |
dc.source.none.fl_str_mv |
Reports in Public Health; Vol. 37 No. 13 (2021): Supplement 1 Cadernos de Saúde Pública; v. 37 n. 13 (2021): Suplemento 1 1678-4464 0102-311X reponame:Cadernos de Saúde Pública instname:Fundação Oswaldo Cruz (FIOCRUZ) instacron:FIOCRUZ |
instname_str |
Fundação Oswaldo Cruz (FIOCRUZ) |
instacron_str |
FIOCRUZ |
institution |
FIOCRUZ |
reponame_str |
Cadernos de Saúde Pública |
collection |
Cadernos de Saúde Pública |
repository.name.fl_str_mv |
Cadernos de Saúde Pública - Fundação Oswaldo Cruz (FIOCRUZ) |
repository.mail.fl_str_mv |
cadernos@ensp.fiocruz.br||cadernos@ensp.fiocruz.br |
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1798943393927135232 |