Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing

Detalhes bibliográficos
Autor(a) principal: Kamran, Qeis
Data de Publicação: 2021
Outros Autores: Topp, Saskia, Henseler, Jörg
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/115039
Resumo: Kamran, Q., Topp, S., & Henseler, J. (2021). Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing. Cogent Business and Management, 8(1), 1-23. [1901643]. https://doi.org/10.1080/23311975.2021.1901643
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spelling Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketingartificial intelligencecyber-physical-capabilitiesdesignfood-marketingservice dominant logicBusiness and International ManagementAccountingBusiness, Management and Accounting (miscellaneous)Strategy and ManagementOrganizational Behavior and Human Resource ManagementManagement Science and Operations ResearchMarketingKamran, Q., Topp, S., & Henseler, J. (2021). Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing. Cogent Business and Management, 8(1), 1-23. [1901643]. https://doi.org/10.1080/23311975.2021.1901643Contemporary socio-technological shifts within global societies indicate that the preferences and values of a converging, well-informed and digitally connected society have shifted towards a movement based on sustainability and healthy and environmentally friendly common values. The effect of artificial intelligence has changed the nature of marketing and communication between firms and markets. Food marketers need to adjust to this new situation and integrate proven interdisciplinary theoretical frameworks, as these approaches can be aligned to address this situation. Due to the limitations of traditional-marketing-theory, the field has not captured this gap by addressing emerging trends effectively. We address these new developments by introducing the design of the Weltanschauung model, which is based on marketing within the dimensions of designing a firm-consumer-relationship based on cocreation and coevolution in the design and meaning search spaces. We apply a model-based-management methodology by aligning the nature of rigorous theory building and relevant practice via the design science research.Information Management Research Center (MagIC) - NOVA Information Management SchoolNOVA Information Management School (NOVA IMS)RUNKamran, QeisTopp, SaskiaHenseler, Jörg2021-04-05T22:16:32Z2021-03-252021-03-25T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article23application/pdfhttp://hdl.handle.net/10362/115039eng2331-1975PURE: 29059471https://doi.org/10.1080/23311975.2021.1901643info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:57:43Zoai:run.unl.pt:10362/115039Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:42:40.411545Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
title Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
spellingShingle Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
Kamran, Qeis
artificial intelligence
cyber-physical-capabilities
design
food-marketing
service dominant logic
Business and International Management
Accounting
Business, Management and Accounting (miscellaneous)
Strategy and Management
Organizational Behavior and Human Resource Management
Management Science and Operations Research
Marketing
title_short Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
title_full Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
title_fullStr Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
title_full_unstemmed Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
title_sort Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing
author Kamran, Qeis
author_facet Kamran, Qeis
Topp, Saskia
Henseler, Jörg
author_role author
author2 Topp, Saskia
Henseler, Jörg
author2_role author
author
dc.contributor.none.fl_str_mv Information Management Research Center (MagIC) - NOVA Information Management School
NOVA Information Management School (NOVA IMS)
RUN
dc.contributor.author.fl_str_mv Kamran, Qeis
Topp, Saskia
Henseler, Jörg
dc.subject.por.fl_str_mv artificial intelligence
cyber-physical-capabilities
design
food-marketing
service dominant logic
Business and International Management
Accounting
Business, Management and Accounting (miscellaneous)
Strategy and Management
Organizational Behavior and Human Resource Management
Management Science and Operations Research
Marketing
topic artificial intelligence
cyber-physical-capabilities
design
food-marketing
service dominant logic
Business and International Management
Accounting
Business, Management and Accounting (miscellaneous)
Strategy and Management
Organizational Behavior and Human Resource Management
Management Science and Operations Research
Marketing
description Kamran, Q., Topp, S., & Henseler, J. (2021). Towards the Co-evolution of Food Experience Search Spaces Based on the Design Weltanschauung Model in Food Marketing. Cogent Business and Management, 8(1), 1-23. [1901643]. https://doi.org/10.1080/23311975.2021.1901643
publishDate 2021
dc.date.none.fl_str_mv 2021-04-05T22:16:32Z
2021-03-25
2021-03-25T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/115039
url http://hdl.handle.net/10362/115039
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 2331-1975
PURE: 29059471
https://doi.org/10.1080/23311975.2021.1901643
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 23
application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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