Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I

Detalhes bibliográficos
Autor(a) principal: Pomim VALENTIM, Marta Lígia
Data de Publicação: 2005
Outros Autores: Rosecler ALCARÁ, Adriana, Nogueira CERVANTES, Brígida Maria, Leão de CARVALHO, Elizabeth, Dominguez GARCIA, Heliéte, DALMAS, José Carlos, Gorri MOLINA, Letícia, Ferreira LENZI, Lívia Aparecida, CATARINO, Maria Elisabete, TOMAÉL, Maria Inês
Tipo de documento: Artigo
Idioma: por
Título da fonte: Transinformação (Online)
Texto Completo: https://periodicos.puc-campinas.edu.br/transinfo/article/view/6356
Resumo: To accomplish the proposed research in the field of organizational competitive intelligence, the authors opted for content analysis in order to process the data collection and analysis. Two techniques of content analysis were used: the lexical analysis and the categories’ analysis (themes). In this research, the lexical analysis, whose focus is quantitative, aims at selecting and quantifying the terms related to the organizational competitive intelligence process, such as nouns, adjectives, verbs, etc., found in the instrument used for data collection. On theother hand, the categories’ analysis has a qualitative focus, whose objective is toinvestigate themes related to the organizational competitive intelligence, found in the researched people’s speeches.
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spelling Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part IPesquisa em inteligência competitiva organizacional: utilizando a análise de conteúdo para a coleta e análise de dados – Parte Iinteligência competitivametodologia de pesquisaanálise de conteúdoanálise léxicaanálise categorialcoleta e análise de dadoscompetitive intelligenceresearch methodologycontent analysislexical analysiscategories’ analysisdata collection and analysisTo accomplish the proposed research in the field of organizational competitive intelligence, the authors opted for content analysis in order to process the data collection and analysis. Two techniques of content analysis were used: the lexical analysis and the categories’ analysis (themes). In this research, the lexical analysis, whose focus is quantitative, aims at selecting and quantifying the terms related to the organizational competitive intelligence process, such as nouns, adjectives, verbs, etc., found in the instrument used for data collection. On theother hand, the categories’ analysis has a qualitative focus, whose objective is toinvestigate themes related to the organizational competitive intelligence, found in the researched people’s speeches.Para a realização da pesquisa de campo em inteligência competitiva organizacional, optou-se pela análise de conteúdo para a coleta e análise de dados. Duas técnicas de análise de conteúdo foram utilizadas: a análise léxica e a análise categorial (temas). Nesta pesquisa, a análise léxica, cujo enfoque é quantitativo, tem como objetivo levantar e quantificar termos tais como: substantivos, adjetivos, verbos, etc., relacionados ao processo de inteligência competitiva organizacional, encontrados no instrumento de coleta de dados; por outro lado, a análise categorial, cujo enfoque é qualitativo, tem como objetivo investigar temas relacionados à inteligência competitiva organizacional, encontrados nos discursos dos sujeitos pesquisados.Núcleo de Editoração - PUC-Campinas2005-05-25info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.puc-campinas.edu.br/transinfo/article/view/6356Transinformação; Vol. 17 No. 2 (2005); 1-18Transinformação; Vol. 17 Núm. 2 (2005); 1-18Transinformação; v. 17 n. 2 (2005); 1-182318-08890103-3786reponame:Transinformação (Online)instname:Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)instacron:PUC_CAMPporhttps://periodicos.puc-campinas.edu.br/transinfo/article/view/6356/4042Copyright (c) 2022 Transinformaçãohttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessPomim VALENTIM, Marta Lígia Rosecler ALCARÁ, Adriana Nogueira CERVANTES, Brígida Maria Leão de CARVALHO, Elizabeth Dominguez GARCIA, Heliéte DALMAS, José Carlos Gorri MOLINA, Letícia Ferreira LENZI, Lívia Aparecida CATARINO, Maria Elisabete TOMAÉL, Maria Inês 2024-03-27T16:43:30Zoai:ojs.periodicos.puc-campinas.edu.br:article/6356Revistahttp://periodicos.puc-campinas.edu.br/seer/index.php/transinfo/indexPRIhttps://old.scielo.br/oai/scielo-oai.phpsbi.nucleodeeditoracao@puc-campinas.edu.br2318-08890103-3786opendoar:2024-03-27T16:43:30Transinformação (Online) - Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)false
