Regional development and sustainability: cultural tourism in Southern Jalisco
Autor(a) principal: | |
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Data de Publicação: | 2013 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Cadernos Metrópole (Online) |
Texto Completo: | https://revistas.pucsp.br/index.php/metropole/article/view/15827 |
Resumo: | This study aims to determine the potential of cultural tourism in the municipalities that comprise region 6 of the State of Jalisco, Mexico, territorially delimited in the South of Jalisco. First, the demand for cultural tourism is identified to determine the profile of the cultural tourist, under the assumption that such tourists, especially motivated by culture, tend to travel longer distances than most tourists. Then, the motivations and satisfactions of cultural tourists are analyzed in order to establish the market potential in accordance with the characteristics of the target market in the Southern region of Jalisco. Any operation performed by cultural tourism companies should undergo a strategic diagnosis, which explains the use of SWOT analysis, a tool for the strategic planning of cultural tourism enterprises. Finally, some strategies for the development of cultural tourism in the region of Southern Jalisco are proposed. |
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Regional development and sustainability: cultural tourism in Southern JaliscoDesarrollo regional y sustentabilidad: turismo cultural en la región sur de Jaliscodesarrollo regionalempresas de turismoSur de Jaliscoturismo culturalregional developmenttourism companiesSouthern JaliscoCultural TourismThis study aims to determine the potential of cultural tourism in the municipalities that comprise region 6 of the State of Jalisco, Mexico, territorially delimited in the South of Jalisco. First, the demand for cultural tourism is identified to determine the profile of the cultural tourist, under the assumption that such tourists, especially motivated by culture, tend to travel longer distances than most tourists. Then, the motivations and satisfactions of cultural tourists are analyzed in order to establish the market potential in accordance with the characteristics of the target market in the Southern region of Jalisco. Any operation performed by cultural tourism companies should undergo a strategic diagnosis, which explains the use of SWOT analysis, a tool for the strategic planning of cultural tourism enterprises. Finally, some strategies for the development of cultural tourism in the region of Southern Jalisco are proposed.Este estudio tiene como objetivo determinar el potencial del turismo cultural en los municipios que conforman la región 6 del Estado de Jalisco, territorialmente delimitado en el Sur de Jalisco. Primeramente se identifica la demanda de turismo cultural para conocer el perfil del turista cultural bajo los supuestos de que los turistas especialmente motivados por la cultura tienden a viajar distancias más largas que la mayoría de los turistas. Se analizan las motivaciones y satisfacciones de los turistas culturales con el fin de establecer el potencial de mercado de acuerdo con las características del mercado meta en la región Sur de Jalisco. Cualquier operación de las empresas de turismo cultural debe hacer el diagnóstico estratégico, lo que explica el uso del análisis FODA como una herramienta para la planificación estratégica de las empresas de turismo cultural. Por último, se proponen algunas estrategias de desarrollo del turismo cultural en esta región del Sur de Jalisco.Pontifícia Universidade Católica de São Paulo2013-07-16info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.pucsp.br/index.php/metropole/article/view/15827Cadernos Metrópole; Vol. 15 No. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338Cadernos Metrópole; Vol. 15 Núm. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338Cadernos Metrópole; Vol. 15 No. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338Cadernos Metrópole; v. 15 n. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-3382236-99961517-2422reponame:Cadernos Metrópole (Online)instname:Pontifícia Universidade Católica de São Paulo (PUC-SP)instacron:PUC_SPporhttps://revistas.pucsp.br/index.php/metropole/article/view/15827/11851Hernández, José G. Vargasinfo:eu-repo/semantics/openAccess2024-05-15T13:58:45Zoai:ojs.pkp.sfu.ca:article/15827Revistahttps://revistas.pucsp.br/metropolePRIhttps://old.scielo.br/oai/scielo-oai.phpcadernosmetropole@outlook.com||cadernosmetropole@outlook.com2236-99961517-2422opendoar:2024-05-15T13:58:45Cadernos Metrópole (Online) - Pontifícia Universidade Católica de São Paulo (PUC-SP)false |
