The strategic importance of trust creation for the growth of a sustainable fintech start-up

Detalhes bibliográficos
Autor(a) principal: Stiehl, Ann-Christin
Data de Publicação: 2021
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/142617
Resumo: This thesis examines the importance of trust creation for the growth of a sustainable FinTech start-up. Along with the case of Go Parity, a social crowdlending platform, measures on how to strengthen the trust of private investors in the platform are investigated. Therefore, Go Parity’s past achievements and current challenges of trust creation are analyzed. Subsequently, holistic recommendations accompanied by proposals on implementation are provided. An additional research paper evaluates other possible growth options for Go Parity. After introducing general business growth strategies, the strategies are applied to Go Parity's business model, taking into account possible challenges.
id RCAP_86439a80a0fbd6ad59ec37b41d0b51ff
oai_identifier_str oai:run.unl.pt:10362/142617
network_acronym_str RCAP
network_name_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository_id_str 7160
spelling The strategic importance of trust creation for the growth of a sustainable fintech start-upInternational businessSustainabilityEntrepreneurshipGlobalizationImpact investmentsSocial ImpactBehavioral financeSdgImpact investorSustainable platform business modelCrowdlendingInvestor trustCrowdfunding platformGrowth strategyDomínio/Área Científica::Ciências Sociais::Economia e GestãoThis thesis examines the importance of trust creation for the growth of a sustainable FinTech start-up. Along with the case of Go Parity, a social crowdlending platform, measures on how to strengthen the trust of private investors in the platform are investigated. Therefore, Go Parity’s past achievements and current challenges of trust creation are analyzed. Subsequently, holistic recommendations accompanied by proposals on implementation are provided. An additional research paper evaluates other possible growth options for Go Parity. After introducing general business growth strategies, the strategies are applied to Go Parity's business model, taking into account possible challenges.Traça, Daniel Abel Monteiro PalharesOliveira, Vitorino Alberto Mello GomesPortas, Paulo Sacadura CabralRUNStiehl, Ann-Christin2022-07-29T08:34:17Z2022-01-272021-12-172022-01-27T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/142617TID:203040376enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:20:26Zoai:run.unl.pt:10362/142617Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:50:25.862117Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv The strategic importance of trust creation for the growth of a sustainable fintech start-up
title The strategic importance of trust creation for the growth of a sustainable fintech start-up
spellingShingle The strategic importance of trust creation for the growth of a sustainable fintech start-up
Stiehl, Ann-Christin
International business
Sustainability
Entrepreneurship
Globalization
Impact investments
Social Impact
Behavioral finance
Sdg
Impact investor
Sustainable platform business model
Crowdlending
Investor trust
Crowdfunding platform
Growth strategy
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short The strategic importance of trust creation for the growth of a sustainable fintech start-up
title_full The strategic importance of trust creation for the growth of a sustainable fintech start-up
title_fullStr The strategic importance of trust creation for the growth of a sustainable fintech start-up
title_full_unstemmed The strategic importance of trust creation for the growth of a sustainable fintech start-up
title_sort The strategic importance of trust creation for the growth of a sustainable fintech start-up
author Stiehl, Ann-Christin
author_facet Stiehl, Ann-Christin
author_role author
dc.contributor.none.fl_str_mv Traça, Daniel Abel Monteiro Palhares
Oliveira, Vitorino Alberto Mello Gomes
Portas, Paulo Sacadura Cabral
RUN
dc.contributor.author.fl_str_mv Stiehl, Ann-Christin
dc.subject.por.fl_str_mv International business
Sustainability
Entrepreneurship
Globalization
Impact investments
Social Impact
Behavioral finance
Sdg
Impact investor
Sustainable platform business model
Crowdlending
Investor trust
Crowdfunding platform
Growth strategy
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic International business
Sustainability
Entrepreneurship
Globalization
Impact investments
Social Impact
Behavioral finance
Sdg
Impact investor
Sustainable platform business model
Crowdlending
Investor trust
Crowdfunding platform
Growth strategy
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description This thesis examines the importance of trust creation for the growth of a sustainable FinTech start-up. Along with the case of Go Parity, a social crowdlending platform, measures on how to strengthen the trust of private investors in the platform are investigated. Therefore, Go Parity’s past achievements and current challenges of trust creation are analyzed. Subsequently, holistic recommendations accompanied by proposals on implementation are provided. An additional research paper evaluates other possible growth options for Go Parity. After introducing general business growth strategies, the strategies are applied to Go Parity's business model, taking into account possible challenges.
publishDate 2021
dc.date.none.fl_str_mv 2021-12-17
2022-07-29T08:34:17Z
2022-01-27
2022-01-27T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/142617
TID:203040376
url http://hdl.handle.net/10362/142617
identifier_str_mv TID:203040376
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
_version_ 1799138101218508800