Contraponto hipermídia: uma proposta de inter-relação de linguagens

• Autor(a) principal: Salgado, Luiz Antonio Zahdi
• Data de Publicação: 2009
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da PUC_SP
• Texto Completo: https://tede2.pucsp.br/handle/handle/5205
• topic: Hipermídia; Contraponto; Inter-relação; Linguagem sonora; Linguagem visual; Linguagem verbal; Interfaces (Computadores); Multimidia interativa; Hypermedia; Counterpoint; Interrelation; Language sound; Language visual; CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO

The main interest of this research was to search for, through reflection and production, answers to the possibility of the construction of a hypermediatic message originated from a nonhierarchical interrelation of languages, aggregating repertories from varied levels. It was also important to raise the question concerning the possibility of the utilization of a rizomatic language, closer to the natural way the human process of thinking is established. In order to reach these objectives without the use of standardizations and based on a nonhierarchical criterion among languages, the focus was studying methods of composition throughout history which were established in the articulation of the units concerning the elaboration of the whole, but without, though, leaving out its particularities. From the studies on the language of sound Bach s musical counterpoint was found, more specifically from the technique of fugue composition, and also from the dodecaphonic music by Schoenberg and consequently the serialism. With respect to visual language, Eisenstein s polyphonic assemblage showed to be adequate since it broadens the concepts of counterpoint to the audiovisual. As for the verbal language concrete poetry and the piece Nome by Arnaldo Antunes complete the way towards the hypermedia counterpoint. Regarding the theoretical basis it was necessary to develop a diachronic research on the cited languages, the theoretical and technical synchronic aspects of hypermedia and the semiotic studies. The General Theory of Signs by Charles Sanders Peirce was opted and lead towards two fundamental points. The first is related to the way perception and thinking occur: the sequentiality of thinking isn t linear and it takes place in the connection of varied and even distant information in a process of edition which selects the perceived and processed contents by the brain. It is known that there s the occurrence of permanent interruption and retake of these contents that are updated constantly, confronting with the repertory of information of each individual and generating the conscious thinking. More specifically for this purpose I consider the theoretical advances accomplished by Lucia Santaella as the most indicated. The second point is concerning the creation of the hypermedia. To sustain that work theoretically, I consider the Intersemiotic Translation by Julio Plaza as fundamental in the coherent development of the sonic, visual and verbal elements, as well as the interrelation among them. The concepts related to the new technologies present in the main chains as the thinking of Pierre Lévy, Edmond Couchot, Lev Manovich, Julio Plaza, Lucia Santaella e Arlindo Machado among others, were considered towards the observation of convergences and divergences, in the search for more adequate concepts to ground the hypermedia counterpoint