Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter
Autor(a) principal: | |
---|---|
Data de Publicação: | 2020 |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.17645/pag.v8i1.2530 |
Resumo: | This article examines the communication of leadership roles by prime ministers Justin Trudeau and Theresa May on Twitter. I argue that tweets from prime ministers implicitly communicate information about how prime ministers lead and what their job entails: what I call role performance and function. I develop an inductive typology of these leadership dimensions and apply this framework to Trudeau and May’s tweets in 2018 and 2019. I find first that Trudeau is a much more active Twitter user than Theresa May was as prime minister, attesting to different leadership styles. Second, both use Twitter primarily for publicity and to support and associate with individuals and groups. Trudeau is much more likely to use Twitter to portray himself as a non-political figure, while May is more likely to emphasize the role of policy ‘decider.’ Both prime ministers are framed much more often as national legislative leaders rather than party leaders or executives. Finally, May’s tweets reflect her position as an international leader much more than Trudeau’s. Assessing how prime ministers’ tweets reflect these dimensions contributes to our understanding of evolving leader–follower dynamics in the age of social media. While Twitter has been cited as conducive to populist leaders and rhetoric, this study shows how two non-populist leaders have adopted this medium, particularly in Trudeau’s case, to construct a personalized leader–follower relationship. |
id |
RCAP_0f567ffed2306ec330caa1f29ac55d5d |
---|---|
oai_identifier_str |
oai:ojs.cogitatiopress.com:article/2530 |
network_acronym_str |
RCAP |
network_name_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository_id_str |
7160 |
spelling |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitterleadership roles; political communication; political leadership; prime ministers; TwitterThis article examines the communication of leadership roles by prime ministers Justin Trudeau and Theresa May on Twitter. I argue that tweets from prime ministers implicitly communicate information about how prime ministers lead and what their job entails: what I call role performance and function. I develop an inductive typology of these leadership dimensions and apply this framework to Trudeau and May’s tweets in 2018 and 2019. I find first that Trudeau is a much more active Twitter user than Theresa May was as prime minister, attesting to different leadership styles. Second, both use Twitter primarily for publicity and to support and associate with individuals and groups. Trudeau is much more likely to use Twitter to portray himself as a non-political figure, while May is more likely to emphasize the role of policy ‘decider.’ Both prime ministers are framed much more often as national legislative leaders rather than party leaders or executives. Finally, May’s tweets reflect her position as an international leader much more than Trudeau’s. Assessing how prime ministers’ tweets reflect these dimensions contributes to our understanding of evolving leader–follower dynamics in the age of social media. While Twitter has been cited as conducive to populist leaders and rhetoric, this study shows how two non-populist leaders have adopted this medium, particularly in Trudeau’s case, to construct a personalized leader–follower relationship.Cogitatio2020-03-05info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://doi.org/10.17645/pag.v8i1.2530oai:ojs.cogitatiopress.com:article/2530Politics and Governance; Vol 8, No 1 (2020): Leadership, Populism and Power; 158-1702183-2463reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://www.cogitatiopress.com/politicsandgovernance/article/view/2530https://doi.org/10.17645/pag.v8i1.2530https://www.cogitatiopress.com/politicsandgovernance/article/view/2530/2530Copyright (c) 2020 Kenny William Iehttp://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessIe, Kenny William2022-12-22T15:16:21Zoai:ojs.cogitatiopress.com:article/2530Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:22:20.600157Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
title |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
spellingShingle |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter Ie, Kenny William leadership roles; political communication; political leadership; prime ministers; Twitter |
title_short |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
title_full |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
title_fullStr |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
title_full_unstemmed |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
title_sort |
Tweeting Power: The Communication of Leadership Roles on Prime Ministers’ Twitter |
author |
Ie, Kenny William |
author_facet |
Ie, Kenny William |
author_role |
author |
dc.contributor.author.fl_str_mv |
Ie, Kenny William |
dc.subject.por.fl_str_mv |
leadership roles; political communication; political leadership; prime ministers; Twitter |
topic |
leadership roles; political communication; political leadership; prime ministers; Twitter |
description |
This article examines the communication of leadership roles by prime ministers Justin Trudeau and Theresa May on Twitter. I argue that tweets from prime ministers implicitly communicate information about how prime ministers lead and what their job entails: what I call role performance and function. I develop an inductive typology of these leadership dimensions and apply this framework to Trudeau and May’s tweets in 2018 and 2019. I find first that Trudeau is a much more active Twitter user than Theresa May was as prime minister, attesting to different leadership styles. Second, both use Twitter primarily for publicity and to support and associate with individuals and groups. Trudeau is much more likely to use Twitter to portray himself as a non-political figure, while May is more likely to emphasize the role of policy ‘decider.’ Both prime ministers are framed much more often as national legislative leaders rather than party leaders or executives. Finally, May’s tweets reflect her position as an international leader much more than Trudeau’s. Assessing how prime ministers’ tweets reflect these dimensions contributes to our understanding of evolving leader–follower dynamics in the age of social media. While Twitter has been cited as conducive to populist leaders and rhetoric, this study shows how two non-populist leaders have adopted this medium, particularly in Trudeau’s case, to construct a personalized leader–follower relationship. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020-03-05 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.17645/pag.v8i1.2530 oai:ojs.cogitatiopress.com:article/2530 |
url |
https://doi.org/10.17645/pag.v8i1.2530 |
identifier_str_mv |
oai:ojs.cogitatiopress.com:article/2530 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
https://www.cogitatiopress.com/politicsandgovernance/article/view/2530 https://doi.org/10.17645/pag.v8i1.2530 https://www.cogitatiopress.com/politicsandgovernance/article/view/2530/2530 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2020 Kenny William Ie http://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2020 Kenny William Ie http://creativecommons.org/licenses/by/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Cogitatio |
publisher.none.fl_str_mv |
Cogitatio |
dc.source.none.fl_str_mv |
Politics and Governance; Vol 8, No 1 (2020): Leadership, Populism and Power; 158-170 2183-2463 reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
|
_version_ |
1799130669472808960 |