THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0
Autor(a) principal: | |
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Data de Publicação: | 2019 |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.19/6345 |
Resumo: | This paper has attempted to reveal the transformative influence of technology in tourism activities. According to Amadeus Travel Intelligence, the future travel industry isn’t just about moving people from A to B, unveiling new destinations, or organising trips. Megatrends in digital technology and society are connected with “Digital trends in tourism”. Marketing 4.0 emerged in consequence of various changes sourced from intense global competition, new type of consumers and rapid development in technologies (Vassileva, 2017, p. 47-56).. Instead it is about a thoroughly progressive, completely 360-degree view of the traveller and everything that goes into creating special, unique,memorable experiences. Digital Tourism has in the literature many different names and are diferente its application as DT – digital tourism, e-Tourism – electronic tourism and e-tourist – electronic tourist (Gelter, 2017). |
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THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0INTERNATIONAL CONFERENCE ON TOURISM AND SOCIAL SUPPORT TECHNOLOGIES INNOVATION AND LOCAL DEVELOPMENTTourismsustainable developmentTechnologicetourismThis paper has attempted to reveal the transformative influence of technology in tourism activities. According to Amadeus Travel Intelligence, the future travel industry isn’t just about moving people from A to B, unveiling new destinations, or organising trips. Megatrends in digital technology and society are connected with “Digital trends in tourism”. Marketing 4.0 emerged in consequence of various changes sourced from intense global competition, new type of consumers and rapid development in technologies (Vassileva, 2017, p. 47-56).. Instead it is about a thoroughly progressive, completely 360-degree view of the traveller and everything that goes into creating special, unique,memorable experiences. Digital Tourism has in the literature many different names and are diferente its application as DT – digital tourism, e-Tourism – electronic tourism and e-tourist – electronic tourist (Gelter, 2017).IPV/ESTGL/FCTRepositório Científico do Instituto Politécnico de ViseuSoeiro De Carvalho, Ana Branca2020-08-13T08:15:16Z2019-03-222019-03-22T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.19/6345eng978-972-8765-20-02info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-01-16T15:28:35Zoai:repositorio.ipv.pt:10400.19/6345Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:44:16.377475Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 INTERNATIONAL CONFERENCE ON TOURISM AND SOCIAL SUPPORT TECHNOLOGIES INNOVATION AND LOCAL DEVELOPMENT |
title |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 |
spellingShingle |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 Soeiro De Carvalho, Ana Branca Tourism sustainable development Technologic etourism |
title_short |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 |
title_full |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 |
title_fullStr |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 |
title_full_unstemmed |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 |
title_sort |
THE DIGITAL TOURISM AND THE IMPACT OF MARKETING 4.0 |
author |
Soeiro De Carvalho, Ana Branca |
author_facet |
Soeiro De Carvalho, Ana Branca |
author_role |
author |
dc.contributor.none.fl_str_mv |
Repositório Científico do Instituto Politécnico de Viseu |
dc.contributor.author.fl_str_mv |
Soeiro De Carvalho, Ana Branca |
dc.subject.por.fl_str_mv |
Tourism sustainable development Technologic etourism |
topic |
Tourism sustainable development Technologic etourism |
description |
This paper has attempted to reveal the transformative influence of technology in tourism activities. According to Amadeus Travel Intelligence, the future travel industry isn’t just about moving people from A to B, unveiling new destinations, or organising trips. Megatrends in digital technology and society are connected with “Digital trends in tourism”. Marketing 4.0 emerged in consequence of various changes sourced from intense global competition, new type of consumers and rapid development in technologies (Vassileva, 2017, p. 47-56).. Instead it is about a thoroughly progressive, completely 360-degree view of the traveller and everything that goes into creating special, unique,memorable experiences. Digital Tourism has in the literature many different names and are diferente its application as DT – digital tourism, e-Tourism – electronic tourism and e-tourist – electronic tourist (Gelter, 2017). |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-03-22 2019-03-22T00:00:00Z 2020-08-13T08:15:16Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10400.19/6345 |
url |
http://hdl.handle.net/10400.19/6345 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
978-972-8765-20-02 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
IPV/ESTGL/FCT |
publisher.none.fl_str_mv |
IPV/ESTGL/FCT |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799130913622196224 |