Business Plan for Climber Revenue Strategy, Lda.

• Autor(a) principal: Caeiro, Daniel Ferreira
• Data de Publicação: 2017
• Tipo de documento: Dissertação
• Idioma: eng
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10071/14607
• topic: Empreendedorismo; Estudo de mercado; Plano de negócio; Trabalho de projeto; Entrepreneurship; Startup; Business plan

Climber Revenue Strategy, sensing that Portugal is a limited market for its product, started the initial phase of its international expansion, being essential to capture investment that allows for it to happen. It became necessary to prove that the company is attacking a real need in the hotel market, to explain that Climber has a capable software that responds to these needs, to demonstrate the value of its human resources and, finally, to explain how the financing would be translated into actual results. Accordingly, a business plan was drawn up which included a market study, an analysis of the opportunities, a presentation of human resources and a financial plan. The plan was presented to several investors to enable them to assess the value of the software developed by the company, how it will address its expansion, the initial markets to tackle, the resources needed and what it will do if the most negative scenarios occur. The strategy outlined was successful. In July 2017, the investment was formalized in the value of three hundred thousand euros that will allow the company to expand.