Dark patterns em estratégias de ludificação
Autor(a) principal: | |
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Data de Publicação: | 2015 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://repositorio-aberto.up.pt/handle/10216/79494 |
Resumo: | Through this research it will be possible to understand how dark patterns can affect user experience on gamified systems. Hence, along this dissertation a research was undertaken with the intent to clarify the reader about the concepts of gamification and dark patterns.Taking into account the growing emergence of systems that employ gamification strategies that intend to increase engagement among the users, increase their productivity, facilitate the learning process, etc., this dissertation deconstructs such strategies. Thereby, theories and models will be described to explain behaviours, motivations and user desires when they are interacting with gamified systems. In addition, several game mechanics and dynamics will be described, in order to understand how users interact with these systems.Thus, it becomes possible to research about dark patterns, describing and completing the work developed in this area until now. Based on a critical perspective about the use of such patterns, we also relate the concepts of dark patterns and of gamification, identifying and describing case studies where it's possible to verify the existence of these patterns inside gamified experiences. |
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Dark patterns em estratégias de ludificaçãoArtesArtsThrough this research it will be possible to understand how dark patterns can affect user experience on gamified systems. Hence, along this dissertation a research was undertaken with the intent to clarify the reader about the concepts of gamification and dark patterns.Taking into account the growing emergence of systems that employ gamification strategies that intend to increase engagement among the users, increase their productivity, facilitate the learning process, etc., this dissertation deconstructs such strategies. Thereby, theories and models will be described to explain behaviours, motivations and user desires when they are interacting with gamified systems. In addition, several game mechanics and dynamics will be described, in order to understand how users interact with these systems.Thus, it becomes possible to research about dark patterns, describing and completing the work developed in this area until now. Based on a critical perspective about the use of such patterns, we also relate the concepts of dark patterns and of gamification, identifying and describing case studies where it's possible to verify the existence of these patterns inside gamified experiences.2015-07-162015-07-16T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttps://repositorio-aberto.up.pt/handle/10216/79494TID:201808234porRúben Filipe Carvalho Campos da Silvainfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-29T12:26:15Zoai:repositorio-aberto.up.pt:10216/79494Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T23:20:19.107002Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Dark patterns em estratégias de ludificação |
title |
Dark patterns em estratégias de ludificação |
spellingShingle |
Dark patterns em estratégias de ludificação Rúben Filipe Carvalho Campos da Silva Artes Arts |
title_short |
Dark patterns em estratégias de ludificação |
title_full |
Dark patterns em estratégias de ludificação |
title_fullStr |
Dark patterns em estratégias de ludificação |
title_full_unstemmed |
Dark patterns em estratégias de ludificação |
title_sort |
Dark patterns em estratégias de ludificação |
author |
Rúben Filipe Carvalho Campos da Silva |
author_facet |
Rúben Filipe Carvalho Campos da Silva |
author_role |
author |
dc.contributor.author.fl_str_mv |
Rúben Filipe Carvalho Campos da Silva |
dc.subject.por.fl_str_mv |
Artes Arts |
topic |
Artes Arts |
description |
Through this research it will be possible to understand how dark patterns can affect user experience on gamified systems. Hence, along this dissertation a research was undertaken with the intent to clarify the reader about the concepts of gamification and dark patterns.Taking into account the growing emergence of systems that employ gamification strategies that intend to increase engagement among the users, increase their productivity, facilitate the learning process, etc., this dissertation deconstructs such strategies. Thereby, theories and models will be described to explain behaviours, motivations and user desires when they are interacting with gamified systems. In addition, several game mechanics and dynamics will be described, in order to understand how users interact with these systems.Thus, it becomes possible to research about dark patterns, describing and completing the work developed in this area until now. Based on a critical perspective about the use of such patterns, we also relate the concepts of dark patterns and of gamification, identifying and describing case studies where it's possible to verify the existence of these patterns inside gamified experiences. |
publishDate |
2015 |
dc.date.none.fl_str_mv |
2015-07-16 2015-07-16T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://repositorio-aberto.up.pt/handle/10216/79494 TID:201808234 |
url |
https://repositorio-aberto.up.pt/handle/10216/79494 |
identifier_str_mv |
TID:201808234 |
dc.language.iso.fl_str_mv |
por |
language |
por |
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info:eu-repo/semantics/openAccess |
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openAccess |
dc.format.none.fl_str_mv |
application/pdf |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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