Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process

Detalhes bibliográficos
Autor(a) principal: Faustino, Ana Carolina Rodrigues Marques
Data de Publicação: 2017
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/22917
Resumo: The purpose of this work project is to understand how can city capital hotels remain competitive throughout time and apply that knowledge to a specific hotel: Dom Pedro Palace. To build the competitive framework was done a literature review regarding demand and supply key characteristics. After analysing the Lisbon market and Dom Pedro Palace characteristics, it was concluded that the main competitive weaknesses were the physical environment/ambiance and its facilities quality. To overcome that, three renovation options were proposed. The hypothesis was selected based on a ROI approach.
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spelling Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation processCompetitive frameworkDom Pedro palaceHotel marketTourismDomínio/Área Científica::Ciências Sociais::Economia e GestãoThe purpose of this work project is to understand how can city capital hotels remain competitive throughout time and apply that knowledge to a specific hotel: Dom Pedro Palace. To build the competitive framework was done a literature review regarding demand and supply key characteristics. After analysing the Lisbon market and Dom Pedro Palace characteristics, it was concluded that the main competitive weaknesses were the physical environment/ambiance and its facilities quality. To overcome that, three renovation options were proposed. The hypothesis was selected based on a ROI approach.Silva, Luís Correia daRUNFaustino, Ana Carolina Rodrigues Marques2020-01-20T01:30:32Z2017-012017-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/22917TID:201713527enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:10:54Zoai:run.unl.pt:10362/22917Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:27:33.890002Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
title Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
spellingShingle Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
Faustino, Ana Carolina Rodrigues Marques
Competitive framework
Dom Pedro palace
Hotel market
Tourism
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
title_full Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
title_fullStr Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
title_full_unstemmed Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
title_sort Keeping city capital hotels competitive under new competition and changing demand behaviour: a Roi analysis approach to dom Pedro Palace renovation process
author Faustino, Ana Carolina Rodrigues Marques
author_facet Faustino, Ana Carolina Rodrigues Marques
author_role author
dc.contributor.none.fl_str_mv Silva, Luís Correia da
RUN
dc.contributor.author.fl_str_mv Faustino, Ana Carolina Rodrigues Marques
dc.subject.por.fl_str_mv Competitive framework
Dom Pedro palace
Hotel market
Tourism
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Competitive framework
Dom Pedro palace
Hotel market
Tourism
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description The purpose of this work project is to understand how can city capital hotels remain competitive throughout time and apply that knowledge to a specific hotel: Dom Pedro Palace. To build the competitive framework was done a literature review regarding demand and supply key characteristics. After analysing the Lisbon market and Dom Pedro Palace characteristics, it was concluded that the main competitive weaknesses were the physical environment/ambiance and its facilities quality. To overcome that, three renovation options were proposed. The hypothesis was selected based on a ROI approach.
publishDate 2017
dc.date.none.fl_str_mv 2017-01
2017-01-01T00:00:00Z
2020-01-20T01:30:32Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/22917
TID:201713527
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dc.language.iso.fl_str_mv eng
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