Influence of the graphical layout of television news on the viewers: An eye tracking study

Detalhes bibliográficos
Autor(a) principal: Rodrigues,Rui
Data de Publicação: 2016
Outros Autores: Veloso,Ana, Mealha,Óscar
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000100004
Resumo: Television news has continuously experienced several changes, especially related to graphic overlays. The problem with watching TV news is the way viewers receive and process information broadcast by these programmes, given the variety of visual and audio stimuli with which they are confronted. This study focuses on the influence of the graphical layout on the viewers. Specifically, it examines message recall related to TV news. These goals were achieved by means of a case study using eye tracking, applied in two types of TV news broadcasts: one with graphical elements and another with a clean feed (only with the anchor). Finally, participants answered a questionnaire on the contents within the various graphical elements overlaid on the TV news viewed.
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spelling Influence of the graphical layout of television news on the viewers: An eye tracking studyTelevision Newseye trackinggraphical layoutattentionTelevision news has continuously experienced several changes, especially related to graphic overlays. The problem with watching TV news is the way viewers receive and process information broadcast by these programmes, given the variety of visual and audio stimuli with which they are confronted. This study focuses on the influence of the graphical layout on the viewers. Specifically, it examines message recall related to TV news. These goals were achieved by means of a case study using eye tracking, applied in two types of TV news broadcasts: one with graphical elements and another with a clean feed (only with the anchor). Finally, participants answered a questionnaire on the contents within the various graphical elements overlaid on the TV news viewed.OberCom2016-01-01info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articletext/htmlhttp://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000100004Observatorio (OBS*) v.10 n.1 2016reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttp://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000100004Rodrigues,RuiVeloso,AnaMealha,Óscarinfo:eu-repo/semantics/openAccess2024-02-06T17:22:12Zoai:scielo:S1646-59542016000100004Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T02:28:57.202634Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Influence of the graphical layout of television news on the viewers: An eye tracking study
title Influence of the graphical layout of television news on the viewers: An eye tracking study
spellingShingle Influence of the graphical layout of television news on the viewers: An eye tracking study
Rodrigues,Rui
Television News
eye tracking
graphical layout
attention
title_short Influence of the graphical layout of television news on the viewers: An eye tracking study
title_full Influence of the graphical layout of television news on the viewers: An eye tracking study
title_fullStr Influence of the graphical layout of television news on the viewers: An eye tracking study
title_full_unstemmed Influence of the graphical layout of television news on the viewers: An eye tracking study
title_sort Influence of the graphical layout of television news on the viewers: An eye tracking study
author Rodrigues,Rui
author_facet Rodrigues,Rui
Veloso,Ana
Mealha,Óscar
author_role author
author2 Veloso,Ana
Mealha,Óscar
author2_role author
author
dc.contributor.author.fl_str_mv Rodrigues,Rui
Veloso,Ana
Mealha,Óscar
dc.subject.por.fl_str_mv Television News
eye tracking
graphical layout
attention
topic Television News
eye tracking
graphical layout
attention
description Television news has continuously experienced several changes, especially related to graphic overlays. The problem with watching TV news is the way viewers receive and process information broadcast by these programmes, given the variety of visual and audio stimuli with which they are confronted. This study focuses on the influence of the graphical layout on the viewers. Specifically, it examines message recall related to TV news. These goals were achieved by means of a case study using eye tracking, applied in two types of TV news broadcasts: one with graphical elements and another with a clean feed (only with the anchor). Finally, participants answered a questionnaire on the contents within the various graphical elements overlaid on the TV news viewed.
publishDate 2016
dc.date.none.fl_str_mv 2016-01-01
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000100004
url http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000100004
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv http://scielo.pt/scielo.php?script=sci_arttext&pid=S1646-59542016000100004
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv text/html
dc.publisher.none.fl_str_mv OberCom
publisher.none.fl_str_mv OberCom
dc.source.none.fl_str_mv Observatorio (OBS*) v.10 n.1 2016
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
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reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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