Digital transformation at turismo de Portugal

Detalhes bibliográficos
Autor(a) principal: Pereira, Nuno Miguel Martins
Data de Publicação: 2017
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/28245
Resumo: This direct research project aims to provide Turismo de Portugal (TdP) with a digital transformation framework and an industry based overview of Tourism and Digital Transformation trends, through an action pack of initiatives to be developed. A benchmark of digital transformation best practices in the Tourism industry was collected and a digital maturity framework applied in TdP to position their status through a short survey. Collaboration, poor systems integration, tool complexity and duplication, and process-based organization, were found to be major issues. Given the current reality, change management practices, associated with a technological and strategical alignment, were considered to attain a successful digitalization pilot.
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spelling Digital transformation at turismo de PortugalTurismo de PortugalDigital transformationDigital maturityTourismTravelDomínio/Área Científica::Ciências Sociais::Economia e GestãoThis direct research project aims to provide Turismo de Portugal (TdP) with a digital transformation framework and an industry based overview of Tourism and Digital Transformation trends, through an action pack of initiatives to be developed. A benchmark of digital transformation best practices in the Tourism industry was collected and a digital maturity framework applied in TdP to position their status through a short survey. Collaboration, poor systems integration, tool complexity and duplication, and process-based organization, were found to be major issues. Given the current reality, change management practices, associated with a technological and strategical alignment, were considered to attain a successful digitalization pilot.Zejnilovic, LeidRUNPereira, Nuno Miguel Martins2019-06-30T00:30:45Z2017-06-302017-06-30T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/28245TID:201753065enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:15:07Zoai:run.unl.pt:10362/28245Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:28:54.067727Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Digital transformation at turismo de Portugal
title Digital transformation at turismo de Portugal
spellingShingle Digital transformation at turismo de Portugal
Pereira, Nuno Miguel Martins
Turismo de Portugal
Digital transformation
Digital maturity
Tourism
Travel
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Digital transformation at turismo de Portugal
title_full Digital transformation at turismo de Portugal
title_fullStr Digital transformation at turismo de Portugal
title_full_unstemmed Digital transformation at turismo de Portugal
title_sort Digital transformation at turismo de Portugal
author Pereira, Nuno Miguel Martins
author_facet Pereira, Nuno Miguel Martins
author_role author
dc.contributor.none.fl_str_mv Zejnilovic, Leid
RUN
dc.contributor.author.fl_str_mv Pereira, Nuno Miguel Martins
dc.subject.por.fl_str_mv Turismo de Portugal
Digital transformation
Digital maturity
Tourism
Travel
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Turismo de Portugal
Digital transformation
Digital maturity
Tourism
Travel
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description This direct research project aims to provide Turismo de Portugal (TdP) with a digital transformation framework and an industry based overview of Tourism and Digital Transformation trends, through an action pack of initiatives to be developed. A benchmark of digital transformation best practices in the Tourism industry was collected and a digital maturity framework applied in TdP to position their status through a short survey. Collaboration, poor systems integration, tool complexity and duplication, and process-based organization, were found to be major issues. Given the current reality, change management practices, associated with a technological and strategical alignment, were considered to attain a successful digitalization pilot.
publishDate 2017
dc.date.none.fl_str_mv 2017-06-30
2017-06-30T00:00:00Z
2019-06-30T00:30:45Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/28245
TID:201753065
url http://hdl.handle.net/10362/28245
identifier_str_mv TID:201753065
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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