How to relaunch Programa 100%?

Detalhes bibliográficos
Autor(a) principal: Pereira, Tiago Ramos de Almeida de Pina
Data de Publicação: 2013
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/9800
Resumo: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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spelling How to relaunch Programa 100%?Unilever-Jerónimo MartinsChild obesitySchoolsFood solutionsEducationA Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and EconomicsThis Work Project’s main goal is to relaunch Programa 100%, a program by Unilever Food Solutions Portugal (UFS) in partnership with the Portuguese ministry of Education that aims at providing children with healthier, more diverse and higher quality meals in public schools canteens that try to reduce the high number of obese children in Portugal. Besides, the initiative also tries to revitalize a low profitable market for UFS. This initiative has been active for almost 2 years and has not been giving the expected return to the company, so in this Work Project recommendations and conclusions are presented in order for the main strategic objective of this work project to be met: reach the breakeven point of Programa 100% in 2013. The major recommendation that is made is the addition of a new target (private schools).NSBE - UNLSoeiro, Filipe CastroRUNPereira, Tiago Ramos de Almeida de Pina2013-06-06T07:49:33Z2013-012013-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/9800enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:43:06Zoai:run.unl.pt:10362/9800Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:19:02.704916Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv How to relaunch Programa 100%?
title How to relaunch Programa 100%?
spellingShingle How to relaunch Programa 100%?
Pereira, Tiago Ramos de Almeida de Pina
Unilever-Jerónimo Martins
Child obesity
Schools
Food solutions
Education
title_short How to relaunch Programa 100%?
title_full How to relaunch Programa 100%?
title_fullStr How to relaunch Programa 100%?
title_full_unstemmed How to relaunch Programa 100%?
title_sort How to relaunch Programa 100%?
author Pereira, Tiago Ramos de Almeida de Pina
author_facet Pereira, Tiago Ramos de Almeida de Pina
author_role author
dc.contributor.none.fl_str_mv Soeiro, Filipe Castro
RUN
dc.contributor.author.fl_str_mv Pereira, Tiago Ramos de Almeida de Pina
dc.subject.por.fl_str_mv Unilever-Jerónimo Martins
Child obesity
Schools
Food solutions
Education
topic Unilever-Jerónimo Martins
Child obesity
Schools
Food solutions
Education
description A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
publishDate 2013
dc.date.none.fl_str_mv 2013-06-06T07:49:33Z
2013-01
2013-01-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/9800
url http://hdl.handle.net/10362/9800
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv NSBE - UNL
publisher.none.fl_str_mv NSBE - UNL
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
_version_ 1799137834609672192

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