The use of Design Thinking as a tool for interpreting the profile of librarians in a university library

Detalhes bibliográficos
Autor(a) principal: Coutinho Gomes Andrade, Vania
Data de Publicação: 2024
Outros Autores: Silva, Guido Vaz
Tipo de documento: Artigo
Idioma: por
Título da fonte: Transinformação (Online)
Texto Completo: https://periodicos.puc-campinas.edu.br/transinfo/article/view/7108
Resumo: On the part of organizations, it is evident the use of strategies that make it possible to reach an increasing number of consumers. Recent proposals have included customer-centricity in the process of innovation and creation of services. The library, understood as an organism that works with informational services, is also subject to verifying its delivery, through the investigation of the impressions, expectations and needs of its internal and external partners. This work aimed to propose the Design Thinking approach as an innovation tool for the services offered by a university library, constituting a case study. The method used to develop the research was: (a) an open questionnaire, elaborated from the criteria/attributes belonging to the LibQUAL methodology, with the aim of verifying librarians’ perceptions about their activities and attributions; (b) content analysis, with the purpose ofinterpreting the data. As a result, an empathy map was obtained, which offers an understanding of the profile of librarians, with the intention of expressing the reality of the mentioned library. It was concluded that internalizing Design Thinking practices can help librarians and managers in reaching different perceptions of performance, functions and objectives that their libraries can catch up, guaranteeing new interpretations of their roles.
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spelling The use of Design Thinking as a tool for interpreting the profile of librarians in a university libraryA utilização do Design Thinking como ferramenta de interpretação do perfil dos bibliotecários em uma biblioteca universitáriaDesign ThinkingBibliotecários de universidadesPrestação de serviços - ProjetosDesign ThinkingBibliotecas universitáriasBibliotecários de universidadesUniversity Librarians Design ThinkingProvide Services ProjectsOn the part of organizations, it is evident the use of strategies that make it possible to reach an increasing number of consumers. Recent proposals have included customer-centricity in the process of innovation and creation of services. The library, understood as an organism that works with informational services, is also subject to verifying its delivery, through the investigation of the impressions, expectations and needs of its internal and external partners. This work aimed to propose the Design Thinking approach as an innovation tool for the services offered by a university library, constituting a case study. The method used to develop the research was: (a) an open questionnaire, elaborated from the criteria/attributes belonging to the LibQUAL methodology, with the aim of verifying librarians’ perceptions about their activities and attributions; (b) content analysis, with the purpose ofinterpreting the data. As a result, an empathy map was obtained, which offers an understanding of the profile of librarians, with the intention of expressing the reality of the mentioned library. It was concluded that internalizing Design Thinking practices can help librarians and managers in reaching different perceptions of performance, functions and objectives that their libraries can catch up, guaranteeing new interpretations of their roles.Da parte das organizações, é evidente o uso de estratégias que viabilizem alcançar um número cada vez maior de consumidores. Propostas recentes têm incluído ao processo de inovação e criação de serviços a centralidade no cliente. A biblioteca, entendida como um organismo que trabalha com serviços informacionais, também se encontra sujeita a averiguara sua entrega, através da investigação das impressões, expectativas e necessidades dos seus parceiros internos e externos. O objetivo deste trabalho consiste em propor a abordagem do Design Thinking como ferramenta de inovação para os serviços ofertados por uma biblioteca universitária, constituindo-se um estudo de caso. Os instrumentos utilizados para o desenvolvimento da pesquisa foram: (a) um questionário aberto, elaborado a partir dos critérios/atributos pertencentes à metodologia LibQUAL, com o intuito de verificar a percepção dos bibliotecários sobre as suas atividades e atribuições; (b) análise de conteúdo, com o propósito de realizar a interpretação dos dados. Como resultado, obteve-se um mapade empatia, o qual oferece o entendimento acerca do perfil dos bibliotecários, na intenção de expressar a realidade da biblioteca estudada. Concluiu-se que interiorizar as práticas do Design Thinking pode auxiliar bibliotecários e gestores no alcance das diferentes percepções de atuação, funções e objetivos que as suas bibliotecas podem totalizar, garantindo novasinterpretações sobre os seus papéis.Núcleo de Editoração - PUC-Campinas2024-04-17info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionPeer-reviewed ArticleArtículo revisado por paresAvaliado pelos