Competitiveness of Guayaquil towards bleisure tourism
Autor(a) principal: | |
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Data de Publicação: | 2020 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.8/7278 |
Resumo: | Guayaquil is proposed as a tourist and business destination, aiming to stand out as a digital city, with a suitable airport, a convention centre and highlevel accommodation capacity. The city receives many domestic and international tourists, although not always as the main destination of their visit. One of the tourist markets offered by the city is that of business, due to the important economic activity that takes place here, being the venue of congresses and international events. This has allowed the city to gain significant value in the business tourism sector, providing constant and profitable growth. However, the lack of study of the international market, specifically the millennial business sector, is affecting Guayaquil’s competitiveness compared to other destinations that have already recognized the differentiated profile of visitors from this age group, and that consequently offer a fusion of business and leisure tourism. This research was carried out during the second semester of 2018, evaluating the market of the new bleisure trend in Guayaquil. The results evidence the limited supply directed to this market segment, the lack of exploitation of business tourism and the continued lack of capacity of the tourism sector to satisfy the bleisure market. The conclusions focus on how tourism competitiveness can be achieved in business cities that also encompass places or activities where visitors can have a relaxing time. |
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Competitiveness of Guayaquil towards bleisure tourismCompetitivenessBleisureTourismGuayaquilTouristGuayaquil is proposed as a tourist and business destination, aiming to stand out as a digital city, with a suitable airport, a convention centre and highlevel accommodation capacity. The city receives many domestic and international tourists, although not always as the main destination of their visit. One of the tourist markets offered by the city is that of business, due to the important economic activity that takes place here, being the venue of congresses and international events. This has allowed the city to gain significant value in the business tourism sector, providing constant and profitable growth. However, the lack of study of the international market, specifically the millennial business sector, is affecting Guayaquil’s competitiveness compared to other destinations that have already recognized the differentiated profile of visitors from this age group, and that consequently offer a fusion of business and leisure tourism. This research was carried out during the second semester of 2018, evaluating the market of the new bleisure trend in Guayaquil. The results evidence the limited supply directed to this market segment, the lack of exploitation of business tourism and the continued lack of capacity of the tourism sector to satisfy the bleisure market. The conclusions focus on how tourism competitiveness can be achieved in business cities that also encompass places or activities where visitors can have a relaxing time.De GruyterIC-OnlineCaicedo-Barreth, AlbaSantos Pavón, EnriqueSantos, Luís Lima2022-06-21T14:35:58Z20202020-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.8/7278engCaicedo-Barreth, A., Santos Pavón, E. & Santos, L.L. (2020). Competitiveness of Guayaquil towards bleisure tourism. EJTHR 2020; 10(2): 118-133. https://doi.org/10.2478/ejthr-2020-000102182-492410.2478/ejthr-2020-00010info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-01-17T15:54:51Zoai:iconline.ipleiria.pt:10400.8/7278Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T01:50:17.623672Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Competitiveness of Guayaquil towards bleisure tourism |
title |
Competitiveness of Guayaquil towards bleisure tourism |
spellingShingle |
Competitiveness of Guayaquil towards bleisure tourism Caicedo-Barreth, Alba Competitiveness Bleisure Tourism Guayaquil Tourist |
title_short |
Competitiveness of Guayaquil towards bleisure tourism |
title_full |
Competitiveness of Guayaquil towards bleisure tourism |
title_fullStr |
Competitiveness of Guayaquil towards bleisure tourism |
title_full_unstemmed |
Competitiveness of Guayaquil towards bleisure tourism |
title_sort |
Competitiveness of Guayaquil towards bleisure tourism |
author |
Caicedo-Barreth, Alba |
author_facet |
Caicedo-Barreth, Alba Santos Pavón, Enrique Santos, Luís Lima |
author_role |
author |
author2 |
Santos Pavón, Enrique Santos, Luís Lima |
author2_role |
author author |
dc.contributor.none.fl_str_mv |
IC-Online |
dc.contributor.author.fl_str_mv |
Caicedo-Barreth, Alba Santos Pavón, Enrique Santos, Luís Lima |
dc.subject.por.fl_str_mv |
Competitiveness Bleisure Tourism Guayaquil Tourist |
topic |
Competitiveness Bleisure Tourism Guayaquil Tourist |
description |
Guayaquil is proposed as a tourist and business destination, aiming to stand out as a digital city, with a suitable airport, a convention centre and highlevel accommodation capacity. The city receives many domestic and international tourists, although not always as the main destination of their visit. One of the tourist markets offered by the city is that of business, due to the important economic activity that takes place here, being the venue of congresses and international events. This has allowed the city to gain significant value in the business tourism sector, providing constant and profitable growth. However, the lack of study of the international market, specifically the millennial business sector, is affecting Guayaquil’s competitiveness compared to other destinations that have already recognized the differentiated profile of visitors from this age group, and that consequently offer a fusion of business and leisure tourism. This research was carried out during the second semester of 2018, evaluating the market of the new bleisure trend in Guayaquil. The results evidence the limited supply directed to this market segment, the lack of exploitation of business tourism and the continued lack of capacity of the tourism sector to satisfy the bleisure market. The conclusions focus on how tourism competitiveness can be achieved in business cities that also encompass places or activities where visitors can have a relaxing time. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020 2020-01-01T00:00:00Z 2022-06-21T14:35:58Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10400.8/7278 |
url |
http://hdl.handle.net/10400.8/7278 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
Caicedo-Barreth, A., Santos Pavón, E. & Santos, L.L. (2020). Competitiveness of Guayaquil towards bleisure tourism. EJTHR 2020; 10(2): 118-133. https://doi.org/10.2478/ejthr-2020-00010 2182-4924 10.2478/ejthr-2020-00010 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
De Gruyter |
publisher.none.fl_str_mv |
De Gruyter |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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RCAAP |
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RCAAP |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
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1799136995527622656 |