A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)

Detalhes bibliográficos
Autor(a) principal: Selvarasu, A.
Data de Publicação: 2011
Outros Autores: Filipe, J. A., Kathiravan, C., Ferreira, Manuel Alberto M., Pedro, M. I.
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://ciencia.iscte-iul.pt/public/pub/id/711
http://hdl.handle.net/10071/8640
Resumo: The aim of this study is to identify and to describe the sustainable competitive positional advantage of various English Dailies in Tamilnadu (India) in general. Cost leaderships (price) and the differentiations based on demographics, psychographics, reading activity, opinion and interest are particularly considered. In order to reach this scope a theory of sustainable competitive positional advantage is proposed, in the context of print media in India.
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spelling A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)Sustainable competitive positional advantageCost leadershipDifferentiationStrategiesMotivatorsInhibitorsThe aim of this study is to identify and to describe the sustainable competitive positional advantage of various English Dailies in Tamilnadu (India) in general. Cost leaderships (price) and the differentiations based on demographics, psychographics, reading activity, opinion and interest are particularly considered. In order to reach this scope a theory of sustainable competitive positional advantage is proposed, in the context of print media in India.Progress IPS LLC2015-03-20T16:56:37Z2011-01-01T00:00:00Z20112015-03-20T16:54:41Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://ciencia.iscte-iul.pt/public/pub/id/711http://hdl.handle.net/10071/8640eng2075-4124Selvarasu, A.Filipe, J. A.Kathiravan, C.Ferreira, Manuel Alberto M.Pedro, M. I.info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-09T17:35:45Zoai:repositorio.iscte-iul.pt:10071/8640Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T22:16:11.738371Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
title A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
spellingShingle A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
Selvarasu, A.
Sustainable competitive positional advantage
Cost leadership
Differentiation
Strategies
Motivators
Inhibitors
title_short A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
title_full A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
title_fullStr A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
title_full_unstemmed A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
title_sort A research in sustainable competitive positional advantage of english dailies in Tamilnadu (India)
author Selvarasu, A.
author_facet Selvarasu, A.
Filipe, J. A.
Kathiravan, C.
Ferreira, Manuel Alberto M.
Pedro, M. I.
author_role author
author2 Filipe, J. A.
Kathiravan, C.
Ferreira, Manuel Alberto M.
Pedro, M. I.
author2_role author
author
author
author
dc.contributor.author.fl_str_mv Selvarasu, A.
Filipe, J. A.
Kathiravan, C.
Ferreira, Manuel Alberto M.
Pedro, M. I.
dc.subject.por.fl_str_mv Sustainable competitive positional advantage
Cost leadership
Differentiation
Strategies
Motivators
Inhibitors
topic Sustainable competitive positional advantage
Cost leadership
Differentiation
Strategies
Motivators
Inhibitors
description The aim of this study is to identify and to describe the sustainable competitive positional advantage of various English Dailies in Tamilnadu (India) in general. Cost leaderships (price) and the differentiations based on demographics, psychographics, reading activity, opinion and interest are particularly considered. In order to reach this scope a theory of sustainable competitive positional advantage is proposed, in the context of print media in India.
publishDate 2011
dc.date.none.fl_str_mv 2011-01-01T00:00:00Z
2011
2015-03-20T16:56:37Z
2015-03-20T16:54:41Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ciencia.iscte-iul.pt/public/pub/id/711
http://hdl.handle.net/10071/8640
url https://ciencia.iscte-iul.pt/public/pub/id/711
http://hdl.handle.net/10071/8640
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 2075-4124
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Progress IPS LLC
publisher.none.fl_str_mv Progress IPS LLC
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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