dc.title.none.fl_str_mv Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
Pesquisa em inteligência competitiva organizacional: utilizando a análise de conteúdo para a coleta e análise de dados – Parte I
title Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
spellingShingle Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
Pomim VALENTIM, Marta Lígia
inteligência competitiva
metodologia de pesquisa
análise de conteúdo
análise léxica
análise categorial
coleta e análise de dados
competitive intelligence
research methodology
content analysis
lexical analysis
categories’ analysis
data collection and analysis
title_short Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
title_full Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
title_fullStr Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
title_full_unstemmed Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
title_sort Research in organizational competitive: Intelligence using content analysis for the data collection and analysis – Part I
author Pomim VALENTIM, Marta Lígia
author_facet Pomim VALENTIM, Marta Lígia
Rosecler ALCARÁ, Adriana
Nogueira CERVANTES, Brígida Maria
Leão de CARVALHO, Elizabeth
Dominguez GARCIA, Heliéte
DALMAS, José Carlos
Gorri MOLINA, Letícia
Ferreira LENZI, Lívia Aparecida
CATARINO, Maria Elisabete
TOMAÉL, Maria Inês
author_role author
author2 Rosecler ALCARÁ, Adriana
Nogueira CERVANTES, Brígida Maria
Leão de CARVALHO, Elizabeth
Dominguez GARCIA, Heliéte
DALMAS, José Carlos
Gorri MOLINA, Letícia
Ferreira LENZI, Lívia Aparecida
CATARINO, Maria Elisabete
TOMAÉL, Maria Inês
author2_role author
author
author
author
author
author
author
author
author
dc.contributor.author.fl_str_mv Pomim VALENTIM, Marta Lígia
Rosecler ALCARÁ, Adriana
Nogueira CERVANTES, Brígida Maria
Leão de CARVALHO, Elizabeth
Dominguez GARCIA, Heliéte
DALMAS, José Carlos
Gorri MOLINA, Letícia
Ferreira LENZI, Lívia Aparecida
CATARINO, Maria Elisabete
TOMAÉL, Maria Inês
dc.subject.por.fl_str_mv inteligência competitiva
metodologia de pesquisa
análise de conteúdo
análise léxica
análise categorial
coleta e análise de dados
competitive intelligence
research methodology
content analysis
lexical analysis
categories’ analysis
data collection and analysis
topic inteligência competitiva
metodologia de pesquisa
análise de conteúdo
análise léxica
análise categorial
coleta e análise de dados
competitive intelligence
research methodology
content analysis
lexical analysis
categories’ analysis
data collection and analysis
description To accomplish the proposed research in the field of organizational competitive intelligence, the authors opted for content analysis in order to process the data collection and analysis. Two techniques of content analysis were used: the lexical analysis and the categories’ analysis (themes). In this research, the lexical analysis, whose focus is quantitative, aims at selecting and quantifying the terms related to the organizational competitive intelligence process, such as nouns, adjectives, verbs, etc., found in the instrument used for data collection. On theother hand, the categories’ analysis has a qualitative focus, whose objective is toinvestigate themes related to the organizational competitive intelligence, found in the researched people’s speeches.
publishDate 2005
dc.date.none.fl_str_mv 2005-05-25
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.puc-campinas.edu.br/transinfo/article/view/6356
url https://periodicos.puc-campinas.edu.br/transinfo/article/view/6356
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.puc-campinas.edu.br/transinfo/article/view/6356/4042
dc.rights.driver.fl_str_mv Copyright (c) 2022 Transinformação
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Transinformação
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Núcleo de Editoração - PUC-Campinas
publisher.none.fl_str_mv Núcleo de Editoração - PUC-Campinas
dc.source.none.fl_str_mv Transinformação; Vol. 17 No. 2 (2005); 1-18
Transinformação; Vol. 17 Núm. 2 (2005); 1-18
Transinformação; v. 17 n. 2 (2005); 1-18
2318-0889
0103-3786
reponame:Transinformação (Online)
instname:Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
instacron:PUC_CAMP
instname_str Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
instacron_str PUC_CAMP
institution PUC_CAMP
reponame_str Transinformação (Online)
collection Transinformação (Online)
repository.name.fl_str_mv Transinformação (Online) - Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
repository.mail.fl_str_mv sbi.nucleodeeditoracao@puc-campinas.edu.br
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