Traditionscapes in emerging markets

Detalhes bibliográficos
Autor(a) principal: Dalmoro, Marlon
Data de Publicação: 2020
Outros Autores: Pinto, Diego Costa, Herter, Márcia Maurer, Nique, Walter
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/95430
Resumo: Dalmoro, M., Pinto, D. C., Herter, M. M., & Nique, W. (2020). Traditionscapes in emerging markets: How local tradition appropriation fosters cultural identity. International Journal of Emerging Markets, 15(6), 1105-1126. https://doi.org/10.1108/IJOEM-04-2019-0270
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spelling Traditionscapes in emerging marketsHow local tradition appropriation fosters cultural identityGaucho traditionsGlobal culture resistanceIdentification processLocal culture attachmentTradition valueTraditionscapesBusiness and International ManagementBusiness, Management and Accounting(all)SDG 8 - Decent Work and Economic GrowthDalmoro, M., Pinto, D. C., Herter, M. M., & Nique, W. (2020). Traditionscapes in emerging markets: How local tradition appropriation fosters cultural identity. International Journal of Emerging Markets, 15(6), 1105-1126. https://doi.org/10.1108/IJOEM-04-2019-0270Purpose: This research aims to develop and test the traditionscapes framework in which consumers appropriate local traditions as a resource to foster cultural identity in emerging markets. Design/methodology/approach: A multi-level research approach with qualitative (n = 38) and quantitative data (n = 600) was employed in the context of gaucho traditions in the southern part of Brazil (Rio Grande do Sul state). Findings: The findings indicate that traditionscapes operate in a fluid process that engenders local culture attachment into tradition value through the consumer identification process. Traditionscapes build a sense of local cultural attachment that functions as a source of social, cultural, and local identification. Findings also support our three-stage traditionscapes framework, emphasizing the identification process that depends on consumers' global culture resistance. Originality/value: This research provides a novel viewpoint to the well-established relationship between tradition and globalization in consumption studies. We contribute to this debate by shifting the discussion to the fluid process of traditionscapes in which tradition value is engendered through consumer appropriation and identification with local traditions, even in a globalized context. Although recent research suggests that global culture can disrupt local traditions, traditionscapes operate as an extended perspective that coexists with other global cultural flows.NOVA Information Management School (NOVA IMS)Information Management Research Center (MagIC) - NOVA Information Management SchoolRUNDalmoro, MarlonPinto, Diego CostaHerter, Márcia MaurerNique, Walter2020-03-31T23:24:35Z2020-042020-04-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article22application/pdfhttp://hdl.handle.net/10362/95430eng1746-8809PURE: 17557367https://doi.org/10.1108/IJOEM-04-2019-0270info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T04:43:29Zoai:run.unl.pt:10362/95430Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:38:20.337298Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Traditionscapes in emerging markets
How local tradition appropriation fosters cultural identity
title Traditionscapes in emerging markets
spellingShingle Traditionscapes in emerging markets
Dalmoro, Marlon
Gaucho traditions
Global culture resistance
Identification process
Local culture attachment
Tradition value
Traditionscapes
Business and International Management
Business, Management and Accounting(all)
SDG 8 - Decent Work and Economic Growth
title_short Traditionscapes in emerging markets
title_full Traditionscapes in emerging markets
title_fullStr Traditionscapes in emerging markets
title_full_unstemmed Traditionscapes in emerging markets
title_sort Traditionscapes in emerging markets
author Dalmoro, Marlon
author_facet Dalmoro, Marlon
Pinto, Diego Costa
Herter, Márcia Maurer
Nique, Walter
author_role author
author2 Pinto, Diego Costa
Herter, Márcia Maurer
Nique, Walter
author2_role author
author
author
dc.contributor.none.fl_str_mv NOVA Information Management School (NOVA IMS)
Information Management Research Center (MagIC) - NOVA Information Management School
RUN
dc.contributor.author.fl_str_mv Dalmoro, Marlon
Pinto, Diego Costa
Herter, Márcia Maurer
Nique, Walter
dc.subject.por.fl_str_mv Gaucho traditions
Global culture resistance
Identification process
Local culture attachment
Tradition value
Traditionscapes
Business and International Management
Business, Management and Accounting(all)
SDG 8 - Decent Work and Economic Growth
topic Gaucho traditions
Global culture resistance
Identification process
Local culture attachment
Tradition value
Traditionscapes
Business and International Management
Business, Management and Accounting(all)
SDG 8 - Decent Work and Economic Growth
description Dalmoro, M., Pinto, D. C., Herter, M. M., & Nique, W. (2020). Traditionscapes in emerging markets: How local tradition appropriation fosters cultural identity. International Journal of Emerging Markets, 15(6), 1105-1126. https://doi.org/10.1108/IJOEM-04-2019-0270
publishDate 2020
dc.date.none.fl_str_mv 2020-03-31T23:24:35Z
2020-04
2020-04-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/95430
url http://hdl.handle.net/10362/95430
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 1746-8809
PURE: 17557367
https://doi.org/10.1108/IJOEM-04-2019-0270
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
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application/pdf
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instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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