Drivers for net benefits of the mobile apps
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Data de Publicação: | 2019 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10362/63804 |
Resumo: | Dissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research e CRM |
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Drivers for net benefits of the mobile appsMobile appsCustomer engagementPsychological engagementIS success modelDissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research e CRMMobile applications (mobile apps) have been emerging over the past decade in our everyday lives, due to the exponential growth of smartphone technologies and they’re capability to store and process information. To understand the drivers of net benefits for mobile apps we developed a theoretical model based on IS success model and psychological engagement. We tested the theoretical model using partial least squares structural equation modeling (PLS-SEM). The results of this study indicate that more important than the system quality, information quality, and service quality to explain use and user satisfaction of mobile apps is the psychological engagement. The psychological engagement is also a driver for net benefits.Oliveira, Tiago André Gonçalves Félix deRUNSilva, Ricardo Filipe Santos2022-01-29T01:30:18Z2019-01-292019-01-29T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/63804TID:202199819enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:30:16Zoai:run.unl.pt:10362/63804Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:33:59.323595Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Drivers for net benefits of the mobile apps |
title |
Drivers for net benefits of the mobile apps |
spellingShingle |
Drivers for net benefits of the mobile apps Silva, Ricardo Filipe Santos Mobile apps Customer engagement Psychological engagement IS success model |
title_short |
Drivers for net benefits of the mobile apps |
title_full |
Drivers for net benefits of the mobile apps |
title_fullStr |
Drivers for net benefits of the mobile apps |
title_full_unstemmed |
Drivers for net benefits of the mobile apps |
title_sort |
Drivers for net benefits of the mobile apps |
author |
Silva, Ricardo Filipe Santos |
author_facet |
Silva, Ricardo Filipe Santos |
author_role |
author |
dc.contributor.none.fl_str_mv |
Oliveira, Tiago André Gonçalves Félix de RUN |
dc.contributor.author.fl_str_mv |
Silva, Ricardo Filipe Santos |
dc.subject.por.fl_str_mv |
Mobile apps Customer engagement Psychological engagement IS success model |
topic |
Mobile apps Customer engagement Psychological engagement IS success model |
description |
Dissertation presented as the partial requirement for obtaining a Master's degree in Statistics and Information Management, specialization in Marketing Research e CRM |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-01-29 2019-01-29T00:00:00Z 2022-01-29T01:30:18Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/63804 TID:202199819 |
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http://hdl.handle.net/10362/63804 |
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TID:202199819 |
dc.language.iso.fl_str_mv |
eng |
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eng |
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info:eu-repo/semantics/openAccess |
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openAccess |
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application/pdf |
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reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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