Paresapplication/pdfhttps://periodicos.puc-campinas.edu.br/transinfo/article/view/7108Transinformação; Vol. 36 (2024); 1-11Transinformação; Vol. 36 (2024); 1-11Transinformação; v. 36 (2024); 1-112318-08890103-3786reponame:Transinformação (Online)instname:Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)instacron:PUC_CAMPporhttps://periodicos.puc-campinas.edu.br/transinfo/article/view/7108/9671Copyright (c) 2024 Transinformaçãohttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessCoutinho Gomes Andrade, VaniaSilva, Guido Vaz2024-04-17T18:42:30Zoai:ojs.periodicos.puc-campinas.edu.br:article/7108Revistahttp://periodicos.puc-campinas.edu.br/seer/index.php/transinfo/indexPRIhttps://old.scielo.br/oai/scielo-oai.phpsbi.nucleodeeditoracao@puc-campinas.edu.br2318-08890103-3786opendoar:2024-04-17T18:42:30Transinformação (Online) - Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)false
dc.title.none.fl_str_mv The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
A utilização do Design Thinking como ferramenta de interpretação do perfil dos bibliotecários em uma biblioteca universitária
title The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
spellingShingle The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
Coutinho Gomes Andrade, Vania
Design Thinking
Bibliotecários de universidades
Prestação de serviços - Projetos
Design Thinking
Bibliotecas universitárias
Bibliotecários de universidades
University Librarians
Design Thinking
Provide Services Projects
title_short The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
title_full The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
title_fullStr The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
title_full_unstemmed The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
title_sort The use of Design Thinking as a tool for interpreting the profile of librarians in a university library
author Coutinho Gomes Andrade, Vania
author_facet Coutinho Gomes Andrade, Vania
Silva, Guido Vaz
author_role author
author2 Silva, Guido Vaz
author2_role author
dc.contributor.author.fl_str_mv Coutinho Gomes Andrade, Vania
Silva, Guido Vaz
dc.subject.por.fl_str_mv Design Thinking
Bibliotecários de universidades
Prestação de serviços - Projetos
Design Thinking
Bibliotecas universitárias
Bibliotecários de universidades
University Librarians
Design Thinking
Provide Services Projects
topic Design Thinking
Bibliotecários de universidades
Prestação de serviços - Projetos
Design Thinking
Bibliotecas universitárias
Bibliotecários de universidades
University Librarians
Design Thinking
Provide Services Projects
description On the part of organizations, it is evident the use of strategies that make it possible to reach an increasing number of consumers. Recent proposals have included customer-centricity in the process of innovation and creation of services. The library, understood as an organism that works with informational services, is also subject to verifying its delivery, through the investigation of the impressions, expectations and needs of its internal and external partners. This work aimed to propose the Design Thinking approach as an innovation tool for the services offered by a university library, constituting a case study. The method used to develop the research was: (a) an open questionnaire, elaborated from the criteria/attributes belonging to the LibQUAL methodology, with the aim of verifying librarians’ perceptions about their activities and attributions; (b) content analysis, with the purpose ofinterpreting the data. As a result, an empathy map was obtained, which offers an understanding of the profile of librarians, with the intention of expressing the reality of the mentioned library. It was concluded that internalizing Design Thinking practices can help librarians and managers in reaching different perceptions of performance, functions and objectives that their libraries can catch up, guaranteeing new interpretations of their roles.
publishDate 2024
dc.date.none.fl_str_mv 2024-04-17
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
Artículo revisado por pares
Avaliado pelos Pares
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.puc-campinas.edu.br/transinfo/article/view/7108
url https://periodicos.puc-campinas.edu.br/transinfo/article/view/7108
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.puc-campinas.edu.br/transinfo/article/view/7108/9671
dc.rights.driver.fl_str_mv Copyright (c) 2024 Transinformação
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2024 Transinformação
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Núcleo de Editoração - PUC-Campinas
publisher.none.fl_str_mv Núcleo de Editoração - PUC-Campinas
dc.source.none.fl_str_mv Transinformação; Vol. 36 (2024); 1-11
Transinformação; Vol. 36 (2024); 1-11
Transinformação; v. 36 (2024); 1-11
2318-0889
0103-3786
reponame:Transinformação (Online)
instname:Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
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reponame_str Transinformação (Online)
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repository.name.fl_str_mv Transinformação (Online) - Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
repository.mail.fl_str_mv sbi.nucleodeeditoracao@puc-campinas.edu.br
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