ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX
Autor(a) principal: | |
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Data de Publicação: | 2008 |
Tipo de documento: | Artigo |
Idioma: | por eng spa |
Título da fonte: | RAM. Revista de Administração Mackenzie |
Texto Completo: | https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65 |
Resumo: | Small medium companies represent an important share in the total of the Brazilian companies but have small weight in the external trade balance although at present are being stimulated trough appropriate official politics to increase its participation in the foreign trade. Not always the exporting producers associate the attractiveness of a market with the compatibility towards its company. Then, in view to the increasing necessity of tools that can assist the decision making process, related to the election of external markets we suggest in this article a methodology that aims to select a market, according to its compatibility with the exporting company, measured by the exporting tradition of Brazil in that industry, and the comparative advantages of that product. |
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ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEXAnálise de compatibilidade empresa/mercados de exportação com base na comparação dos índices de Bela BalassaSmall medium companies represent an important share in the total of the Brazilian companies but have small weight in the external trade balance although at present are being stimulated trough appropriate official politics to increase its participation in the foreign trade. Not always the exporting producers associate the attractiveness of a market with the compatibility towards its company. Then, in view to the increasing necessity of tools that can assist the decision making process, related to the election of external markets we suggest in this article a methodology that aims to select a market, according to its compatibility with the exporting company, measured by the exporting tradition of Brazil in that industry, and the comparative advantages of that product.As pequenas e médias empresas brasileiras que representam peso relevante no tecido empresarial têm sido objeto de políticas, tendo como finalidade aumentar a sua participação no comércio exterior. Nem sempre os produtores/ exportadores conseguem associar a atratividade de determinado mercado à compatibilidade com a sua empresa. Assim, em face da crescente necessidade da disponibilização de ferramentas que permitam auxiliar os potenciais exportadores no processo de tomada de decisão sobre quais os mercados devem explorar, sugere este artigo uma metodologia que visa a hierarquizar mercados pela sua compatibilidade, em função quer da tradição exportadora do Brasil, quer das vantagens comparativas reveladas por determinado setor de atividade e/ou produto.PALAVRAS-CHAVE: Pequenas e médias empresas; Internacionalização; Vantagens comparativas; Tradição exportadora.Editora Mackenzie2008-07-23info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfapplication/pdfhttps://editorarevistas.mackenzie.br/index.php/RAM/article/view/65Revista de Administração Mackenzie; Vol. 6 No. 1 (2005)Revista de Administração Mackenzie; Vol. 6 Núm. 1 (2005)Revista de Administração Mackenzie (Mackenzie Management Review); v. 6 n. 1 (2005)1678-69711518-6776reponame:RAM. Revista de Administração Mackenzieinstname:Universidade Presbiteriana Mackenzie (MACKENZIE)instacron:MACKENZIEporengspahttps://editorarevistas.mackenzie.br/index.php/RAM/article/view/65/65https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65/1972https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65/1973Copyright (c) 2015 Revista de Administração Mackenzieinfo:eu-repo/semantics/openAccessde Sousa, José Manuel Baptista Meireles2011-01-14T20:11:18Zoai:ojs.editorarevistas.mackenzie.br:article/65Revistahttps://editorarevistas.mackenzie.br/index.php/RAM/PUBhttps://editorarevistas.mackenzie.br/index.php/RAM/oairevista.adm@mackenzie.br1678-69711518-6776opendoar:2024-04-19T17:00:24.922737RAM. Revista de Administração Mackenzie - Universidade Presbiteriana Mackenzie (MACKENZIE)false |
dc.title.none.fl_str_mv |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX Análise de compatibilidade empresa/mercados de exportação com base na comparação dos índices de Bela Balassa |
title |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX |
spellingShingle |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX de Sousa, José Manuel Baptista Meireles |
title_short |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX |
title_full |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX |
title_fullStr |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX |
title_full_unstemmed |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX |
title_sort |
ANALYSIS OF THE COMPATIBILITY BETWEEN THE COMPANY AND ITS EXTERNAL MARKETS BASED ON BELA BALASSA INDEX |
author |
de Sousa, José Manuel Baptista Meireles |
author_facet |
de Sousa, José Manuel Baptista Meireles |
author_role |
author |
dc.contributor.author.fl_str_mv |
de Sousa, José Manuel Baptista Meireles |
description |
Small medium companies represent an important share in the total of the Brazilian companies but have small weight in the external trade balance although at present are being stimulated trough appropriate official politics to increase its participation in the foreign trade. Not always the exporting producers associate the attractiveness of a market with the compatibility towards its company. Then, in view to the increasing necessity of tools that can assist the decision making process, related to the election of external markets we suggest in this article a methodology that aims to select a market, according to its compatibility with the exporting company, measured by the exporting tradition of Brazil in that industry, and the comparative advantages of that product. |
publishDate |
2008 |
dc.date.none.fl_str_mv |
2008-07-23 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65 |
url |
https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65 |
dc.language.iso.fl_str_mv |
por eng spa |
language |
por eng spa |
dc.relation.none.fl_str_mv |
https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65/65 https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65/1972 https://editorarevistas.mackenzie.br/index.php/RAM/article/view/65/1973 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2015 Revista de Administração Mackenzie info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2015 Revista de Administração Mackenzie |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
Editora Mackenzie |
publisher.none.fl_str_mv |
Editora Mackenzie |
dc.source.none.fl_str_mv |
Revista de Administração Mackenzie; Vol. 6 No. 1 (2005) Revista de Administração Mackenzie; Vol. 6 Núm. 1 (2005) Revista de Administração Mackenzie (Mackenzie Management Review); v. 6 n. 1 (2005) 1678-6971 1518-6776 reponame:RAM. Revista de Administração Mackenzie instname:Universidade Presbiteriana Mackenzie (MACKENZIE) instacron:MACKENZIE |
instname_str |
Universidade Presbiteriana Mackenzie (MACKENZIE) |
instacron_str |
MACKENZIE |
institution |
MACKENZIE |
reponame_str |
RAM. Revista de Administração Mackenzie |
collection |
RAM. Revista de Administração Mackenzie |
repository.name.fl_str_mv |
RAM. Revista de Administração Mackenzie - Universidade Presbiteriana Mackenzie (MACKENZIE) |
repository.mail.fl_str_mv |
revista.adm@mackenzie.br |
_version_ |
1796794715827339264 |