dc.title.none.fl_str_mv |
Regional development and sustainability: cultural tourism in Southern Jalisco Desarrollo regional y sustentabilidad: turismo cultural en la región sur de Jalisco |
title |
Regional development and sustainability: cultural tourism in Southern Jalisco |
spellingShingle |
Regional development and sustainability: cultural tourism in Southern Jalisco Hernández, José G. Vargas desarrollo regional empresas de turismo Sur de Jalisco turismo cultural regional development tourism companies Southern Jalisco Cultural Tourism |
title_short |
Regional development and sustainability: cultural tourism in Southern Jalisco |
title_full |
Regional development and sustainability: cultural tourism in Southern Jalisco |
title_fullStr |
Regional development and sustainability: cultural tourism in Southern Jalisco |
title_full_unstemmed |
Regional development and sustainability: cultural tourism in Southern Jalisco |
title_sort |
Regional development and sustainability: cultural tourism in Southern Jalisco |
author |
Hernández, José G. Vargas |
author_facet |
Hernández, José G. Vargas |
author_role |
author |
dc.contributor.author.fl_str_mv |
Hernández, José G. Vargas |
dc.subject.por.fl_str_mv |
desarrollo regional empresas de turismo Sur de Jalisco turismo cultural regional development tourism companies Southern Jalisco Cultural Tourism |
topic |
desarrollo regional empresas de turismo Sur de Jalisco turismo cultural regional development tourism companies Southern Jalisco Cultural Tourism |
description |
This study aims to determine the potential of cultural tourism in the municipalities that comprise region 6 of the State of Jalisco, Mexico, territorially delimited in the South of Jalisco. First, the demand for cultural tourism is identified to determine the profile of the cultural tourist, under the assumption that such tourists, especially motivated by culture, tend to travel longer distances than most tourists. Then, the motivations and satisfactions of cultural tourists are analyzed in order to establish the market potential in accordance with the characteristics of the target market in the Southern region of Jalisco. Any operation performed by cultural tourism companies should undergo a strategic diagnosis, which explains the use of SWOT analysis, a tool for the strategic planning of cultural tourism enterprises. Finally, some strategies for the development of cultural tourism in the region of Southern Jalisco are proposed. |
publishDate |
2013 |
dc.date.none.fl_str_mv |
2013-07-16 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistas.pucsp.br/index.php/metropole/article/view/15827 |
url |
https://revistas.pucsp.br/index.php/metropole/article/view/15827 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.pucsp.br/index.php/metropole/article/view/15827/11851 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Pontifícia Universidade Católica de São Paulo |
publisher.none.fl_str_mv |
Pontifícia Universidade Católica de São Paulo |
dc.source.none.fl_str_mv |
Cadernos Metrópole; Vol. 15 No. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338 Cadernos Metrópole; Vol. 15 Núm. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338 Cadernos Metrópole; Vol. 15 No. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338 Cadernos Metrópole; v. 15 n. 29 (2013): sustentabilidade e justiça socioambiental nas metrópoles; 313-338 2236-9996 1517-2422 reponame:Cadernos Metrópole (Online) instname:Pontifícia Universidade Católica de São Paulo (PUC-SP) instacron:PUC_SP |
instname_str |
Pontifícia Universidade Católica de São Paulo (PUC-SP) |
instacron_str |
PUC_SP |
institution |
PUC_SP |
reponame_str |
Cadernos Metrópole (Online) |
collection |
Cadernos Metrópole (Online) |
repository.name.fl_str_mv |
Cadernos Metrópole (Online) - Pontifícia Universidade Católica de São Paulo (PUC-SP) |
repository.mail.fl_str_mv |
cadernosmetropole@outlook.com||cadernosmetropole@outlook.com |
_version_ |
1799138661447499776 |