Health Channel in history: the audiovisual communication in healthcare

• Autor(a) principal: dos Santos Gomes, Renata Machado
• Data de Publicação: 2011
• Outros Autores: Amâncio Filho, Antenor, Machado, Maria Helena
• Tipo de documento: Artigo
• Idioma: por; eng
• Título da fonte: RECIIS (Online)
• Texto Completo: https://www.reciis.icict.fiocruz.br/index.php/reciis/article/view/559
• topic: Communication; audiovisual; public health; comunicação; audiovisual; saúde pública.

This article is the result of the dissertation titled "Media and Health at Fiocruz: Health Channel in focus" - study performed for a Masters in Science in the Health area (ENSP / Fiocruz) - based on the communication audiovisual. This study seeks to recover the nature through the view, the understanding and the perception of people who experienced the birth and participated in the construction of a structured communication tool to gather, analyze, disseminate, inform and discuss issues related to health, called the Health Channel - ongoing project of the Presidency of Oswaldo Cruz Foundation (Fiocruz), designed to give managers, health professionals and a large contingent of the population, different knowledge in health, in addition to acting as an instrument of dissemination of continued education in health. Methodologically, we chose qualitative research, adopting the following techniques: bibliographical review, direct observation, documentary analysis  and semi-structured interview - approved by the Ethics Committee of the National School of Public Health Sergio Arouca. The research begins in December 1994, year of establishment of the Channel as a virtual Project and continues until the year 2010, when the station is "born".