Perfumaria Paris e Pizaria Romana: topónimos europeus em nomes de empresas em Portugal

• Main Author: Coimbra, Rosa Lídia
• Publication Date: 2012
• Other Authors: Moutinho, Lurdes de Castro
• Format: Article
• Language: por
• Source: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Download full: https://doi.org/10.34624/rual.v0i1.9587

This research is based on a corpus of 648 business names in Portugal containing the names of European countries or capitals, as well as the derived demonyms.The corpus was obtained through an online directory where the search was made by keyword. The corpus thus obtained was analyzed into formal and semantic categories according to activity type and geographical location. The data were compared and the graphs obtained allowed for an objective reading regarding the use of these names in Portugal.The results reflected a trend towards choosing references to Europe in the designation of Portuguese businesses. We deliberately left out toponyms and demonyms referring to Portugal, not only because they already have been reported in one of our previous studies (Coimbra / Moutinho, 2008), but also because here we were interested in researching the faces of Europe in Portugal.