Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department

Detalhes bibliográficos
Autor(a) principal: Ramos, Maria Teresa Melo Osório Portugal
Data de Publicação: 2023
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/159787
Resumo: Project Work presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Knowledge Management and Business Intelligence
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spelling Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales DepartmentBusiness IntelligenceKPIData VisualizationDashboardsPower BIWine IndustryDomínio/Área Científica::Ciências Naturais::Ciências da Computação e da InformaçãoProject Work presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Knowledge Management and Business IntelligenceIn the last decades, the use and access to data has become a valuable asset for the success of an organization and to keep ahead of the competition. It is clear that data driven companies tend to have a better performance since their decisions are data-based, which are usually supported by Business Intelligence tools. The Commercial Department of João Portugal Ramos Wines & Spirits, a Portuguese wine company, had the need to structure and centralize the available data in valuable reports that would sustain their decisions. Therefore, the goal of this project was to build a Business Intelligence tool, namely a Power BI solution, to support the Commercial Department in the decision-making process. As the starting point, an introduction to the problem itself, the context of the organization, the company description and a literature review related with the main topics was presented. The Design Science Research methodology was chosen to undertake this project, with its different phases applied successfully. The results showed that the artifact produced (Power BI solution) was able to answer to the business needs identified by the Commercial Department and that such tool has benefit the team by allowing the managers to have a clearer picture of the performance of a specific market or brand, therefore permitting better informed decisions.Neto, Miguel de Castro Simões FerreiraJardim, João Bruno Morais de SousaRUNRamos, Maria Teresa Melo Osório Portugal2023-10-232024-10-23T00:00:00Z2023-10-23T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/159787TID:203383915enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:42:16Zoai:run.unl.pt:10362/159787Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:57:42.869373Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
title Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
spellingShingle Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
Ramos, Maria Teresa Melo Osório Portugal
Business Intelligence
KPI
Data Visualization
Dashboards
Power BI
Wine Industry
Domínio/Área Científica::Ciências Naturais::Ciências da Computação e da Informação
title_short Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
title_full Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
title_fullStr Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
title_full_unstemmed Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
title_sort Business Intelligence solution to support data-driven decisions in wine commercialization - Dashboards creation for a Sales Department
author Ramos, Maria Teresa Melo Osório Portugal
author_facet Ramos, Maria Teresa Melo Osório Portugal
author_role author
dc.contributor.none.fl_str_mv Neto, Miguel de Castro Simões Ferreira
Jardim, João Bruno Morais de Sousa
RUN
dc.contributor.author.fl_str_mv Ramos, Maria Teresa Melo Osório Portugal
dc.subject.por.fl_str_mv Business Intelligence
KPI
Data Visualization
Dashboards
Power BI
Wine Industry
Domínio/Área Científica::Ciências Naturais::Ciências da Computação e da Informação
topic Business Intelligence
KPI
Data Visualization
Dashboards
Power BI
Wine Industry
Domínio/Área Científica::Ciências Naturais::Ciências da Computação e da Informação
description Project Work presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Knowledge Management and Business Intelligence
publishDate 2023
dc.date.none.fl_str_mv 2023-10-23
2023-10-23T00:00:00Z
2024-10-23T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
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dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/159787
TID:203383915
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dc.language.iso.fl_str_mv eng
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