A utilização de processos midiáticos na escola: Um Olhar Redimensionador na Interface Comunicação-Educação O Programa Veja na Sala de Aula

• Autor(a) principal: Ribeiro, Regiane Regina
• Data de Publicação: 2007
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da PUC_SP
• Texto Completo: https://tede2.pucsp.br/handle/handle/4896
• topic: Mídia; Comunicação; Cultura; Escola; Complexidade; Dialogismo; Educacao -- Brasil; Curriculo -- Brasil; Comunicacao; Veja na sala de aula; Media; Communication; Culture; School; Complexity; Dialogism; CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO

This doctoral thesis gives continuity to the studies done in the masters, now with a directed search to discoveries about how a mediatic production can influence a learning experience. It should be highlighted that, although focused on the classroom environment, it is not an educational project. We intend to analyse the importance of the communicative action as an strategy in the development of abilities and competences in the educational process. At first, communication in the classroom was analysed and we could notice that, most of the time this communication showed characteristics which were very harmful or even straggling 15 to the learning process: excessive simplification of the communication, lack of cultural elements, a linear model and a mechanicist character. Thus, this research aims to analyse the communicative actions and relate them to the characteristics mentioned previously and its objective is to study the Programme Veja na Sala de Aula (Veja in the classroom), a partnership between the Publisher Abril and the Fundação Vitor Civita (Foundation Vitor Civita), whose aim is to take to the classroom what has been happening in Brazil and in the world through the printed media. The thesis intended to present the importance of the media s inclusion in the classroom environment by offering a critical analyses of the contents of the supplement Guia do Professor (The Teacher s Guide), a means of communication written by Brazilian educators, that evaluates texts from Veja Magazine and transform them into classroom activities synchronized with the new pedagogical currents in all the subjects proposed by the High School syllabus. The Guide, not only presents exercises, themes for debates, supporting texts and experiences, but also bibliographical suggestions, filmstrips and sites. For the development of the analysis theories related to the interface Communication-Education have been used approaching concepts of Complexity, Dialogism and Cultural Diversity present in the work of authors such as BAKTHIN, MORIN, FREIRE, PINHEIRO, CANCLINI, BARBERO among others. The analysis presented at the end of the research allows us to conclude that the initial premise of the study has been confirmed: the introduction of unconventional media at schools for didactic use is a priceless instrument to aid the learning process, because, if correctly used, it increases the complexity of communication and promotes more contact with diversity and with external elements to the school environment. Moreover, it helps facilitate the teacher s performance, mainly of those who, for different reasons, don t have either the time or the conditions to recycle his or her professional performance