Postponement in supply chain management: service dominant lens

• Autor(a) principal: Kunc, Oliver
• Data de Publicação: 2015
• Tipo de documento: Dissertação
• Idioma: eng
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10362/30153
• topic: Service-dominant logic; Postponement; Supply chain management; Value-in-context; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Purpose – This paper focuses on postponement strategy in supply chain management within the context of service-dominant logic, and specifically addresses liaisons between them. Approach – Ample literature is reviewed in order to recognize and indicate possible over lapping. Firstly, a literature review of each of the concepts is provided. Then, we explain their compatibility. Subsequently, examples of real companies are used to provide illustrative interpretation in practice. Findings – Postponement strategies are in line with service-dominant logic. Moreover, it is observed that postponement is double-edged. It can be both a tool that enables customers to participate in value co-creation as well as a process that is dependent on a properly working network ecosystem that operates according to the principles of service-dominant logic. Originality – This paper identifies connections between service-dominant logic and postponement in supply chains. Furthermore, it provides academics with a comprehensive explanation of the mutual inclusivity of those two concepts.