A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10362/149813 |
Resumo: | Project Work presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics, specialization in Business Analytics |
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A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural HeritageTourism managementData visualizationBusiness IntelligenceTicket managementCultural tourismProject Work presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics, specialization in Business AnalyticsThe tourism industry has experienced huge growth of business volume in recent years leading to a rapid increase in the amount of data being generated. To leverage these data, tourism companies can greatly benefit from incorporating business intelligence tools in their daily operations, which can contribute to the creation of new value and to sustainable growth. In this work, we develop a business intelligence solution for Parques de Sintra - Monte da Lua (PSML), a public company that manages ticket sales for some of the most visited cultural attractions in Portugal, which are part of the UNESCO Cultural Heritage. We optimize their current transactional database structure for data analysis by following a dimensional modelling methodology. Then, we develop three dashboards on top of the resultant model. Each dashboard aggregates different visuals and provides information from different perspectives of the business, namely sales, attractions, and customers. We analyse the layout and visualization capabilities of the dashboards and provide insights regarding data interpretation. With this work, we provide the PSML team with a tool that can aid in the quick monitoring of their business at different levels and has the potential to inform decisions and strategies in the areas of sales, logistics, advertising, and customer satisfaction.Neto, Miguel de Castro Simões FerreiraJardim, João Bruno Morais de SousaRUNSong, Yu2023-02-28T17:05:42Z2023-01-262023-01-26T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/149813TID:203238966enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:31:40Zoai:run.unl.pt:10362/149813Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:53:52.689937Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
title |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
spellingShingle |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage Song, Yu Tourism management Data visualization Business Intelligence Ticket management Cultural tourism |
title_short |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
title_full |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
title_fullStr |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
title_full_unstemmed |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
title_sort |
A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage |
author |
Song, Yu |
author_facet |
Song, Yu |
author_role |
author |
dc.contributor.none.fl_str_mv |
Neto, Miguel de Castro Simões Ferreira Jardim, João Bruno Morais de Sousa RUN |
dc.contributor.author.fl_str_mv |
Song, Yu |
dc.subject.por.fl_str_mv |
Tourism management Data visualization Business Intelligence Ticket management Cultural tourism |
topic |
Tourism management Data visualization Business Intelligence Ticket management Cultural tourism |
description |
Project Work presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics, specialization in Business Analytics |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-02-28T17:05:42Z 2023-01-26 2023-01-26T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/149813 TID:203238966 |
url |
http://hdl.handle.net/10362/149813 |
identifier_str_mv |
TID:203238966 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
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reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799138128951246848 |