Strategic diagnostics and management decision making: a hybrid knowledge‐based approach

Detalhes bibliográficos
Autor(a) principal: Moutinho, L.
Data de Publicação: 2006
Outros Autores: Rita, P., Li, S.
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://ciencia.iscte-iul.pt/public/pub/id/28957
http://hdl.handle.net/10071/11321
Resumo: A conceptual model is introduced whereby the focus is placed on environmental scanning, diagnostics anddecision-making on the basis of managerial judgement through the application of tools such as intelligentagents, hybrid intelligent systems, scenario analysis and knowledge-based systems. The model has a criticalstage as an antecedent to the strategic advice that encompasses the issues of strategic fit to purpose (theme,industry, company and strategic business unit-driven). A number of applications dealing with these four layersare shown, as well as an illustration of hybrid intelligent systems for strategic marketing planning
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spelling Strategic diagnostics and management decision making: a hybrid knowledge‐based approachA conceptual model is introduced whereby the focus is placed on environmental scanning, diagnostics anddecision-making on the basis of managerial judgement through the application of tools such as intelligentagents, hybrid intelligent systems, scenario analysis and knowledge-based systems. The model has a criticalstage as an antecedent to the strategic advice that encompasses the issues of strategic fit to purpose (theme,industry, company and strategic business unit-driven). A number of applications dealing with these four layersare shown, as well as an illustration of hybrid intelligent systems for strategic marketing planningWiley-Blackwell2016-05-17T15:52:45Z2006-01-01T00:00:00Z20062016-05-17T15:49:09Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://ciencia.iscte-iul.pt/public/pub/id/28957http://hdl.handle.net/10071/11321eng1550-194910.1002/isaf.281Moutinho, L.Rita, P.Li, S.info:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-09T17:55:23Zoai:repositorio.iscte-iul.pt:10071/11321Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T22:28:10.595777Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
title Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
spellingShingle Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
Moutinho, L.
title_short Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
title_full Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
title_fullStr Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
title_full_unstemmed Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
title_sort Strategic diagnostics and management decision making: a hybrid knowledge‐based approach
author Moutinho, L.
author_facet Moutinho, L.
Rita, P.
Li, S.
author_role author
author2 Rita, P.
Li, S.
author2_role author
author
dc.contributor.author.fl_str_mv Moutinho, L.
Rita, P.
Li, S.
description A conceptual model is introduced whereby the focus is placed on environmental scanning, diagnostics anddecision-making on the basis of managerial judgement through the application of tools such as intelligentagents, hybrid intelligent systems, scenario analysis and knowledge-based systems. The model has a criticalstage as an antecedent to the strategic advice that encompasses the issues of strategic fit to purpose (theme,industry, company and strategic business unit-driven). A number of applications dealing with these four layersare shown, as well as an illustration of hybrid intelligent systems for strategic marketing planning
publishDate 2006
dc.date.none.fl_str_mv 2006-01-01T00:00:00Z
2006
2016-05-17T15:52:45Z
2016-05-17T15:49:09Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ciencia.iscte-iul.pt/public/pub/id/28957
http://hdl.handle.net/10071/11321
url https://ciencia.iscte-iul.pt/public/pub/id/28957
http://hdl.handle.net/10071/11321
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 1550-1949
10.1002/isaf.281
dc.rights.driver.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
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dc.publisher.none.fl_str_mv Wiley-Blackwell
publisher.none.fl_str_mv Wiley-Blackwell
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