Cruise Passengers’ Perceived Value and Willingness to Recommend

Detalhes bibliográficos
Autor(a) principal: Baker, David Mc.Arthur
Data de Publicação: 2016
Outros Autores: Fulford, Mark
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://tmstudies.net/index.php/ectms/article/view/714
Resumo: This paper evaluates cruise passengers perceived value, satisfaction and willingness to recommend a cruise to someone. Passengers aboard an underway ship cruising the Caribbean were surveyed. Regression analyses revealed that, not surprisingly, perceived value and service quality aboard the ship are key determinants of willingness to recommend a cruise to someone else.  More interestingly, however, the quality of the food aboard the ship and the degree to which cruisers found the destinations to be relaxing were also significant indicators. Implications for future research and practical recommendations to cruise operators are discussed
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spelling Cruise Passengers’ Perceived Value and Willingness to RecommendCruisevaluesatisfactionwillingness to recommendThis paper evaluates cruise passengers perceived value, satisfaction and willingness to recommend a cruise to someone. Passengers aboard an underway ship cruising the Caribbean were surveyed. Regression analyses revealed that, not surprisingly, perceived value and service quality aboard the ship are key determinants of willingness to recommend a cruise to someone else.  More interestingly, however, the quality of the food aboard the ship and the degree to which cruisers found the destinations to be relaxing were also significant indicators. Implications for future research and practical recommendations to cruise operators are discussedUniversity of Algarve2016-01-31info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://tmstudies.net/index.php/ectms/article/view/714Revista Encontros Científicos - Tourism & Management Studies; v. 12 n. 1 (2016); 74-85Tourism & Management Studies; Vol. 12 N.º 1 (2016); 74-85Tourism & Management Studies; Vol. 12 No. 1 (2016); 74-85Revista Encontros Científicos - Tourism & Management Studies; Vol. 12 Núm. 1 (2016); 74-852182-8466reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://tmstudies.net/index.php/ectms/article/view/714https://tmstudies.net/index.php/ectms/article/view/714/pdf_7Copyright (c) 2016 Tourism & Management Studiesinfo:eu-repo/semantics/openAccessBaker, David Mc.ArthurFulford, Mark2024-01-24T12:54:24Zoai:ojs.pkp.sfu.ca:article/714Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T00:56:22.529428Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Cruise Passengers’ Perceived Value and Willingness to Recommend
title Cruise Passengers’ Perceived Value and Willingness to Recommend
spellingShingle Cruise Passengers’ Perceived Value and Willingness to Recommend
Baker, David Mc.Arthur
Cruise
value
satisfaction
willingness to recommend
title_short Cruise Passengers’ Perceived Value and Willingness to Recommend
title_full Cruise Passengers’ Perceived Value and Willingness to Recommend
title_fullStr Cruise Passengers’ Perceived Value and Willingness to Recommend
title_full_unstemmed Cruise Passengers’ Perceived Value and Willingness to Recommend
title_sort Cruise Passengers’ Perceived Value and Willingness to Recommend
author Baker, David Mc.Arthur
author_facet Baker, David Mc.Arthur
Fulford, Mark
author_role author
author2 Fulford, Mark
author2_role author
dc.contributor.author.fl_str_mv Baker, David Mc.Arthur
Fulford, Mark
dc.subject.por.fl_str_mv Cruise
value
satisfaction
willingness to recommend
topic Cruise
value
satisfaction
willingness to recommend
description This paper evaluates cruise passengers perceived value, satisfaction and willingness to recommend a cruise to someone. Passengers aboard an underway ship cruising the Caribbean were surveyed. Regression analyses revealed that, not surprisingly, perceived value and service quality aboard the ship are key determinants of willingness to recommend a cruise to someone else.  More interestingly, however, the quality of the food aboard the ship and the degree to which cruisers found the destinations to be relaxing were also significant indicators. Implications for future research and practical recommendations to cruise operators are discussed
publishDate 2016
dc.date.none.fl_str_mv 2016-01-31
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://tmstudies.net/index.php/ectms/article/view/714
url https://tmstudies.net/index.php/ectms/article/view/714
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://tmstudies.net/index.php/ectms/article/view/714
https://tmstudies.net/index.php/ectms/article/view/714/pdf_7
dc.rights.driver.fl_str_mv Copyright (c) 2016 Tourism & Management Studies
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2016 Tourism & Management Studies
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv University of Algarve
publisher.none.fl_str_mv University of Algarve
dc.source.none.fl_str_mv Revista Encontros Científicos - Tourism & Management Studies; v. 12 n. 1 (2016); 74-85
Tourism & Management Studies; Vol. 12 N.º 1 (2016); 74-85
Tourism & Management Studies; Vol. 12 No. 1 (2016); 74-85
Revista Encontros Científicos - Tourism & Management Studies; Vol. 12 Núm. 1 (2016); 74-85
2182-8466
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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