Revisiting the destination image construct through a conceptual model

Detalhes bibliográficos
Autor(a) principal: Matos, Nelson
Data de Publicação: 2012
Outros Autores: Mendes, Júlio, Pinto, Patrícia
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10400.1/1869
Resumo: In a highly complex and dynamic sector like tourism, the current economic crisis brings to destination managers not only challenges but also opportunities. The image destinations promote to the market is a key element in the tourist decision-making process when choosing a tourism destination. This paper’s purpose is, therefore, to review and explore the destination image construct and its implications for the destination, and also to present a model of destination image based on previous studies. Implications for creating, enhancing and implementing the correct marketing programs for tourism destinations are provided.
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spelling Revisiting the destination image construct through a conceptual modelDestination imageImage formationConceptual model of destination imageIn a highly complex and dynamic sector like tourism, the current economic crisis brings to destination managers not only challenges but also opportunities. The image destinations promote to the market is a key element in the tourist decision-making process when choosing a tourism destination. This paper’s purpose is, therefore, to review and explore the destination image construct and its implications for the destination, and also to present a model of destination image based on previous studies. Implications for creating, enhancing and implementing the correct marketing programs for tourism destinations are provided.Num sector complexo e dinâmico como o Turismo, a presente realidade económica, conduz não só a desafios como oportunidades para os gestores dos destinos. A imagem dos destinos constitui uma dessas oportunidades, visto que a promoção do destino no mercado, é um factor crítico de sucesso durante o processo de escolha por parte do turista do seu próximo destino turístico. O presente artigo visa rever e explorar o constructo da imagem dos destinos e suas implicações para o destino, bem como apresentar um modelo aglutinador da formação da imagem dos destinos com base na pesquisa bibliográfica. As implicações para o desenvolvimento, aperfeiçoamento e implementação de programas de marketing mais eficientes para os destinos serão fornecidos.ESGHT, Universidade do AlgarveSapientiaMatos, NelsonMendes, JúlioPinto, Patrícia2012-11-22T23:10:49Z20122012-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.1/1869eng2182-5580AUT: NMM02433; PVA00075; JME00456;info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-07-24T10:12:53Zoai:sapientia.ualg.pt:10400.1/1869Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T19:55:52.056873Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Revisiting the destination image construct through a conceptual model
title Revisiting the destination image construct through a conceptual model
spellingShingle Revisiting the destination image construct through a conceptual model
Matos, Nelson
Destination image
Image formation
Conceptual model of destination image
title_short Revisiting the destination image construct through a conceptual model
title_full Revisiting the destination image construct through a conceptual model
title_fullStr Revisiting the destination image construct through a conceptual model
title_full_unstemmed Revisiting the destination image construct through a conceptual model
title_sort Revisiting the destination image construct through a conceptual model
author Matos, Nelson
author_facet Matos, Nelson
Mendes, Júlio
Pinto, Patrícia
author_role author
author2 Mendes, Júlio
Pinto, Patrícia
author2_role author
author
dc.contributor.none.fl_str_mv Sapientia
dc.contributor.author.fl_str_mv Matos, Nelson
Mendes, Júlio
Pinto, Patrícia
dc.subject.por.fl_str_mv Destination image
Image formation
Conceptual model of destination image
topic Destination image
Image formation
Conceptual model of destination image
description In a highly complex and dynamic sector like tourism, the current economic crisis brings to destination managers not only challenges but also opportunities. The image destinations promote to the market is a key element in the tourist decision-making process when choosing a tourism destination. This paper’s purpose is, therefore, to review and explore the destination image construct and its implications for the destination, and also to present a model of destination image based on previous studies. Implications for creating, enhancing and implementing the correct marketing programs for tourism destinations are provided.
publishDate 2012
dc.date.none.fl_str_mv 2012-11-22T23:10:49Z
2012
2012-01-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10400.1/1869
url http://hdl.handle.net/10400.1/1869
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 2182-5580
AUT: NMM02433; PVA00075; JME00456;
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
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dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv ESGHT, Universidade do Algarve
publisher.none.fl_str_mv ESGHT, Universidade do Algarve
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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