"(N)o Mundo (d)a (Revira)volta - formas alternativas de distribuição numa era de globalização: o Comércio Justo"

• Autor(a) principal: Coelho, Sandra Cristina Lima
• Data de Publicação: 2007
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10216/7592
• topic: Comércio Justo; novos movimentos sociais; globalização; Fair Trade; new social movements; globalization; CIÊNCIAS SOCIAIS; Porto

This thesis aims to analyze the emergence of the Fair Trade movement within a context of late modernization and in relation with the current dominating theories on new social movements and globalisation. This research is based on a case study of an association, the Associação Reviravolta which has two main goals: to disseminate the FT principles and marketing the products which originate from this alternate form of commerce. The analytical focus falls upon the domains of the activity developed and of the procedures adopted by this organization, its structure and modes of functioning, as well as actions undertaken by its workers, managers and volunteers. It is intended, through an organizational analysis, to determine in what manner its elements are structured, the place each takes in the association s organisation chart, the importance of its statutes in its daily function, and the type of interaction between its different components, thus raising its symbolic and cultural elements and to characterize it as a social frame.